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JANUARY 10, 2020

Quick hits before we get to the list of this week’s free education: Lots of useful advice here: 20 of the best SEO tips for keyword rankings and Google in 2020. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 2020 eLearning Formats. Mike Murray, Content Marketing Institute ).

LMS 243

LMS Software Chicago Washington 243

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FEBRUARY 12, 2021

Hear from two event organizers who safely delivered hybrid events for their associations at the end of 2020: WISPA2020 hosted by the Wireless Internet Service Provider Association and the ICCA Congress 2020. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

Revenue 370

Revenue North Carolina Industry Technology 370

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JULY 24, 2020

Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. 1 CAE credit.

Montana 259

Montana Revenue Case Study Conference 259

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NOVEMBER 29, 2019

Pawlucy at MultiBriefs shares ten things associations should start and stop doing in 2020. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. When you recruit members, you’re inviting them to your organization’s “party.” Doesn’t one affect the other?

West Virginia 360

West Virginia Washington DC Revenue 360

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JANUARY 8, 2021

20 striking findings from 2020. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Shira Lotzar, Career Coach and Recruiter, Purposeful Hire. Ann Handley ).

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Las Vegas Case Study Conference LMS 370

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MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. onward – Untethered 2020: Events Reimagined, a Virtual Summit.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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FEBRUARY 26, 2021

They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Quick hits. Fri 2/26 at 1 p.m. –

Recruiting 329

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JANUARY 29, 2021

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Online learner engagement.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). More info/register. Host: Zoom.

Utah 370

Utah LMS Conference Technology 370

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APRIL 23, 2021

Is it a certificate program or a certification? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Event Revenue and Sponsorship ROI. Emerging from 2020 with a Professional Growth Mindset: How to Approach your Learning Journey in 2021. Fri 4/23 at 3:45 p.m. –

Revenue 370

Revenue Strategy Content Education 370

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NOVEMBER 27, 2020

Quick hits before we get to the list of next week’s free education: Did you know the CARES Act made it possible to deduct $300 on your 2020 tax form for charitable donations, even if you don’t itemize deductions? The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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SEPTEMBER 18, 2020

That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

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JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Because there’s always time to learn, right? Virtual volunteer fatigue.

Innovation 370

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DECEMBER 18, 2020

Welcome to the last Association Brain Food of 2020. In November 2020, MPI delivered a hybrid event in-person at the Gaylord Texan in Grapevine, Texas, and live online to an audience representing 17 countries. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

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SEPTEMBER 25, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. 1 CAE ethics credit.

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APRIL 16, 2021

How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register.

Revenue 363

Revenue Strategy Team Content 363

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. How to Repurpose Event Content to Build Communities, Generate Leads and Enhance Revenue.

Revenue 195

Revenue Content Virginia Technology 195

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DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Blended Learning 300

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DECEMBER 11, 2020

Just because 2020 has us stuck at home, it doesn’t mean we can’t still meet up as a community! The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 1 CAE credit.

Project 370

Project Education Software Review 370

Forj

APRIL 22, 2021

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? But, pricing them too low will prevent your team from making any meaningful revenue. The one-time fee model provides your team will instant, however less predictable, revenue. Developers.

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NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Fri 11/6 at 10 a.m.* – 2020 Election’s Impact on Associations (NYSAE Engagement Lounge). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Learning Management System 285

Learning Management System Education Communications Technology 285

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MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Instead of shrinking in 2020, some associations expanded membership. (must join Fridays@4 first, it’s free). Host: ASAE.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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MARCH 12, 2021

This investment can produce great returns to retention and revenue.”. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Innovation method. Host: Fridays@4. CAE credits.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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NOVEMBER 12, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Find out what top revenue generating talent want from their next employer as well keys to a successful employee retention program.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

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millennials Montana Class Education 307

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OCTOBER 16, 2020

By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Virtual conference pricing. Content audit. 1 CMP credit. More info/register. Host: PCMA.

Indiana 221

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JULY 17, 2020

Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Quick hits before we get to the list of this week’s free education: Challenges and opportunities with membership recruitment for trade associations. The future for event planners. Good question.

Montana 341

Montana Revenue Strategy Conference 341

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JUNE 19, 2020

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Pandemic silver linings.

Video 221

Video Conference Revenue Industry 221

YourMembership

JUNE 12, 2014

It’s not easy to identify ways to make the value of membership offerings resonate with young professionals , but every association and membership organization will need to recruit them and it can be done. By 2018, one in four workers will be over age 55.

Revenue 150

Revenue Recruiting Recruitment Certificate 150

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MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Driving Revenue when the Engine Stalls. 1 CMP credit.

North Carolina 273

North Carolina Revenue Strategy Education 273

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FEBRUARY 21, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Most association execs understand how the Americans with Disabilities Act (ADA) applies to meetings, certification exams and online courses, but what about one of your key public spaces—your website? Tue 2/25 at 12 p.m. DC Idea Swap).

DC 221

DC Washington Content Education 221

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MARCH 26, 2021

Learn about ideas and tools that will allow your organization to be at the forefront of this change, and how to surprise your learning audience with seamless and thoughtful opportunities to increase audience engagement and boost organizational revenue. Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not.

Innovation 259

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MARCH 19, 2021

Leaders should discuss these questions to avoid returning to “the emerging temptation of a false normalcy and [making] a hard turn back toward the pre-2020 complacency that exacerbated the pandemic’s detrimental impact.”. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

LMS 370

LMS Nashville Strategy Video 370

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MAY 8, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Explore virtual experience quality filters that will best position your event for participation, value and revenue. Tue 5/12 at 7 a.m.

North Carolina 221

North Carolina Montana Conference Revenue 221

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SEPTEMBER 10, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn what member personas are and why you need them, steps to create your own member personas, and how to leverage personas to enhance your communication strategies to recruit, engage, and retain more members. Mon 9/13 from 1 to 4 p.m.

Strategy 195

Strategy Content Education Tips 195

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APRIL 15, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Rhea Steele, CAE, 2020 Professional Performance Award recipient, and Vice Chair of the Individual Honors Awards Committee. Generating Year-Round Revenue with Meeting Data. Guest: Theo Harris. Tue 4/19 at 12 p.m. – 1 CMP credit.

Proposal 39

Proposal Technology Revenue Marketing 39

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APRIL 22, 2022

Non-dues revenue. The pandemic taught many associations they need a diverse selection of non-dues revenue streams so they don’t rely too much on one source. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Guest: Jakub Konysz, Founder, Global Navigators. Tue 4/26 from 9 a.m.

Proposal 39

Proposal Price Technology Recruiting 39