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Best Practices for Monetizing Your eLearning Content

Blue Sky eLearn

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. For many, it is quite substantial. Host and sell live and on-demand virtual events.

Content 200
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Best Practices for Monetizing Your eLearning Content

Blue Sky eLearn

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. For many, it is quite substantial. Host and sell live and on-demand virtual events.

Content 126
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Talkin’ SaaS Stats: Customer Success is Having a Moment

Higher Logic

Let’s talk customer success statistics and strategy (AKA you should be paying close attention). 83% of Customer Success (CS) teams saw growth in team size last year [ 2018 Customer Success Salary Report, Totango ]. Usage of CS platforms rose from 25% to 43% from 2015-2018 [ 2018 Customer Success Salary Report, Totango ].

Software 174
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Association Brain Food Weekly: 1.26.18

Reid All About it

Make Your Marketing Technology Resolutions for 2018. They’ll reveal their top marketing technology takeaways from the 2017 ASAE Technology Conference & Expo, which inspired resolutions that support revenue growth, from leveraging artificial intelligence to improving collaboration between marketing and IT. Tue 1/30 at 12 p.m.

DC 225
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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Millennials need jobs.

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Association Brain Food Weekly: 12.7.18

Reid All About it

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Mon 12/10 at 1 p.m.* – ASAE Gold Circle Awards – 2018 Winners Webinar: Marketing Edition. Payroll for Nonprofits & Libraries: 2018 Law Changes that Affect You.

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Members Hire Constant Transformation

Potomac Core

Some leaders already acknowledge that relevance by itself can’t be a winning strategy in a dynamic business environment. The Index’s return to the Industry is helping to justify price changes with its customers. In this environment, Association revenues have grown despite Industry consolidation.