Higher Logic

OCTOBER 30, 2018

New capabilities coupled with engagement strategies have helped us gain greater insight into the needs of our customers and the community.". How can we address those needs above and beyond expectations while also implementing other ways to continually improve member experience? Megan Lueders, Chief Marketing Officer, Zenoss.

Case Study 120

Case Study Austin Products Library 120

Associations Now

JANUARY 15, 2019

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. Here are a few tools and techniques to get you started. As a journalist, one tool I live and die by is my calendar. What does it look like and how do you use it?

Content 108

Content Social Media Member Engagement Team 108

Higher Logic

JANUARY 31, 2019

Your future success is dependent upon building effective relationships across generational lines, so if you want to know how to attract and retain younger members (or employees), ask yourself: Am I doing what younger generations actually want , or just what I think they want? If it’s the latter, it’s time to reshape your strategy.

Communications 184

Communications millennials Tips Software 184

Reid All About it

NOVEMBER 9, 2018

Gretchen Steenstra at DelCor describes what people, policies, talents and tools should be in the project management backpack. and how to get the right statistics to prevent national and chapter level members from leaving. Learn three ways you can use Google to attract and engage more members. Been there! Lunch provided.

Chicago 174

Chicago DC Washington Software 174

Reid All About it

JUNE 14, 2019

Tue 6/18 at 1 p.m.* – Enhancing the Member Experience with Data Analytics. Learn how data analytics can help your association keep up with member expectations and deliver a more relevant experience. Find out how to optimize the member journey by getting a 360-degree view of members across all your data sources.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

Reid All About it

OCTOBER 13, 2017

One of the most fascinating technological developments is the increasing use of artificial intelligence (AI) to deliver a more meaningful and valuable customer and member experience. explains the basics of AI (and its many cousins) and shows how AI can be used to help members develop an association habit. Exciting times!

DC 150

DC Washington Content Tools 150

Fonteva

APRIL 19, 2019

You’ll also want to be able to create password-protected pages for members-only content such as internal resources or whitepapers. With more than 52% of all website traffic in 2018 coming from mobile, you’ll want a CMS platform with responsive website templates. Find ways to improve user experience for you and your members.

Strategy 40

Strategy Directory Social Media Team 40

Associations Now

MAY 31, 2017

There’s also the crowdfunded digital magazine Republik , which will be published in German and is set to debut in January 2018. But to date, De Correspondent has one of the more successful membership models in journalism, with more than 50,000 members who pay 60 euros (about $65) a year or 6 euros (about $6.50) a month for news.

United States 83

United States Project Content Strategy 83

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. and how to get the right statistics to prevent national and chapter level members from leaving. Recharge your Member Experience. Lunch provided.

Chicago 38

Chicago DC Tools Content 38

Membership Marketing

DECEMBER 4, 2018

Remember it's not about what you like or respond to - it's about your members. Make members’ experience personal. The more we know about prospects and members (needs, wants, behaviors, actions), the more effectively we can acquire, engage, and retain them. Social media is not a direct acquisition tool.

Marketing 45

Marketing Social Media Newsletter Survey 45

Higher Logic

NOVEMBER 29, 2018

You might be really excited to gift some fun branded swag to your members or implement gamification tactics in your community, but that doesn’t mean you should double down on that strategy or assume it will work every time. Are you treating your members like real people? How can you start? 4: Radical Self-Reliance.

San Francisco 267

San Francisco Price Guidelines Examples 267

Reid All About it

JUNE 22, 2018

Slack is a communications and collaboration tool that has revolutionized the way people work. Hear why Slack is one of their favorite tools for business, and how they’ve customized it to best meet their unique organizational needs. Watch a live rebroadcast online event for the sessions you missed at the 2018 PCMA Education Conference.

System 30

System Charlotte Education Member Engagement 30