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NOVEMBER 13, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Association compensation had been rising at all levels, fueled by a robust recruiting marketplace and strong economy, but that came to a halt in March 2020. Taking the CAE Exam in December 2020? More info/register.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” Board diversity. Burning Man FOMO.

LMS 329

LMS Montana Revenue Price 329

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JANUARY 8, 2021

20 striking findings from 2020. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Shira Lotzar, Career Coach and Recruiter, Purposeful Hire. Ann Handley ). Terence Eden ).

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Reid All About it

NOVEMBER 29, 2019

Pawlucy at MultiBriefs shares ten things associations should start and stop doing in 2020. When you recruit members, you’re inviting them to your organization’s “party.” Not only can you use digital marketing to grow your revenue but also your brand awareness, event attendance, and open doors to new opportunities.

West Virginia 360

West Virginia Washington DC Revenue 360

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MAY 15, 2020

Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. onward – Untethered 2020: Events Reimagined, a Virtual Summit.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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NOVEMBER 27, 2020

Risking innovation. Quick hits before we get to the list of next week’s free education: Did you know the CARES Act made it possible to deduct $300 on your 2020 tax form for charitable donations, even if you don’t itemize deductions? Future Forward: Innovation and Resilience. Seems obvious, but most of us don’t do it.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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JANUARY 10, 2020

Quick hits before we get to the list of this week’s free education: Lots of useful advice here: 20 of the best SEO tips for keyword rankings and Google in 2020. 2020 eLearning Formats. Explore 2020 trends (not just out-of-reach AI) that impact learner expectations of your online programs. Elise Dopson, Databox ). 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

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FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. The seven biggest mistakes in membership recruitment. Good enough” technology.

Recruiting 329

Recruiting Recruitment Project Technology 329

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JANUARY 29, 2021

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 8: Innovate. 8: Innovate.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register. More info/register.

Utah 370

Utah LMS Conference Technology 370

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. How to Repurpose Event Content to Build Communities, Generate Leads and Enhance Revenue.

Revenue 195

Revenue Content Virginia Technology 195

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NOVEMBER 6, 2020

Innovation and membership growth. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. RE:VISION 2020. 1 CAE credit.

Learning Management System 285

Learning Management System Education Communications Technology 285

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APRIL 16, 2021

How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Organizations are not only seeing deeper engagement, but also increased sales and more diverse revenue streams. In 2020, meeting planners were resilient and flexible. Responsible Revenue: How to Host a Profitable and Safe Hybrid Event.

Revenue 363

Revenue Strategy Team Content 363

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MARCH 26, 2021

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. That stinks. Wait, what?

Innovation 259

Innovation San Diego LMS Strategy 259

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DECEMBER 11, 2020

Just because 2020 has us stuck at home, it doesn’t mean we can’t still meet up as a community! The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register.

Project 370

Project Education Software Review 370

Reid All About it

MARCH 12, 2021

This investment can produce great returns to retention and revenue.”. Innovation method. WBT Systems introduces a new brainstorming and innovation tool: jootsing. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. It means “jumping out of the system.” CAE credits.

Nashville 370

Nashville LMS North Carolina Recruiting 370

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SEPTEMBER 25, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learn how they approached membership recruitment, onboarding, engagement, retention, and renewal—the full membership lifecycle—to increase membership. Participants will enjoy compelling future-focused learning. Host: Aptify.

Case Study 285

Case Study Content Montana Price 285

Protech

JULY 29, 2020

July 29, 2020 – Protech Associates, Inc. Through an integration with Protech AMS , association leaders can access actionable insights from members that help create a personalized user experience and increase non-dues revenue. . COLUMBIA, Md. About Web Scribble .

New York 97

New York Software Revenue Recruiting 97

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NOVEMBER 12, 2021

Leverage the pandemic’s disruption by adopting foresight governance that will drive innovation. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Find out what top revenue generating talent want from their next employer as well keys to a successful employee retention program.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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APRIL 14, 2023

Coffee with Innovators: Association Design Circle We meet on the first Friday of each month hosted by an association leader who leads a conversation on an association innovation topic. Host: Qiqo *All events are online at Eastern Daylight Time unless otherwise noted. Fri 4/14 at 10 a.m. Our topic this month is Association Storytelling.

Leadership 195

Leadership Education Revenue Strategy 195

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APRIL 23, 2021

Evelien Aernaudts, Abbit Meeting Innovators. Event Revenue and Sponsorship ROI. It’s time to take control of your data to determine the heath of your membership retention, recruitment, engagement and revenue to produce the best results. More info/register (fee for MPI non-members). Mark Cooper, IACC. Tue 4/27 at 12 p.m.

Revenue 370

Revenue Strategy Content Education 370

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JULY 17, 2020

Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Quick hits before we get to the list of this week’s free education: Challenges and opportunities with membership recruitment for trade associations. The future for event planners. Good question.

Montana 341

Montana Revenue Strategy Conference 341

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JUNE 19, 2020

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Revenue Retention with Virtual Events. Discover how associations can provide value and earn revenue through online models.

Video 221

Video Conference Revenue Industry 221

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AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. Association membership app.

millennials 307

millennials Montana Class Education 307

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OCTOBER 16, 2020

Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! WBT Systems describes 12 essentials for frugal innovation , the only kind your budget probably allows. AMS considerations. 1 CMP credit.

Indiana 221

Indiana Review Education Conference 221

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SEPTEMBER 18, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Research shows that those who embrace gender and ethnic diversity, equity and inclusion perform 25% better financially and are more innovative. INBOUND 2020: New Breed’s Recap and Reaction. More info/register.

Montana 351

Montana Certificate Conference Content 351

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MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Instead of shrinking in 2020, some associations expanded membership. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. (must join Fridays@4 first, it’s free). Host: Fridays@4.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Membership Marketing

AUGUST 14, 2020

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. Innovation – How can associations enhance the value that they provide to members? You need to continually show new value and ROI.”

Report 95

Report Marketing Recruiting Recruitment 95

GrowthZone

AUGUST 2, 2022

These entries highlight some of the freshest and most innovative marketing and communications work coming from ACCE member organizations of all types and sizes. Entries were organized by category — based on the chamber’s annual revenue — and entry type: campaigns, digital content, websites, and print and electronic publications.

Communications 78

Communications Directory Social Media Massachusetts 78

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MARCH 19, 2021

Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Mindfulness. More info/register (must join Fridays@4 first, it’s free).

LMS 370

LMS Nashville Strategy Video 370

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MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Explore strategies for generating revenue through sponsorships, partnership and other sales opportunities through virtual events. 1 CMP credit. Wed 5/6 at 12 p.m.

North Carolina 273

North Carolina Revenue Strategy Education 273

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MAY 8, 2020

Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Explore virtual experience quality filters that will best position your event for participation, value and revenue. Discuss and evaluate emerging pricing models to consider for your Fall 2020 event. Tue 5/12 at 6 p.m. 1 CMP credit. Host: PCMA.

North Carolina 221

North Carolina Montana Conference Revenue 221

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SEPTEMBER 10, 2021

Learn what member personas are and why you need them, steps to create your own member personas, and how to leverage personas to enhance your communication strategies to recruit, engage, and retain more members. The 4 Marketing Strategies to Increase CLE Revenue in 2021 and Beyond. 1 CAE credit. . – More info/register. 1 CMP credit.

Strategy 195

Strategy Content Education Tips 195

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APRIL 15, 2022

Rhea Steele, CAE, 2020 Professional Performance Award recipient, and Vice Chair of the Individual Honors Awards Committee. Generating Year-Round Revenue with Meeting Data. Meetings and conferences are data-rich entities that can leverage that data to generate revenue well beyond the event. Arlene Pietranton, Ph.D., 1 CMP credit.

Proposal 39

Proposal Technology Revenue Marketing 39

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FEBRUARY 4, 2022

This mass exodus can benefit you in two ways: employers are seeking new and innovative ways to attract and retain employees, meaning higher salaries, more benefits, and better perks, and they’re finding it difficult to find qualified staff for the seemingly endless list of jobs available right now. CEO Update LIVE: Recruiting.

Content 39

Content Education Recruiting Recruitment 39

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APRIL 22, 2022

Non-dues revenue. The pandemic taught many associations they need a diverse selection of non-dues revenue streams so they don’t rely too much on one source. In March 2020, GCI sent most of their workforce home to work as they “waited out” the pandemic. 1 CAE credit. More info/register. Host: Propel. Tue 4/26 at 2 p.m.

Proposal 39

Proposal Price Technology Recruiting 39