Association Success

NOVEMBER 9, 2020

For associations, taking advantage of this platform could be a crucial part of your newest recruitment strategy. Utilizing these strategies in your organization increases the likelihood of recruiting and retaining younger demographics, and may even influence your organization overall innovation strategy.

Strategy 89

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FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. The seven biggest mistakes in membership recruitment. Good enough” technology.

Recruiting 329

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JANUARY 29, 2021

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 8: Innovate. Communicate.

Newsletter 370

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FEBRUARY 19, 2021

Board strategy. Membership recruitment. 19 tips for reading more this year, from people who read a ton in 2020. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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NOVEMBER 27, 2020

They suggest strategies for making the case for investing in online learning programs. Risking innovation. Quick hits before we get to the list of next week’s free education: Did you know the CARES Act made it possible to deduct $300 on your 2020 tax form for charitable donations, even if you don’t itemize deductions?

Las Vegas 369

Las Vegas Virginia Content Washington 369

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NOVEMBER 6, 2020

Innovation and membership growth. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. Accessible virtual events. Host: PCMA.

Learning Management System 285

Learning Management System Education Communications Technology 285

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MAY 15, 2020

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. onward – Untethered 2020: Events Reimagined, a Virtual Summit. We want to educate, inspire and innovate together.

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SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” Board diversity. Burning Man FOMO.

LMS 329

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JULY 24, 2020

Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. – Proven Strategies to Increase Member Retention. Bridging the Gap from Strategy to Execution. Virtual board meetings. More info/register (donation requested). Host: Association Success.

Montana 259

Montana Revenue Case Study Conference 259

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OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register. More info/register.

Utah 370

Utah LMS Conference Technology 370

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DECEMBER 13, 2019

– Design Your Perfect 2020: How to Create Powerful Goals and Actually Stick to Them. Learn goal-setting methods to ensure you set inspiring goals and actually achieve them in 2020. 2020 Event Trends. When you recruit members, you’re inviting them to your organization’s “party.” Mon 12/16 at 3 p.m.

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JANUARY 10, 2020

Quick hits before we get to the list of this week’s free education: Lots of useful advice here: 20 of the best SEO tips for keyword rankings and Google in 2020. How to build a successful content marketing strategy from scratch. 2020 eLearning Formats. Meeting Your HR Needs in 2020 (Washington DC Idea Swap). 1 CAE credit.

LMS 243

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MARCH 12, 2021

Innovation method. WBT Systems introduces a new brainstorming and innovation tool: jootsing. EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. It means “jumping out of the system.” More info/register.

Nashville 370

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Associations Now

JULY 23, 2023

A new report finds that association boards struggle with strategy. Jon Hockman, McKinley Advisors For instance, the survey finds that while a large proportion of organizations are talking about DEI (78 percent), only slightly more than half (53 percent) say they have a comprehensive DEI strategy. Hockman said. It’s not just the board.

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Committee Guidelines Leadership Survey 75

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SEPTEMBER 25, 2020

Norwegian outdoor living concept ‘friluftsliv’ could be a valuable pandemic coping strategy. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Chloe Richardson, rebooking expert, sales coach, strategy consultant and onsite process manager. (JT Long, Smart Meetings ).

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DECEMBER 11, 2020

Just because 2020 has us stuck at home, it doesn’t mean we can’t still meet up as a community! The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register.

Project 370

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DECEMBER 4, 2020

It includes questions about the impact of the pandemic on strategy, pricing, etc. Join us for this strategy session to learn more about diversifying funding streams through philanthropic approaches, increasing revenue generation beyond earned income models, and improving income projection from untapped and under-used sources.

Blended Learning 300

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MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Instead of shrinking in 2020, some associations expanded membership. Hear about the strategies and tools modern associations are using to supercharge member engagement. (must join Fridays@4 first, it’s free). Host: Cvent.

North Carolina 370

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NOVEMBER 29, 2019

Pawlucy at MultiBriefs shares ten things associations should start and stop doing in 2020. When you recruit members, you’re inviting them to your organization’s “party.” Karim Guirguis, chief strategy and innovation officer at the American Bankruptcy Institute. Doesn’t one affect the other? CB Insights ).

West Virginia 360

West Virginia Washington DC Revenue 360

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AUGUST 21, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Experience a best-in-class virtual event to inspire and start building your new event strategy. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. What features should I be looking for? Host: ASAE.

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millennials Montana Class Education 307

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MARCH 19, 2021

Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Event Strategies 2021 and Beyond. Mindfulness. Host: Fridays@4.

LMS 370

LMS Nashville Strategy Video 370

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MARCH 26, 2021

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. That stinks. Wait, what?

Innovation 259

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APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. In this interactive program, Steve provides insights and strategies to elevate decision performance.

Revenue 363

Revenue Strategy Team Content 363

Associations Now

JANUARY 3, 2020

Also: How to recruit top talent to your organization. Segar, a meetings designer and facilitator, argues that this strategy avoids the two biggest pitfalls of traditional meetings: not including the sessions that attendees are interested in, and overwhelming attendees with too many choices crammed into an exhausting schedule.

Recruiting 64

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.orgSource

DECEMBER 12, 2022

That steep trajectory isn’t a good fit with the speed of innovation required to navigate digital markets. Most groups have invested in improved systems and platforms, and some have adjusted their strategy to maximize the new equipment. These are telltale signs: Your strategy has changed. Know the Signs. New hires don’t engage.

California 100

California Innovation Team Strategy 100

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NOVEMBER 12, 2021

It’s a good list to compare against your marketing strategies and tactics. Leverage the pandemic’s disruption by adopting foresight governance that will drive innovation. Walk away with new strategies to level up as an event experience leader. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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APRIL 14, 2023

Coffee with Innovators: Association Design Circle We meet on the first Friday of each month hosted by an association leader who leads a conversation on an association innovation topic. Host: Qiqo *All events are online at Eastern Daylight Time unless otherwise noted. Fri 4/14 at 10 a.m. Our topic this month is Association Storytelling.

Leadership 195

Leadership Education Revenue Strategy 195

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SEPTEMBER 18, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Research shows that those who embrace gender and ethnic diversity, equity and inclusion perform 25% better financially and are more innovative. Learning Strategies for Virtual Events. More info/register. 1 CAE credit.

Montana 350

Montana Certificate Conference Content 350

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MARCH 25, 2022

The number of training professionals who said their CEOs were active champions of learning jumped from 27% in 2020 to 62% in 2021. MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Discuss new engagement strategies that push boundaries. CAE credit.

Revenue 195

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APRIL 23, 2021

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Evelien Aernaudts, Abbit Meeting Innovators. Member communications. The survey closes Friday, April 30. 1 CMP credit.

Revenue 370

Revenue Strategy Content Education 370

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OCTOBER 16, 2020

Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! WBT Systems describes 12 essentials for frugal innovation , the only kind your budget probably allows. AMS considerations. Content audit.

Indiana 221

Indiana Review Education Conference 221

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach.

Leadership 88

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JUNE 19, 2020

Inclusion strategy. They see associations stretching their innovation muscle, learning new skills, reassessing assumptions, discovering ways to improve, and summoning up the courage to take tough steps forward. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Pandemic silver linings. More info/register.

Video 221

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JULY 17, 2020

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. Presenters: Amanda Simons, Principal, Honeycomb Strategies. MeetingsNet ). Host: PCMA.

Montana 341

Montana Revenue Strategy Conference 341

Mariner Management

DECEMBER 10, 2020

Pre-pandemic associations tapped their components for four key roles: member engagement, leadership development, member recruitment and professional development delivery. Enter 2020. We have also pondered the calls for action we must take if chapters are part of our strategy to assure success. Local remains critical.

Metro 83

Metro Boston New York Member Engagement 83

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AUGUST 14, 2020

Claim Your Seat at the Table: Why and How to Impact your Association’s Virtual Event Strategy. Learn why it’s important for association planners to have a “seat at the table” in developing virtual event strategy and get tips for how to claim your seat in your organization. Virtual Summit 2020. More info/register. 1 CMP credit.

Montana 370

Montana Conference Education Tips 370

Mariner Management

SEPTEMBER 24, 2021

The Changing Chapter: The blurring of geographic boundaries is changing the way we view the chapters’ roles in the association’s overall strategy. Cultivating a successful volunteer pool: Two main challenges to recruiting and retaining volunteers have always been 1) the readiness of volunteers to be successful in their positions (i.e.,

Recruiting 62

Recruiting Recruitment Maine Leadership 62