Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Submittable describes the benefits of skills-based volunteering for employees, companies, and nonprofits and how organizations can get started. Content marketing. You need a content marketing ecosystem to support them.

Committee 195

Committee Education Software Technology 195

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Learn how to take your SOARS and STARS stories to the next level through the art of storytelling. New association event. Fri 11/10 at 4 p.m.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

OCTOBER 27, 2023

Ewald Consulting describes how the Association of Workplace Investigators uses Local Circles to build connections and foster community among members and non-members. Marketing to younger generations. Trying to figure out how to market more effectively to Gen Z and millennials? Strategic partnerships.

LMS 256

LMS North Carolina Recruiting Recruitment 256

MemberClicks

JULY 31, 2023

Event marketing. When planning events, your organization can leverage event marketing features to boost event attendance and manage sponsorships. Email marketing. Email is an indispensable communication channel for your association to promote its membership program, welcome new members and stay in touch with current ones.

Membership Management 52

Membership Management Software Directory Revenue 52

Higher Logic

OCTOBER 17, 2019

You can elevate the success of your online community and marketing automation activities by integrating solutions that fuel long-term engagement , like data collection, mobile apps, and volunteer management programs. Magical experiences are earned on the other side of diligent courage and execution. billion by 2023. Mobile Apps.

Revenue 211

Revenue Tools Member Engagement Member Experience 211

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Don’t have a salesperson call them.

Technology 195

Technology Chicago Education System 195

Reid All About it

JANUARY 5, 2024

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. Host: UST Education Speakers: Marcus Leite, Director, Sales & Marketing, and Dan Stevens, President, WorkerBee.TV

Revenue 277

Revenue LMS Price Education 277

MemberClicks

OCTOBER 11, 2023

If you want to know how to start a nonprofit in Illinois, here are the important steps to getting your organization or association up and running smoothly and quickly. For more information on how to register a nonprofit organization in Illinois see the state’s Charity Registration page. What is a nonprofit organization?

Illinois 52

Illinois How To Chicago Software 52

Reid All About it

JUNE 23, 2023

As Sheri Jacobs and Lisa Boylan say, AI policies “serve as essential guardrails, guiding associations on how to manage and harness the power of AI technology effectively.” Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Event apps. Fri 6/23 at 12 p.m. 1 CAE credit.

Metro 195

Metro Strategy Technology Marketing 195

Reid All About it

OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic association events. Content marketing. Association deathwatch.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

DECEMBER 1, 2023

Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic society events. Conference/abstract management. 1 CAE credit. . – 1 CAE credit.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

MARCH 24, 2023

If your association hasn’t yet tackled this project or you’re open to further tweaking, Impexium describes the elements of an exceptional member onboarding experience. Instead, recent AMS data reflects more accurately how your members and prospect attendees are living now. Sponsorship strategy. 1 CAE credit. 1 CAE credit.

Revenue 227

Revenue Chicago Leadership Education 227

Disciple Media

OCTOBER 24, 2023

Here, we’ll guide you step-by-step on how to nurture such a valuable space for your business. It represents a curated experience, a space where individuals pay not just for access, but for enhanced value, exclusivity, and a sense of belonging. Continuous adaptation: An evolving USP keeps pace with changing member aspirations.

Strategy 36

Strategy Tips How To Price 36

Disciple Media

APRIL 26, 2023

In time that community can become your most potent marketing platform, act as an incubator for brand ambassadors or future leaders of your movement, provide a place to test market new products, and provide you with a steady revenue stream. 1: Disciple The Disciple community platform redefines versatility and usability.

Price 36

Price Review Video Library 36

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Michelle Bruno at DAHLIA+ Agency gathers advice from several event and association consultants on how AI can help event planners. . AI and event planning.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. We all know that and think we do it, but her examples show us how often we don’t. Audience personas. 1 CAE credit.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

JUNE 16, 2023

Barbara Palmer at PCMA Convene says these Next Gen Event Goers won’t settle for the standard event experience—they expect to be captivated. Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. Is it a system, a process, a style, a tool, or software? More info/register.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JULY 21, 2023

. – Nonprofit Management Series: Finance and Budgeting Many professionals in the association and nonprofit space have never been fully exposed to financial statements, budgeting, and how to be a proper steward of your organization’s resources. 1 CAE credit. More info/register. Join an interactive conversation about saying no. 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

MARCH 3, 2023

They explain how these AMS functions affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Learn how to know which channels are right for your event and organization and how you can use new channels to tell your brand story and promote your events.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

FEBRUARY 10, 2023

Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. EventMobi explains how to use a year-round community and content hub to keep attendees connected with each other and with your association.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

Nimble AMS

DECEMBER 5, 2022

But did you know that you can also empower your association volunteers to boost member engagement? Here’s how to start transforming your member engagement strategy by mobilizing your volunteers. . Are you looking for tips to prepare your member engagement strategy for 2023?

Member Engagement 133

Member Engagement Social Media Review Recruiting 133

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

NOVEMBER 18, 2022

They explain how to start listening to what your data tells you and what you might learn from it. In her article for Naylor’s Association Advisor, she suggests how to assess and pare down your ever-growing list of programs and audiences. How to prioritize when everything’s a priority. Data insights. Hybrid work pitfalls.

DC 43

DC Education Technology Washington 43

Reid All About it

JANUARY 13, 2023

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. 2023 association trends.

Revenue 39

Revenue Education Strategy Leadership 39

Reid All About it

SEPTEMBER 30, 2022

Education marketing/sales. WBT Systems examines what learners are really buying and explains how to apply what Godin’s describing to the way you market and sell your association’s educational programs. Member/customer engagement. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue.

Blended Learning 41

Blended Learning Software Education Marketing 41

Reid All About it

SEPTEMBER 2, 2022

Their post also provides advice on essential topics and marketing for these programs. Hear about the picket fence or brick wall boundaries model, and learn about the different types of boundaries, where they work best, how to maintain them, and more. The Future of SEO: Planning for 2023 and Beyond. Sponsorship strategy.

Project 47

Project Tips Technology Marketing 47

Reid All About it

NOVEMBER 11, 2022

Content marketing strategy. Hey, SaaS marketing friends (and content partners aka clients), check out this guide to creating or refining a content marketing strategy by Jimmy Daly (Superpath) and Ryan Law at Animalz. techsytalk GLOBAL 2022: Attendee Experience. How Streaming Video Is Changing. Employee screening.

LMS 39

LMS Education Technology Strategy 39

Reid All About it

NOVEMBER 4, 2022

Find out where organizations plan to focus their efforts in 2023—valuable data for planning and/or making your case for necessary budget approvals. Industry marketing inspiration. I have not seen either of these series, but I can see how they’d be content marketing inspiration for associations. Content distribution.

Arlington 39

Arlington Technology Case Study Revenue 39

Nimble AMS

APRIL 10, 2023

You already know the 2023 Salesforce World Tour is a can’t-miss event for your association. Why you shouldn’t miss the 2023 Salesforce World Tour in DC Has your association registered for the 2023 Salesforce World Tour in DC, yet? The 2023 Salesforce World Tour event is perfect for all leaders in your organization.

DC 119

DC Washington Team Innovation 119

Reid All About it

OCTOBER 21, 2022

She explains how the request for proposal (RFP) has become a vehicle for the misappropriation of someone else’s work. WBT Systems explains how to eliminate and prevent learning content clutter. If your association doesn’t offer an online community for members, Nimble AMS may change your mind. Content clutter. They won’t.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

JULY 14, 2023

Likewise, members and customers are more likely to attend education programs when they’re following a professional learning plan. WBT Systems explains how professional learning plans benefit both your association and members and how to get them going. Gen Z, AI and marketing. Customer/member personas.

Education 39

Education Price Tools Technology 39

MemberClicks

MAY 30, 2023

Let’s explore different membership organizations, pricing models, member benefits , and how to decide what membership type is right for you. You may even want to conduct a member needs assessment to evaluate your member base and better refine your offered benefits. What is a membership type? And who doesn’t love that?

FAQ 52

FAQ Price Discount Revenue 52

Reid All About it

AUGUST 12, 2022

They explain how these factors affect the member experience, how the AMS market is changing and what you should look for in a new AMS. As we go back in person, it’s critical to understand how our attendees shop for events and what’s often missing from your marketing efforts. Future-proofing.

Software 41

Software System Technology New York 41

Reid All About it

OCTOBER 7, 2022

It’s much better to get this news well before your project begins so you can figure out how to juggle these tasks with your regular workload. Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. What a missed opportunity!

Blended Learning 41

Blended Learning Education Video Conference 41