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FEBRUARY 12, 2021

They urge associations to stop living in limbo and start planning virtual events for 2021. The Future of the Event Industry: 2021 Outlook. One year into the pandemic, the future of the event industry in 2021 is still uncertain. 2021 Meetings & Events Trends. In 2021, we foresee attendee expectations rising.

Revenue 370

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FEBRUARY 19, 2021

Board strategy. They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission.

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JANUARY 15, 2021

The deadline for ASAE members to apply for a judge spot is February 9, 2021. Content/education strategy. They share how the pandemic shaped learning businesses in 2020 and what kind of learning programs these organizations plan to offer in 2021. Peggy Hoffman of Mariner Management asks, “ Will chapters be relevant in 2021? ”

Innovation 359

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APRIL 2, 2021

A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. 21 SEO tips, tactics, and trends for website content in 2021. Hybrid conferences. Educational coaches. Quick hits.

Revenue 335

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APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. How Your Association Can Drive Revenue & Growth with AI-Based Personalization. Quick hits.

Revenue 363

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MAY 14, 2021

Microsoft’s 2021 Work Trend Index focuses on the move to hybrid work. Even though data from our 2021 Training Trends Report tells us that in-person training will make a return, more courses will likely remain virtual. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies.

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JUNE 25, 2021

– Revenue Success from Scratch: One Association’s Story. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. 2021 has seen a 250% increase in anti-transgender discriminatory bills introduced at the state level since 2017, when many people first remember hearing about “bathroom bills.”

LMS 361

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SEPTEMBER 11, 2020

. – Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. Learn the current trends to retain your existing membership dues and examples of how associations are effectively increasing non-dues revenue in 2020. Ready, Set, Meet: Coronavirus Event Safety Strategies. Tue 9/15 at 3 p.m. More info/register.

LMS 329

LMS Montana Revenue Price 329

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NOVEMBER 13, 2020

The Association Laboratory Research Alliance invites association executives to participate in the Looking Forward 2021 study. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. The future of work. We all used to think working from home was the future of work.

Recruiting 370

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Association Freak

MARCH 1, 2024

Here are some of the transformative strategies and innovations we see shaping the future of associations. There’s a pressing need to diversify revenue and membership to ensure sustainability. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

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DECEMBER 11, 2020

2021 attendee intent survey. This survey data will provide quantitative insights to help guide associations planning 2021 conferences. In this one, he shares some association website trends he’s seen over the past year and practices you should put into play for 2021. His blog posts deliver the goods too. 1 CAE credit.

Project 370

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JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Join us as we discuss your 2021 DEI goals and how to create an accountability plan to help keep you and your teams on track. Presenter: Randall Rollinson, President, LBL Strategies. 1 CAE credit.

Newsletter 370

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Association Freak

MARCH 2, 2024

Here are some of the transformative strategies and innovations we see shaping the future of associations. There’s a pressing need to diversify revenue and membership to ensure sustainability. PLEASE SEE THE FULL PRESENTATION VERSION HERE There's a pressing need to diversify revenue and membership to ensure stability.

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Forj

MAY 13, 2021

6 Virtual Conferences Lessons Learned for 2021. Sponsors: Sponsors represent integral non-dues revenue and their funds help bring your event to life. 6 Virtual Conference Lessons Learned for 2021. Through that time, we’ve picked up a few tips and tricks that your team can use to elevate your next virtual conference.

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APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Host: ASAE.

Education 354

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FEBRUARY 26, 2021

MemberSuite says member expectations are different now in 2021, the bar is set higher. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. 4 ways to raise the bar on virtual events in 2021. Top Skills for Analysts (2021 Data Analytics Network). Shrinking network.

Recruiting 329

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Association TRENDS

FEBRUARY 18, 2021

Non-dues revenue. In this eBook, we’ll look at how your organization can use engagement tools to solve four of the biggest challenges to associations today: Member acquisition. Member retention. Member win-back. Click here to download this free resource today!

Member Engagement 52

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OCTOBER 30, 2020

But right now—and probably well into 2021—the only way to do that is through online learning. Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue.

Revenue 341

Revenue Learning Management System Certificate LMS 341

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OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Membership strategies. to identify five membership strategies of high-performing associations.

Revenue 195

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OCTOBER 29, 2021

To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Leading Learning released The Virtual Conferences Report 2021. Guest: Robb Lee, Chief Strategy Officer, ASAE.

Revenue 195

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GrowthZone

FEBRUARY 8, 2022

Topics covered in the survey are membership including renewal and retention numbers; values and policies – current initiatives and new programs; revenue; and more. The report also includes words of wisdom and lessons learned from 2021. – Reinstatement strategies. – Value propositions. – Innovation/new services.

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JUNE 4, 2021

In this new age of content consumption, how do you create a cohesive content strategy and production plan that guarantees maximum engagement? The State of Community Management 2021. Hear thought-provoking strategies that will inspire and encourage you as we move out of the pandemic. CAE credits. More info/register. to 1:45 p.m.

Video 367

Video Innovation Content Technology 367

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SEPTEMBER 18, 2020

Learning Strategies for Virtual Events. Learn how virtual events can be part of a meaningful data-driven content strategy. Regulations 2021: What an Administration Change May Bring. Learn strategies to project confidence and authority while running your own video conference, webinar or other virtual event.

Montana 350

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AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. Non-dues revenue. Reunite or meet with new peers and discover new possibilities as we close summer 2021.

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NOVEMBER 12, 2021

It’s a good list to compare against your marketing strategies and tactics. Walk away with new strategies to level up as an event experience leader. Get an overview of the latest apps and strategies for workplace mindfulness, wellness and productivity. Board foresight. More info/register. Host: Bizzabo. Tue 11/16 at 11 a.m. –

Recruiting 195

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NOVEMBER 19, 2021

Non-dues revenue. WBT Systems recently hosted an ideation session with Non-Dues-a-Palooza to come up with ideas for revenue-generating online education programs. Check out the 30 ideas featured in their post and see if you can “yes and” any of them into revenue generators for your association. Sponsorships. Host: Fridays@4.

Revenue 195

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NOVEMBER 26, 2021

Discover the psychological reasons remote work is cramping our creative style, hear the latest trends in digital creative strategy according to an October 2021 survey, and insights from virtually native creative collaborators at Canto and SketchDeck. PAR GOAT Awards: Honoring Association Revenue Impact. More info/register.

Newsletter 195

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AUGUST 25, 2023

Matchbox Virtual Media asks for your participation in a survey that explores how the use of online experiences by associations for membership engagement, education, revenue growth, and other purposes has evolved in recent times. –Oprah Winfrey Online programs. Please take three to five minutes of your time to help with this research.

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MemberClicks

JANUARY 19, 2021

we think there are still some ways that you can be proactive when it comes to creating an events strategy that’ll engage members and generate non-dues revenue: While planners have certainly honed their skill of being ready to pivot on a dime last year (and sponsors and attendees have been just as flexible!)

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OCTOBER 1, 2021

– Engage 2021. Business leaders agree that virtual events are a vital component of their future event strategy, whether they’re gathering people to train, recruit, or entertain. Ryan Costello, co-founder of Event Farm and Chief Strategy Officer of MemberSuite. Tue 10/5 from 10:30 a.m. More info/register. CAE credits.

LMS 195

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start? Why Your Association Needs to Embrace a “Digital First” Strategy. I’ll see you back here on Friday, August 20. CAE credits.

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MARCH 19, 2021

Event Strategies 2021 and Beyond. Hear actionable advice and tested strategies for hosting both virtual and hybrid events. Learn how to implement tried-and-true processes to create a best of breed virtual event, embrace the ‘new’ in-person, and place customer experience at the center of your event strategy.

LMS 370

LMS Nashville Strategy Video 370

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NOVEMBER 20, 2020

As we near the end of 2020, many are asking what events will look like in 2021 and beyond. From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before.

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Associations Now

MARCH 22, 2024

According to the report, based on a 2023 survey of professionals from more than 300 associations, most associations expect to see upticks in membership (61 percent), nondues revenue (56 percent), and overall revenue (53 percent) in the coming year. That disruption is matched by an unsettled situation when it comes to nondues revenue.

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SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Workplace culture. Mon 9/4 at 7 a.m. – 1 CAE credit.

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Revenue Survey Education Strategy 227

Velvet Chainsaw

FEBRUARY 25, 2021

We recently convened a roundtable of senior-level conference organizers to discuss risk tolerance and the forces that are shaping their 2021/22 event strategies and decisions. Three primary risk categories are emerging as organizations weigh their options for major conferences in 2021: Mitigating financial risk.

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. How to Repurpose Event Content to Build Communities, Generate Leads and Enhance Revenue.

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