Higher Logic

OCTOBER 18, 2018

You most likely use email marketing to 1) communicate with your members, and 2) engage your members. Email marketing and the metrics that come with the platform are meant for “batch and blast” communications. T he Transportation Intermediaries Association reports a 32 percent increase in revenue. Those are great goals.

Email Marketing 159

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Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

DC 150

DC Washington Tools Education 150

MemberClicks

SEPTEMBER 30, 2022

In this short guide, we’ve compiled the six most important data points to collect for your database to better connect and understand members: Contact Information Demographic Information Firmographic Information Committee, Group and Event Involvement Communication Preferences Reason(s) for Joining. Communication Preferences.

Committee 52

Committee Tampa Social Media Software 52

Achieve

JUNE 21, 2023

You also know that sponsorship revenue is crucial to the event’s bottom line and your nonprofit’s return on investment. Use social media. Give sponsor shoutouts (be sure to tag their accounts) on all your social channels for additional sponsor visibility and engagement.

Nebraska 52

Nebraska Social Media Technology Team 52

GrowthZone

NOVEMBER 8, 2022

We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. We use the communication function in ChamberMaster all the time. Communication with members is more consistent and tailored to their needs.

Process 78

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Reid All About it

APRIL 21, 2017

Everyone who’s anyone has been photographed by Chuck or one of his entourage, most of them also following along on his adventures on social media as he travels around the globe in the Chuckwagon, shooting pictures, and being unapologetically himself. How to Build the Content Machine: Creating Relevance, Reach, and Revenue.

DC 170

DC Chicago Washington Learning Management System 170

Associations Now

SEPTEMBER 21, 2018

Rather than staying stagnant, the association is embracing “very deliberate diversification” in its revenue picture, relying less on its tradeshow and more on certification, education, and media. Since Q1 2017, the top 20,000 brands on Facebook are posting 24% more, but engagement has dropped by a staggering 50%.

Certificate 57

Certificate Social Media Revenue Team 57

Associations Now

FEBRUARY 23, 2017

Employee engagement on social media can have wide-ranging benefits for your association. But official organization accounts aren’t the only way that the public learns about your association through social media. The American Marketing Association calls this the “social media multiplier effect.”

Social Media 49

Social Media millennials Leadership Revenue 49

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? Learn how “word of mouth” plays such a large role in attracting volunteers to your organization and how social media makes this even more important. Thu 1/26 at 2 p.m. – #TrendingNow: Association Trends to Watch in 2017. 1 CAE credit.

LMS 150

LMS Arlington Content Review 150

Fonteva

MARCH 19, 2020

They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. They may even see more consistent non-dues revenue streams! Communicate more effectively with members. Communicate more effectively with members. That’s where data comes into play.

Tips 52

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Association Adviser

MARCH 13, 2018

After all, your publication is one of the most effective and important communications pieces that your association uses to reach members. Clearly Communicate Your Value. When it comes to the redesign, whether it’s a website, social media, newsletter or interactive online edition, take all your digital communications into consideration.

Directory 61

Directory Communications Content Survey 61

Association Adviser

NOVEMBER 27, 2017

But neither staff nor budget needs ranked first among membership marketing professionals: That honor goes to difficulty in communicating value or benefits of membership, which is the same challenge that unseated “cutting through information clutter” in our seventh annual Association Communications Benchmarking Study.

CA 61

CA Marketing eBook Tools 61

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? Learn how “word of mouth” plays such a large role in attracting volunteers to your organization and how social media makes this even more important. Thu 1/26 at 2 p.m. – #TrendingNow: Association Trends to Watch in 2017. 1 CAE credit.

LMS 150

LMS Software Arlington Cost 150

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue. into association.

millennials 61

millennials Revenue Tools Content 61

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 71

Social Media Recruiting Recruitment Software 71

Association Adviser

JUNE 28, 2017

We’ve all seen the #MondayMotivation quote on social media: “You only get out of life what you put into it.”. Preliminary findings were released this week from the 2017 Membership Marketing Benchmarking Report , which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto.

Georgia 95

Georgia Certificate Discount Class 95

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 62

Social Media Recruiting Recruitment Software 62

Reid All About it

JULY 12, 2019

Renata Lerch, former Global Vice President, Marketing & Communications, Scrum Alliance. Content Lifecycle: 3 Ways to Generate Non-Dues Revenue Year-Round. Learn strategies to extend the life and revenue of your highly valued events. How AI Chatbots Can Increase Revenue, Create Community, and Drive Cost Savings.

Arlington 34

Arlington LMS Social Media Chicago 34

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Each association is unique in their goals, needs, communication platforms, members and legislative functions. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

Reid All About it

JULY 19, 2019

Learn how you can leverage similar strategies to grow your association’s revenue. Content Amplification Playbook: Harness Social Media to Boost Your Content Reach. Social media presents a valuable opportunity to amplify your content while attracting the right people to engage with that content. 1 CAE credit.

Arlington 34

Arlington DC Washington LMS 34

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

Communications 112

Communications Puerto Rico Social Media Newsletter 112

Reid All About it

JANUARY 19, 2018

But Nicholas Kristof at The New York Times explains why 2017 was the best year in human history. Hear experiences and best practices designed to create unlimited event value, be where your members are, measure and optimize, analyze and visualize, make it personal, and identify and drive new revenue opportunities. Wolcott, Quartz ).

LMS 174

LMS Price Revenue Technology 174

Higher Logic

OCTOBER 10, 2019

Customer upsell and cross-sell is a huge revenue opportunity for subscription-based software businesses, but many sales teams tasked with account expansion face a similar problem: It’s not always easy to tell which customers are ready for an upsell or cross-sell pitch, and which ones you should continue to nurture.

How To 189

How To Products eBook Review 189

GrowthZone

JUNE 21, 2021

Manage membership data and communications. Generate revenue. Communications module. Email and text communications. Event and all-community calendars. In 2017, the chamber-focused Weblink Connect became a smaller subsidiary of MemberClicks. Member communication. Grow membership. Chapter management.

System 148

System Software Directory Membership Management 148

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. More info/register. Host: HighRoad Solution.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. Learn some tips on how to leverage your email marketing tools and create extra revenue at your association. More info/register. Host: HighRoad Solution.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Leading Learning

MAY 24, 2022

What’s happened over the past 15 years, of course, is that social media has become a deeply ingrained part of everyday life for billions of people globally. As with video, it would be hard to underestimate the impact of social media. Impact on the Learning Business Landscape. The Growth of Mobile.

Course 101

Course Video Cost Certificate 101

Socious

NOVEMBER 3, 2016

Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. Creating a referral program for your business will allow you to increase your revenue with little or no increase in marketing expenses. 3:30pm - Social Media is Broken. Community is Your Duct Tape. Session Type: Breakout.

Sample 100

Sample Marketing Conference New York 100

GrowthZone

NOVEMBER 23, 2020

Generate revenue. Manage membership data and communications. Communications module. In 2017, the chamber-focused Weblink Connect became a smaller subsidiary of MemberClicks. E-business tools support multiple revenue streams. Social media capabilities Certifications. Streamline operations. Dashboards.

Membership Management 78

Membership Management Software Directory System 78

Disciple Media

APRIL 3, 2018

Through engagement, advocacy, sales and revenue, happy customers are the difference between a company that’s surviving and a brand community that’s thriving. One of the simplest, most affordable and effective ways to create a really happy customer base is to build a brand community for them to join and participate in.

How To 31

How To Social Media Cost Content 31

Reid All About it

APRIL 14, 2017

Storytelling in 2017: It’s Not About Content, It’s About Engagement. Everyone who’s anyone has been photographed by Chuck or one of his entourage, most of them also following along on his adventures on social media as he travels around the globe in the Chuckwagon, shooting pictures, and being unapologetically himself.

Content 150

Content Chicago Marketing DC 150