Reid All About it

JULY 16, 2021

In another ASAE article, Brooke Wilson of Live 360 Media, a YP herself, suggests five changes to consider if you’re serious about appealing to the next generation. How to create an editorial calendar that will streamline your content strategy. Young professionals. Newsletter suggestion. Quick hits. Neil Patel ). More info/register.

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Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Learn how to raise awareness and increase engagement by using blogging tools. Engage Members Using Remote Meeting Tools.

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Tools Social Media Case Study Marketing 177

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. You still have a chance to make a good impression (or a bad one) with your post-show email. Learn how to raise awareness and increase engagement by using blogging tools. Engage Members Using Remote Meeting Tools.

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Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. He says love will always differentiate us from AI—a prediction that reminds me of an article I mentioned two weeks ago about the value of emotional labor in the future. Here’s another good article about phishing attacks—this time the focus is on chapters.

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Fonteva

FEBRUARY 9, 2021

Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association member engagement strategy. As we begin this new year, refreshing and revitalizing your member engagement strategies might be just what you need to ensure success for 2021.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Associations Now

OCTOBER 12, 2018

For a robust social media strategy, your organization needs to leverage its Instagram followers. What this means for your nonprofit: Leveraging Instagram should be an important component of your social media strategy. Food as a Tool for Conversation. "Food The Wild Apricot blog explains how to get started.

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Reid All About it

NOVEMBER 10, 2017

I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy.

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Achieve

MARCH 16, 2022

In particular, post-event surveys have become a powerful tool to continue engaging attendees after virtual events , collect valuable event data, and brainstorm strategies for improvement. If you’re searching for simple strategies to greatly improve virtual event success, post-event surveys are a strong place to start.

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MemberClicks

FEBRUARY 2, 2023

In this article, we’ll be discussing membership site platforms and paid membership website builders. MemberClicks offers a comprehensive suite of association management system (AMS) tools to manage and grow your membership in addition to just facilitating membership activities like paying dues and hosting online content.

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Nexus Marketing

AUGUST 21, 2024

And you probably have a few questions, namely, “What does all this change mean for my brand and SEO strategy?” We’ll cover the key developments, what they mean for you, and our overall take on the story that’s unfolding and the future of SEO strategies in the AI age.

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Nexus Marketing

AUGUST 21, 2024

And you probably have a few questions, namely, “What does all this change mean for my brand and SEO strategy?” We’ll cover the key developments, what they mean for you, and our overall take on the story that’s unfolding and the future of SEO strategies in the AI age.

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MemberClicks

JANUARY 18, 2024

WordPress membership plugins are a crucial tool for organizations to restrict content and build exclusive member experiences that build your member retention strategy and grow your organization and increase its impact. There are many options out there, depending on your budget and features you’re looking for.

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Price Membership Management Software LMS 52

Reid All About it

MARCH 17, 2017

Follow along as a young professional goes from website visitor to new member in a process turbo-charged by inbound marketing content. In the last few years, I’ve seen many articles in Associations Now about associations rethinking the chapter structure. However, SSSA had to maximize its activities and impact with a limited budget.

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EventMobi: Association Events

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. WildApricot also offers some other features like email marketing.

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Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Strategies for identifying your ideal audience Identifying your ideal audience is what will set you up for success in selling your membership.

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WBT Systems

JULY 24, 2018

Email marketing. We’ve talked before about the power of social proof in marketing your online learning programs. A recent Associations Now article described the American Society for Quality’s (ASQ) efforts to turn around a declining membership. Purchase continuing education (14 percent). mentors, continuing education).”.

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Survey Marketing Certificate Education 150

MemberClicks

APRIL 4, 2023

Membership website builders should have the tools to help you easily maintain, update and personalize your website. Design tools or support: If you’ve got a more experienced web designer on staff, search for an option that allows you to build pages and forms from scratch and integrate your Google Analytics account to access website analytics.

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Associations Now

AUGUST 5, 2019

When it comes to content strategy, it’s easy to lean on algorithms to make decisions on content presentation—but algorithms aren’t perfect, and they can create content blind spots if you’re not careful. As more types of organizations, especially associations, use such tools, these kinds of problems are going to become more common.

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Achieve

SEPTEMBER 8, 2020

While smart tech-based strategies will improve your efforts right now, they’ll also continue providing value after the pandemic once social distancing guidelines dissipate. Optimize your digital marketing strategies. Tip #2: Optimize your digital marketing strategies. this article on multichannel fundraising.

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Disciple Media

MARCH 9, 2018

Harness the power of email marketing. But, we promise that by the end of this article, you’ll not only know how to build a fanbase but also how to turn that fanbase into a community. Harness the power of email marketing. When you’re starting out, email marketing can seem like a daunting thing to take on.

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Reid All About it

JULY 14, 2023

In an article at the Institute of Corporate Directors, Jeff De Cagna of Foresight First says intentional learning is a non-negotiable requirement for board members. Host: American Marketing Association Speaker: Erica Salm Rench, Chief Operating Officer, rasa.io Board management. More info/register. Tue 7/18 at 1 p.m. 1 CAE credit. .

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Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

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Associations Now

SEPTEMBER 26, 2017

Well, you can, but that’s not your best strategy.). When Destination Marketing Association International (DMAI) announced it was rebranding itself as Destinations International, the group invested in a paid social media campaign to significantly boost its Twitter followers and Facebook likes. Tout segmented programming via email.

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Reid All About it

OCTOBER 11, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. 10 Free Cybersecurity Tools (and 3 Worth Paying For). Host: Community Brands. 1 CMP credit.

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DC Washington Content Education 50

Reid All About it

JULY 13, 2018

DelCor looked at some of the findings from the ASAE Foundation’s Tech Success for Associations study, specifically how associations rank on the IT maturity scale in four different functions: infrastructure, data management, technology management and strategy, and digital presence. A really good list of email marketing best practices.

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DC Washington Member Engagement System 37

Reid All About it

MAY 27, 2022

The same observation was made by Dean West, FASAE, in an Association Laboratory article I featured last week. Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. Reimagining volunteering. Quick hits.

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Technology Case Study Education System 41

Reid All About it

MAY 20, 2022

That’s why I love seeing this article by Ernie Smith at Associations Now about integration platform as a service aka iPaaS. I double the recipe so we can enjoy it more than one night and I can have it for a few lunches too—my usual Sunday strategy. Subscribe to Blog via Email. Must-have technology. Host: Grype. CAE credits.

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Reid All About it

NOVEMBER 8, 2019

Since this article was published, Airbnb has announced a crackdown and review of listings. Five Plays for Click-Worthy Email Marketing. From subject lines to segmentation to deliverability, hear about the top five plays to send your email performance through the roof. Presenter: Proof Strategies. Host: eMarketer.

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Slice-Works

FEBRUARY 20, 2014

In the pre-publication stage, you defined persona-aligned content strategies and goals and constructed an editorial calendar. Your email marketing system should offer data on most frequent day and time messages are opened. Cross-Marketing. You can find many tools for lead retrieval. Capturing Attention.

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Content How To Email Marketing Marketing 28

Disciple Media

OCTOBER 24, 2023

For businesses seeking to foster deep connections and brand loyalty in today’s digital landscape, establishing a paid community has become a pivotal strategy for knowledge sharing and purposeful networking. This guides content creation, engagement strategies, and even aesthetics. What is a paid community?

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Disciple Media

JUNE 29, 2023

If you’re reading this article we imagine that you have or work for a great business and you’re starting to think about how to get it discovered by more people. Content marketing is a powerful tool for attracting, engaging and converting your target audience. Sound about right? You’ll thank yourself later.

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Associations Now

OCTOBER 26, 2018

And it needs a branding strategy to become more recognizable. Lane shares three tactics to use in your branding strategies: Tell a story. “No by @Digitaltonto ) [link] #assnchat <One of the better articles about innovation I've read — different insights.> Also: Look beyond ideas when considering innovation.

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CMA Solutions

JANUARY 31, 2024

Implementing effective SEO strategies, such as using industry-relevant keywords, optimizing site speed and creating high-quality content, are all proven tactics for increasing organic traffic, making it easier for potential clients to find and engage with the company’s website. You’ll look that much better. So will your leads funnel.

Industry 64

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CMA Solutions

JANUARY 31, 2024

Implementing effective SEO strategies, such as using industry-relevant keywords, optimizing site speed and creating high-quality content, are all proven tactics for increasing organic traffic, making it easier for potential clients to find and engage with the company’s website. You’ll look that much better. So will your leads funnel.

Industry 52

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GrowthZone

APRIL 23, 2020

Google : Free premium version of workplace video chat tool. Threads : Free access to collaboration tools and Pro/Team plans for all users. Kissflow : Free trial of this SaaS-based business process management (BPM) and workflow automation tool. Range : Free “team success” tool used by Twitter, Carta, Pocket, and more.

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Achieve

JULY 14, 2022

Email is a tried-and-true marketing tool in the mission-driven sector. The best part: Email marketing is inexpensive and likely to result in a high return on investment (ROI). . email is not dead! those offered at Fundraising Letters, should be an integral part of your nonprofit’s outreach strategy.

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Disciple Media

DECEMBER 27, 2023

Whether it’s video tutorials, interactive workshops, or insightful articles, your content should educate, inspire, and engage. Some platforms come with extra bells and whistles like community forums and marketing tools. Market your business Marketing your business is where the fun begins.

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