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Association Brain Food: 12.1.23

Reid All About it

When members better understand your association’s legislative and regulatory priorities and their role in achieving those goals, they can more confidently make an effective case with policymakers. Project success stories. Member recruitment. To attract young members , you must recruit in ways that make sense to them. .

Arlington 266
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Association Brain Food: 1.26.24

Reid All About it

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Hear about key trends concerning digital transformation and technology, event models, member experience personalization, and evolving membership models. More info/register.

Survey 256
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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

If you know data exists within your online community and marketing automation activities, but you aren’t leveraging it to inform your ability to provide a targeted, valuable member experience, well - it’s as if Charlie Bucket found a golden ticket then decided he didn’t feel like going to Willy Wonka’s Chocolate Factory that day.

Revenue 211
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Association Brain Food: 9.1.23

Reid All About it

This is essential reading for understanding trends in membership recruitment, engagement, renewal, dues, value propositions, and more. At Naylor’s Association Adviser, Cathi Hight raises good points about member engagement and explains how to use surveys and focus groups to understand what member segments value. 1 CAE credit.

Revenue 227
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Association Brain Food Weekly: 3.5.21

Reid All About it

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. (must join Fridays@4 first, it’s free).

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From Idea into Reality: 8 Steps to Start an Association

MemberClicks

Cash flow statement – Cash projections for each month, quarter and year to help form your budget. Break-even analysis and business ratios – Outlines your fixed costs relative to your profit to give insight into your revenue and potential costs against your growth and profits. Recruit your board. Recruit your staff.

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3 ways to breathe new life into your membership in 2020

Nimble AMS

Reviving our workout routine, rethinking our diet, or even restarting a project that’s been languishing on our list – it’s all about improvement. Now’s the perfect time to rejuvenate the activities that drive recruitment, engagement, and retention. Provide value throughout the member lifecycle and career journey.