Reid All About it

MAY 22, 2020

The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? If you do, please participate in the 2020 New Member Engagement Survey from Amanda Kaiser (Kaiser Insights) and Dynamic Benchmarking.

Certificate 369

Certificate Revenue Conference North Carolina 369

SBI

JULY 30, 2023

COVID-19 Challenges for IOA Virtual Meetings | Financial Sustainability | Education/LMS Challenge: IOA canceled 7 in-person Foundations courses due to COVID-19 in 2020, which would have trained 200+ emerging ombuds. As the largest revenue-generating program for IOA, canceling courses resulted in a significant loss of funds.

Case Study 52

Case Study LMS Course Revenue 52

Reid All About it

JUNE 4, 2021

Presenter: Sonali Nair, CMP, DES, Education Chair, MPI Experiential Designers and Marketers Advisory Board. We’re taking the hard-learned lessons from 2020 and establishing a new normal for association pros. Presenters: Alyssa Peltier, Senior Manager, Industry Solutions, Event Marketing, Cvent. 1 CMP credit.

Video 367

Video Innovation Content Technology 367

Reid All About it

NOVEMBER 27, 2020

The weekly list of free educational events and resources for the association community… . . If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Online learning. CEO pandemic insights.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

NOVEMBER 19, 2021

The weekly list of free educational events and resources for the association community…. Non-dues revenue. WBT Systems recently hosted an ideation session with Non-Dues-a-Palooza to come up with ideas for revenue-generating online education programs. Jodi Harris, Content Marketing Institute ). Sponsorships. AMS vs MMS.

Revenue 195

Revenue Technology Conference Education 195

Reid All About it

DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. Presenters: Molly Marsh, Director of Education and Engagement Design, AMR Management Services.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

APRIL 16, 2021

How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Today’s associations are employing AI to do the heavy lifting of tagging and categorizing their content. When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. More info/register.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

OCTOBER 9, 2020

Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). Find out how what Sherron thinks associations need to know about marketing in today’s difficult climate and how she has elevated her personal brand to experience greater resilience and opportunity. 1 CAE credit.

Utah 370

Utah LMS Conference Technology 370

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. nonprofit email marketing program is key to your success – and we’ll show you how to do it well by sharing industry best practices.

Email Marketing 52

Email Marketing Marketing Strategy United States 52

SBI

JULY 29, 2023

COVID-19 Challenges for IOA Virtual Meetings | Financial Sustainability | Education/LMS Challenge: IOA canceled 7 in-person Foundations courses due to COVID-19 in 2020, which would have trained 200+ emerging ombuds. As the largest revenue-generating program for IOA, canceling courses resulted in a significant loss of funds.

Case Study 40

Case Study LMS Course Revenue 40

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Host: EventMobi.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Fri 11/6 at 10 a.m.* – 2020 Election’s Impact on Associations (NYSAE Engagement Lounge). RE:VISION 2020. Innovation and membership growth. Host: Results Direct.

Learning Management System 285

Learning Management System Education Communications Technology 285

Reid All About it

SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Hosts: Mariner Management and Billhighway.

Montana 350

Montana Certificate Conference Content 350

SBI

DECEMBER 21, 2020

2020 has been one of the most difficult—if not the most difficult—year many associations have ever faced. However, with the right association management partner, your association can still have a bright future. Your association’s board and your AMC just don’t see eye-to-eye on strategy.

Revenue 98

Revenue Innovation Association Management Strategy 98

GrowthZone

JUNE 21, 2021

Whether your chamber of commerce is regional, local, or niche-specific, a feature-rich Association Management Software (AMS) is a must. This article will help you evaluate different association management software for chambers of commerce. What is Association Management Software (AMS) for Chambers?

System 148

System Software Directory Membership Management 148

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

AvidXchange: Association Management

APRIL 20, 2021

Holding revenue generating programs and community events with social distancing guidelines was cited by 23 percent. Read more: Game-Changing Solutions Offer More Than Just Technology for Association Managers We asked about plans to use an AP solution to address efficiency concerns. Another big challenge?

Industry 130

Industry Survey Software Technology 130

AssociationChat

NOVEMBER 2, 2021

The Professional Convention Management Association states that associations dedicate a 35-percent average of budget and revenues to conferences and events. ASAE has called for a pandemic risk insurance solution since March 2020.

Washington 69

Washington Revenue Survey Course 69

CMA Solutions

OCTOBER 31, 2022

Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. When it comes to marketing, never try to do it by yourself. Free online tools like Google Trends can help you get to market faster.

Marketing 52

Marketing New Jersey New York Social Media 52

Reid All About it

APRIL 23, 2021

A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Host: Fridays@4. CAE credit.

Revenue 370

Revenue Strategy Content Education 370

Membersuite

JANUARY 27, 2021

In fact, 69% of associations have seen an increase in member engagement since the pandemic began, according the Association Economic Outlook Report , conducted in the fall of 2020 by Marketing General Inc. These associations saw opportunities amidst a crisis. 3: Look Beyond Membership When Marketing.

Survey 106

Survey Education Communications Marketing 106

ISAE

DECEMBER 11, 2023

4 Ways to Optimize Your Association’s Sponsorship Program Association professionals like you know that a lucrative sponsorship program is crucial to your organization’s bottom line. Let’s explore these key ways your association can optimize your sponsorship programs to generate more revenue in the short and long terms.

Nebraska 52

Nebraska Revenue Software Education 52

Reid All About it

MARCH 26, 2021

Learn about ideas and tools that will allow your organization to be at the forefront of this change, and how to surprise your learning audience with seamless and thoughtful opportunities to increase audience engagement and boost organizational revenue. Association Management Companies (AMCs) and Diversity, Equity, and Inclusion, Part 1.

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

OCTOBER 16, 2020

Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! If you’re hunting for new association management software, take a look at Ernie Smith’s advice in Associations Now. Host: Marketing General Inc.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Host: American Marketing Association. Presenters: Michelle Mason, President and CEO, Association Forum.

St. Louis 341

St. Louis Technology Strategy Conference 341

Aaron Wolowiec

JANUARY 12, 2016

In fact, Abila predicts certification revenue will surpass membership revenue in 2016. One of the most valuable resources you have is your association’s e-learning content,” Abila wrote in its whitepaper. This is particularly true for your millennial members who will make up 75 percent of the workforce by 2020.”.

Certificate 100

Certificate Revenue System millennials 100

Reid All About it

MAY 7, 2021

I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Quick hits. Rand Fishkin, SparkToro ).

Technology 370

Technology St. Louis Strategy Products 370

Nimble AMS

FEBRUARY 3, 2022

Whether you’re looking for tools for accounting, event management, fundraising or something else in your operation, we’ve got you covered. Association Management Resources. Association management software is one of the best ways to get most of the tools you need all in one package.

Tools 141

Tools Software System Library 141

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Tue 5/25 at 11 a.m. –

San Jose 369

San Jose Email Marketing Tools millennials 369

Nimble AMS

JULY 8, 2021

Where would your association be without them? Association industry research from Community Brands shows that organizations of all sizes say that membership dues typically provide 45 percent of revenue for their organization. The last thing you can afford to do is lose any membership dues. Here are five ways.

Member Experience 101

Member Experience Tips Recruiting Recruitment 101

Associations Now

MARCH 27, 2020

“It’s important to optimize your job board for visibility and access to non-members—in effect, using the job board to drive membership and increase revenue. One highly effective way to achieve this is by integrating your job board with your association management software,” Pimentel says. How do you build consumer trust?

FAQ 100

FAQ Recruiting Recruitment Social Media 100

Reid All About it

JUNE 26, 2020

Learn best practices and expert advice on virtual events, non-dues revenue, and associations; how to drive engagement and attendance to your digital event; the importance of building a virtual community; and increasing digital turn out and participation while gaining more sponsors. More info/register. Host: ASAE. Tue 6/30 at 12 p.m.

Montana 370

Montana Conference Content Education 370

Protech

SEPTEMBER 2, 2020

By Liz Palm, Marketing Director . This blog post is the third in a series that cover s some of the ins and outs of how Protech successfully took our Fusion 2020 Customer Confere n ce virtual in 5 weeks due to the COVID-19 pandemic. C heck out the first p ost about staff communications a nd the second about conference technology. .

How To 81

How To Newsletter Social Media Class 81

Nimble AMS

MAY 19, 2021

Salesforce is by far the best platform to run your association. Next is the team that backs the software and no one comes close to the quality, knowledge, and experience of both software and association management experience as the team at Community Brands.”. Mark Kibble, Director of Technology, The American Ceramic Society.

Member Engagement 78

Member Engagement Case Study Software Team 78

Reid All About it

MARCH 19, 2021

Jeff De Cagna, FRSA, FASAE, of Foresight First, shares six questions for association decision-makers. Leaders should discuss these questions to avoid returning to “the emerging temptation of a false normalcy and [making] a hard turn back toward the pre-2020 complacency that exacerbated the pandemic’s detrimental impact.”.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

SEPTEMBER 10, 2021

see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. The IAL Launch Event for Compass: the Systems Map for Association Leaders. More info/register. Host: ReviewMyLMS / Tagoras. Tue 9/14 at 10 a.m.

Strategy 195

Strategy Content Education Tips 195

Association Success

MAY 26, 2020

As of January 2020, there were more than 30 million podcast episodes available for download and 900,000 different shows to choose from. But, how do we reach audiences in an already saturated market, particularly when starting a new podcast? What advice do you have for an association considering adding podcasting to its marketing mix?

Newsletter 91

Newsletter Tools Industry Leadership 91