.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. Sherry Budziak and Kevin Ordonez Kevin Ordonez and I will be kicking off the day sharing our perspectives on how to navigate Industry 4.0., Navigate Industry 4.0 or the digital revolution.

Revenue 88

Revenue Chicago Leadership Content 88

EventMobi: Association Events

SEPTEMBER 28, 2023

In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field. According to the 2023 Membership Marketing Benchmarking Report , 50% of associations reported an increase in new member acquisitions, up from 44% in the 2022 report!

Directory 147

Directory Organization How To Kansas City 147

Disciple Media

OCTOBER 25, 2023

How to start a membership community As virtual interactions have become the norm for learning and building connections, starting a membership community is more relevant than ever. Create a marketing plan Building a community is just the first step. Tailor your marketing efforts to these spaces for maximum impact.

How To 36

How To Price Guidelines Content 36

Disciple Media

NOVEMBER 1, 2023

In 2023, membership businesses are proliferating. As 2023 progresses, establishing a membership business is becoming essential for sustained engagement and growth. Understand your audience and market At the epicenter of a flourishing membership business is an unwavering understanding of its audience. Ready to dive in?

How To 36

How To Price Content Tips 36

GrowthZone

JANUARY 31, 2023

Here’s how to determine if your value proposition needs a refresh, and ideas on how to do it. In case you missed it, we hosted diversity expert Jessica Pettitt of Good Enough Now to explain how to increase your comfort in interacting with people who are “not the same” as you are. and Canada at the end of 2022. Do you agree?

Survey 78

Survey Review Revenue Member Engagement 78

GrowthZone

JANUARY 31, 2023

This makes it necessary to reevaluate how to deliver value going forward. Melynn Sight, nSight Marketing Read more in this blog post from Melynn. In case you missed it, we hosted diversity expert Jessica Pettitt of Good Enough Now to explain how to increase your comfort in interacting with people who are “not the same” as you are.

Survey 78

Survey Revenue Member Engagement Report 78

Nimble AMS

FEBRUARY 6, 2023

We’re here to help you learn how to boost registration at your next association event. Six p roven strategies and marketing tactics to boost future event registration It’s time to boost your event attendance and improve your member experience too! Here’s how to get started: 1. Read our blog for more tips. Personalize emails.

How To 114

How To Discount Member Engagement Social Media 114

Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. How to Tell If You Need a Data Warehouse. Location: Washington DC.

Strategy 272

Strategy Video Technology Innovation 272

MemberClicks

SEPTEMBER 1, 2023

September 5, 3:00 PM In today’s tight labor market, employers need every competitive edge they can get to stand out. Join this mastermind session to learn how to improve your sales techniques and build better client relationships to drive growth and profitability along with the proven 5-step sales method: the DEBUT model.

Social Media 52

Social Media Cost Strategy Team 52

Reid All About it

SEPTEMBER 1, 2023

Gen Z marketing. They describe nine strategies for marketing membership to Gen Z. We all know how culture plays a significant role in an organization’s success. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download. Workplace culture. Membership trends. Membership budget. Membership engagement.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

AUGUST 4, 2023

Results Direct and.orgCommunity invite your participation in the State of Mobile in Associations 2023 Benchmark Survey , the first and most comprehensive survey of its kind for the association community. TopClass LMS explains how online education programs can help increase member engagement. He’s my hero of the week!

Atlanta 195

Atlanta Price Revenue Denver 195

Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272

Maryland LMS Revenue Strategy 272

Associations Now

FEBRUARY 9, 2024

That’s led to a lot of anxiety about “getting started” among nonprofits: A 2023 Salesforce survey found that just nonprofits were lagging the corporate world in terms of using or planning to use AI in the next 18 months. Sounds nice—and flattering from a tech company plainly sensing a market opportunity.

Strategy 45

Strategy How To Survey Email Marketing 45

Reid All About it

MAY 19, 2023

Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. William Penn Chapter events. Leadership training. Good stuff. Users group.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. My local market rarely sells leg of lamb, but they had some this past week, so we enjoyed a roasted leg of lamb rubbed with a rosemary/garlic paste. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Nimble AMS

MAY 30, 2023

When you’re in the market for new association management software (AMS), it’s vital to do your research. Searching for a modern AMS is a team effort—t hat’s why Chicago AMS Fest 2023 is the perfect event for your organization. AMS Fest 2023 is an in-person event based in Chicago, focused on AMS systems. Request now

Chicago 127

Chicago Software System Cost 127

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. They explain how these educational programs attract young professionals who want to develop in-demand skills and build relationships with peers. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Associations Now

AUGUST 14, 2023

During a session at the 2023 ASAE Annual Meeting & Expo, the American Staffing Association shared how that strategy has worked for them. Create Thought Leadership In 2019, ASA wanted to reposition itself in the market, so they brought in a marketing firm to do an assessment. We did this campaign in 2022 and 2023.

Content 98

Content Video Resources Team 98

AvidXchange: Association Management

MAY 30, 2023

With changes in the housing market and higher interest rates, the community association management industry is battling rising costs of business. Community association management companies are under pressure to do more with less and reduce expenses as budgets get tighter in a challenging yet competitive labor market.

Association Management 130

Association Management Tools Technology Industry 130

Reid All About it

MARCH 8, 2024

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

Social Media 250

Social Media DC Strategy Education 250

NXUnite

OCTOBER 19, 2023

billion customers are expected to make at least one online purchase sometime in 2023. It’s likely that you heard of (or even participated in) AmazonSmile, one of the best-known programs that ran on this model, before its 2023 discontinuation. So, what do these statistics have to do with you, a nonprofit professional?

Revenue 130

Revenue Email Marketing Social Media Marketing 130

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Fri 2/2 at 10 a.m.* – How to Amplify Your Team’s Power with Generative AI Hear about practical, real-world applications of AI to enhance team efficiency and innovation. Print magazines. More info/register.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. Marketing to younger generations. Get yourself a bag of dough from the market.

millennials 370

millennials Survey Team Education 370

Reid All About it

MARCH 17, 2023

But excellent content isn’t enough to gain market share. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Jimmy Daly, Superpath ) Personas, even well-researched ones, are worthless for marketing. Matt Lerner ) Trends to watch in March 2023.

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

APRIL 21, 2023

Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members. Lindsey Galloway, Chief ) Use the 30-90 rule to take the perfect nap.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

AUGUST 11, 2023

Community Marketing Supports Growth (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Caputo, J.D. 1 CAE credit. . 1 CAE credit. More info/register.

Chicago 195

Chicago Certificate Marketing Content 195

MemberClicks

JULY 31, 2023

Event marketing. When planning events, your organization can leverage event marketing features to boost event attendance and manage sponsorships. Email marketing. Learn how your organization can leverage a learning management system in this guide. Automatic dues collection.

Membership Management 52

Membership Management Software Directory Revenue 52

Associations Now

JANUARY 2, 2024

Taking a marketing approach helped the American Dental Education Association reach members and prospects. When Tom Quash, CAE, came on board as chief communications and marketing officer at the American Dental Education Association in May 2023, ADEA was already looking to revise how it presented its benefits to both members and prospects. “We

Education 103

Education Social Media Review Marketing 103

GrowthZone

FEBRUARY 21, 2023

Our guide, Before, During & After: The How-To Guide to Successful Event Promotions will help you get more out of your event marketing. More 2023 Association Survey Results Check out the full 2023 Association Survey Results Report for more membership trends, and overall challenges and concerns impacting association professionals.

Revenue 78

Revenue Survey Event Planning Tips 78

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Learn how to take your SOARS and STARS stories to the next level through the art of storytelling. New association event. Fri 11/10 at 4 p.m.

Certificate 281

Certificate Price Tools Technology 281

.orgSource

DECEMBER 26, 2022

The.orgSource and.orgCommunity teams send our best wishes to our clients and friends for a happy and productive 2023. Once associations had an automatic corner on their markets. She explained how to use Blue Ocean Strategy to give your organization the edge in crowded digital markets. Our Year in Review. Leadership.

Technology 88

Technology Review Innovation Library 88

Associations Now

OCTOBER 10, 2023

According to Higher Logic’s 2023 Association Community Benchmark Report , its nonprofit and association customer base saw an average of 759 monthly unique logins and 94 monthly unique users in 2020. In the first six months of 2023, customers saw 601 average monthly unique logins and 74 average monthly unique contributors.

Report 102

Report Strategy Member Engagement Content 102

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Don’t have a salesperson call them.

Technology 195

Technology Chicago Education System 195

Reid All About it

JANUARY 12, 2024

Learn how to establish, administer, and evaluate an effective mentoring program. Revolutionizing LinkedIn Strategies: AI & Automation in Action Learn how to post engaging, quality content on LinkedIn effortlessly using AI and automation that not only saves time but also elevates your organization’s online presence.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. Impexium explains how your association and members could benefit from offering a tiered membership model. Learning business.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Submittable describes the benefits of skills-based volunteering for employees, companies, and nonprofits and how organizations can get started. Content marketing. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

Reid All About it

SEPTEMBER 22, 2023

If your AMS partner doesn’t offer one, he shares tips for how to create a users group yourself and get the most out of it. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff. Grasp AI’s potential and understand how to harness it responsibly. Website RFPs. More info/register. 1 CAE credit. More info/register.

LMS 266

LMS Revenue Education Strategy 266