Remove 2015 Remove Blog Remove Communications Remove Recruitment
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Blogs that work.and spread

Higher Logic

Blogging is writing with a dual purpose. Effective blog posts both educate the reader and benefit the writers -- or the writer’s organization. What you’ll read here comes not just from my study of blogging over the years, but from personal experience. A little over a year ago, I started a blog about clear business writing.

Tips 185
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The millennial mantra: give

Aaron Wolowiec

We give back, both personally and professionally, as responsible contributors to our community, and we welcome opportunities to partner and co-create with industry colleagues. GivingTuesday 2015: Attracting Millennial Donors looks at the behaviors of millennials during #GivingTuesday , which was Dec.

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Build Your Customer Journey Map With 7 Community Touchpoints

Higher Logic

In addition, it’s much easier to find members for your Customer Advisory Board through your community. You have a ready-made list of active, happy, and unhappy customers at your fingertips, and a reason to recruit them. Proactively Address Problems. They’re in the customer evangelist stage of their customer journey.

Software 192
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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

If your target audience has opted into your communications, the open rate should be on the higher end. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Provide community members options. (PS: That is not always the case.

Tips 166
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Association Brain Food Weekly: 3.17.17

Reid All About it

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Fisk, director of public and science communications, Soil Science Society of America. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Host: ASAE.

DC 150
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Association Brain Food Weekly: 9.30.16

Reid All About it

Its first office outside North America was opened in Mumbai, India in 2015. Learn how to publish digital content—social, email, website, blog, video and on-demand webinars—so one amplifies another, and how to cross-promote across channels. Follow Blog via Email. More info/register. Host: MCI Group. 1 CAE credit.

Maryland 150
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Integrating Membership Marketing Channels to Grow Your Association

Membership Marketing

You may hear marketers say that they have done away with direct mail and now only communicate with email. In fact, Word of Mouth and membership referrals are consistently reported as the most productive ways to recruit new members. The truth is that there is no stand-alone marketing channel that can fully support membership marketing.