Reid All About it

MARCH 4, 2022

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. In 2022, events will drive the creation of rich digital communities for professionals everywhere. Host: Content Marketing Institute.

Class 195

Class Certificate Content Committee 195

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MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. What to Expect from Event Contracts in 2022.

Revenue 195

Revenue Content Virginia Technology 195

Nimble AMS

NOVEMBER 13, 2022

When it’s time for your association to purchase new software, you don’t want to cut corners just because you’re eager for new technology. To g et the best association management software (AMS) for your member-based organization and ensure you get the best return on your investment, you’ll need to do your research.

Tips 131

Tips Software FAQ Technology 131

Association Freak

MARCH 2, 2024

Reading Time: 4 minutes Association Management Trends 2024 In the evolving landscape of 2024, associations face a pivotal moment characterized by significant shifts in membership dynamics, economic pressures, and technological advancements. In this transformative landscape, AI is not just a technological advancement; it's a strategic ally.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Nimble AMS

JUNE 27, 2022

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Code of ethics.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Association Freak

MARCH 1, 2024

Reading Time: 4 minutes In the evolving landscape of 2024, associations face a pivotal moment characterized by significant shifts in membership dynamics, economic pressures, and technological advancements. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Reid All About it

SEPTEMBER 3, 2021

Women in technology. Association Women Technology Champions (AWTC) invites you to nominate one, two or three women whom you believe should be recognized for their contributions to the advancement of technology in associations. Mike Agron, Content Marketing Institute ). Pia Callesen, Psyche ). Stu Sjouwerman, KnowBe4 ).

Learning Management System 195

Learning Management System Education Technology Review 195

Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Learn how modern data analytics augments member engagement scoring and offers insights across the membership spectrum, and get a look at three newly-developed engagement examples for 2022. More info/register.

Revenue 195

Revenue Survey Leadership Education 195

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APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Oh, The Association Podcast is hosted by Ben Muscolino of Breezio and AMS Geek, and Jake Toohey and Joe Post of Adage Technologies. Career changers. Go on and subscribe.

Revenue 195

Revenue Technology Education Video 195

Reid All About it

OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. It is no longer a weird experiment in some back room with a tiger team.”

Revenue 257

Revenue Certificate Tools Innovation 257

Nimble AMS

JULY 28, 2022

Adopting new technology is a sometimes stressful, always necessary responsibility for association leaders. But technology is the key factor that continues to be impacted today by the effects of COVID-19 in our society. . Of the professional associations surveyed, 65% said they plan on having a flexible technology budget. .

Software 123

Software LMS Learning Management System Missouri 123

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MAY 5, 2023

Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Using Member Insights to Power Your Engagement Knowledge is power especially when it comes to understanding, serving and keeping your members for years to come. 1 CAE credit. 1 CAE credit. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

Nimble AMS

DECEMBER 11, 2022

To help you build your understanding of Generation Z, here are five vital facts about your members born between 1997 and 2012 : Gen Z has clear social media preferences. The Community Brands 2022 Association Trends Study found 69% of Generation Z prefer connecting on TikTok, 82% on YouTube, and 82% on Instagram.

Recruiting 136

Recruiting Recruitment Social Media Member Experience 136

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once?

Revenue 205

Revenue Content Chicago Leadership 205

EventMobi: Association Events

SEPTEMBER 28, 2023

Membership directories help your organization in multiple ways: Providing networking opportunities Most of the time, members join a community or association for the networking opportunities. In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

FEBRUARY 11, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories , and highlight the important role these campaigns have in propelling associations forward. ? Member experience. Fri 2/11 at 12 p.m. Host: Fridays@4.

Content 39

Content Strategy Technology Analysis 39

Aptify

JANUARY 21, 2022

As an enterprise association, trade or labor union leader, how can you plan for 2022 and beyond when you don’t know what’s in store? . Here is some association trends data that can help point the way for your organization to better serve your members in uncertain times. . Be technologically prepared.

Organization 138

Organization Certificate LMS Membership Management 138

MatrixG

JANUARY 4, 2023

Associations Thrive came out of a marketing planning meeting I held with my team at the beginning of Summer 2022. The BMI and CASE report data from members around the world. Technology powers successful organizations. For example, CASE updated its technology to become a more nimble association. Then, they act.

Wisconsin 52

Wisconsin Examples Social Media Technology 52

Reid All About it

SEPTEMBER 10, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Keep Your Eye on the Outcomes: How Results-Oriented Marketers Plan, Execute, and Measure Effective Marketing Campaigns.

Strategy 195

Strategy Content Education Tips 195

Reid All About it

APRIL 9, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Improve Your Member Experience with Smart Data Management. Host: ASAE Technology Council. Johnson Experience Marketing.

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

NOVEMBER 11, 2022

Content marketing strategy. Hey, SaaS marketing friends (and content partners aka clients), check out this guide to creating or refining a content marketing strategy by Jimmy Daly (Superpath) and Ryan Law at Animalz. Fri 11/11 at 12 p.m.* – 2022 Midterm Post-Election Briefing. techsytalk GLOBAL 2022: Attendee Experience.

LMS 39

LMS Education Technology Strategy 39

Reid All About it

MAY 13, 2022

See if cohort programs are something your market might be interested in. Event Mobi explains how technology can help you build a year-round community and content hub for attendees. Event Mobi explains how technology can help you build a year-round community and content hub for attendees. Event community. Quick hits.

Arlington 43

Arlington Technology Project Revenue 43

Reid All About it

NOVEMBER 4, 2022

Industry marketing inspiration. I have not seen either of these series, but I can see how they’d be content marketing inspiration for associations. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Association Women Technology Champions.

Arlington 39

Arlington Technology Case Study Revenue 39

Reid All About it

FEBRUARY 25, 2022

If you want to know what’s going on with chapters at other associations and how your chapter network compares, check out the 2022 Chapter Performance & Benchmarking Report from Billhighway and Mariner Management. Host: Brandt Krueger, founder Event Technology Consulting. State of chapters. Non-dues revenue. More info/register.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

OCTOBER 21, 2022

iMIS by ASI invites you to participate in their annual Membership Performance Benchmark Survey to help uncover upcoming trends in technology and digital transformation; membership acquisition, engagement and retention; and association goals and challenges. Host: Brandt Krueger, founder, Event Technology Consulting. Survey invite.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

NOVEMBER 18, 2022

Before a prospect agrees to talk with you, they will do their own research—that’s why content marketing works so well. . Anyone who leads a technology project, like an AMS implementation, must understand APIs. Host: Association Women Technology Champions. Stacey Telford, Community Manager at The Marketing Society.

DC 43

DC Education Technology Washington 43

Reid All About it

SEPTEMBER 2, 2022

Their post also provides advice on essential topics and marketing for these programs. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Host: American Marketing Association.

Project 48

Project Tips Technology Marketing 48

Reid All About it

JULY 22, 2022

Marketing General Inc. MGI) released the 14 th edition of their Membership Marketing Benchmarking Report. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. More info/register.

Price 43

Price Technology Strategy Software 43

Reid All About it

JULY 15, 2022

The ASAE Technology Council and Marketing Council joined forces two years ago to create a model for assessing an association’s marketing technology maturity, which the pilot group found helpful. Prepare your association for these ten marketing automation implementation challenges. MarTech Maturity Model.

Technology 39

Technology Marketing Course Education 39

Reid All About it

APRIL 8, 2022

Check out their ideas for program planning, partnerships, marketing, learning formats and pathways, credentials, and packages. New member onboarding. If you don’t have a year-long new member onboarding campaign in place, start here with GrowthZone’s onboarding and touchpoint schedule. In 2022, we are trying something new!

Technology 39

Technology Certificate Tips Guidelines 39

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JUNE 17, 2022

PropFuel makes it clear at the outset of this ebook that they’re trying to sell you on a mindset, not their technology. It’s a new way to approach communication and engagement with members and customers. Membership marketing. Tony Rossell from Marketing General Inc. shares the seven deadly sins of membership marketing.

DC 39

DC Revenue Washington Leadership 39

Reid All About it

FEBRUARY 10, 2023

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment. For the Love of Events ROI Hear different perspectives on measuring your event’s ROI and driving a better member experience.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. The chief hype officer: the problem with the Chief Marketing Officer’s job description. Host: Brandt Krueger, founder, Event Technology Consulting.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. Membership benchmarks.

Revenue 39

Revenue Education Strategy Leadership 39

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SEPTEMBER 30, 2022

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Member/customer engagement. Host: Brandt Krueger, founder, Event Technology Consulting. A true hero. More info/register.

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

AUGUST 12, 2022

They explain how these factors affect the member experience, how the AMS market is changing and what you should look for in a new AMS. Held the second Friday of each month, these intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community.

Software 41

Software System Technology New York 41

.orgSource

DECEMBER 11, 2023

Every member experience with your brand is a plus or a minus. No matter how much marketing techniques evolve, that equation doesn’t change. As you investigate strategies to incorporate AI and other new technology into customer experience, it’s important to keep delight at the center of that relationship.

Certificate 88

Certificate Cost System Social Media 88