Freestone

FEBRUARY 21, 2024

If your organization hopes to reach more learners or successfully promote an upcoming event, it might be time to create a marketing plan. With a marketing plan, your organization can strategize how to grow your continuing education program, increase engagement, and attract more learners. Want to learn more about marketing plans?

Marketing 83

Marketing LMS Social Media Course 83

YourMembership

JANUARY 31, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. Content Marketing is… January 31st, 2012 | Posted in Social Media and Business Trends. Smith is the Director, Inbound Marketing at YourMembership.com. Chambers + EDCs.

Content 150

Content Marketing Social Media Price 150

Reid All About it

MARCH 15, 2016

This article was originally published in the Association Executives of North Carolina’s Success By Association magazine, February 2016 issue. ~~~. Social media is a great way to connect with others, find and share resources, and build a community. But how do you find time to manage it?

Social Media 150

Social Media How To North Carolina Directory 150

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. What about your managers? Sponsorship.

Revenue 256

Revenue Strategy Price Newsletter 256

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

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YourMembership

SEPTEMBER 10, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. A Content Marketing Primer for Associations. I just returned from an amazing conference - Content Marketing World. That sort of marketing is part of being human.

Content 150

Content Marketing Software Social Media 150

SBI

OCTOBER 26, 2021

These days it can be a challenge to keep track of all the social media platforms out there. Social media isn’t new anymore, and your association needs to have a social media strategy that prevents members from visiting your platforms and finding stale posts and low engagement on your feed.

Social Media 52

Social Media Strategy Resources Content 52

MemberClicks

NOVEMBER 30, 2023

The real power of your association, however, lies in effective trade association management. In this guide, you’ll explore the essentials of trade association management. What is Trade Association Management? What is Trade Association Management? Ready to get started? Let’s dive in.

Association Management 52

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YourMembership

SEPTEMBER 18, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. Put an End to Your Social Media Efforts. September 18th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Social Media and Business Trends.

Social Media 150

Social Media Software Price Membership Management 150

Virtual

MAY 19, 2016

Done well, using social media makes all your other objectives easier. Whether your association works to build awareness, create industry standards, provide certification programs, or promote field advancements, connecting with a world of similarly invested constituents will only make your mission easier.

Social Media 100

Social Media Georgia Video Certificate 100

MultiBriefs

JUNE 29, 2023

{summary} Marketing for associations isn't an exact science, but there are some best practices you should follow. Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy. That's not always the case.

Marketing 52

Marketing Social Media Directory Video 52

Fonteva

MARCH 22, 2023

A good marketing strategy is key to getting the word out about all of the great resources and benefits available to members of your association. In this post, we’ll walk you through four best practices for using your website to bolster a larger multi-channel marketing strategy. Connect your social media profiles to your site.

Strategy 52

Strategy Marketing Social Media Directory 52

MemberClicks

APRIL 26, 2024

The target market is often more well-defined, and the ongoing commitment is longer. How can your association or organization sell more memberships? Are you actively marketing? Clearly Identify Your Target Market and Ideal Member Many organizations feel they can increase their membership sales by appealing to a larger market.

How To 52

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YourMembership

MARCH 27, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. What If Don Draper Ran Social Media for Your Association? March 27th, 2012 | Posted in Social Media and Business Trends. That’s how social media feels a lot of the time.

Social Media 150

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YourMembership

APRIL 24, 2014

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. Throughout the show our guests had the opportunity to attend sessions focused on business, marketing and association management best practices.

Marketing 150

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MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

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Reid All About it

OCTOBER 20, 2023

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. Their advice seems so obvious, yet apparently most associations need to hear it. Market perception. Member app.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Featuring Robert Putnam, author of Bowling Alone , it looks like a PSA for association membership. Gen Z and millennial marketing. I’m hoping to somehow.

DC 261

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YourMembership

APRIL 5, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. April 5th, 2012 | Posted in Social Media and Business Trends. That is particularly true in the social media realm. That is particularly true in the social media realm.

Tools 150

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YourMembership

MARCH 6, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. Content Recycling Tip. March 6th, 2012 | Posted in Social Media and Business Trends. You can use this same concept to repurpose your own content. Social Media and Business Trends.

Content 150

Content Tips Software Social Media 150

Association Navigator

JULY 13, 2016

This summer I’m looking for opportunities to explain association management and share how we do it at Verto Solutions. One of my earlier blog posts included a basic overview of association management. Verto Solutions Association Management. Verto Solutions Association Management.

Association Management 100

Association Management Cost Project DC 100

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. AI-generated SEO content is “polluting our culture for your own minor profit.

Revenue 256

Revenue Price Denver Tools 256

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Check it out: Embrace association management software. Embrace association management software. Email marketing software. Social media platforms.

Organization 270

Organization LMS Software Social Media 270

MemberClicks

MAY 13, 2022

There are many reasons you could be ready to invest in an association management software or to upgrade your current software to one that fits your need. Read on to find: Overview of Association Management Software What is the Best Association Management Software? Overview of Association Management Software.

Software 52

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Ngage Management

AUGUST 16, 2021

Without proper publicity, an association simply cannot grow. Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue.

Marketing 52

Marketing Michigan Social Media Press Release 52

YourMembership

MARCH 23, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. March 23rd, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Review your web content often. Smith is the Director, Inbound Marketing at YourMembership.com.

Content 150

Content Social Media Software Price 150

YourMembership

APRIL 20, 2012

Membership Software Association Management Software. Associations. Corporate + Social. Management Team. April 20th, 2012 | Posted in Social Media and Business Trends. I spend a good portion of my day reading blogs, visiting websites and interacting over the social sphere. Membership Management.

Content 150

Content Columbus Social Media United States 150

EventMobi: Association Events

SEPTEMBER 28, 2023

Membership directories help your organization in multiple ways: Providing networking opportunities Most of the time, members join a community or association for the networking opportunities. In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field.

Directory 147

Directory Organization How To Kansas City 147

CMA Solutions

OCTOBER 31, 2022

Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. When it comes to marketing, never try to do it by yourself. In the world of digital marketing, SERPs are vital.

Marketing 52

Marketing New Jersey New York Social Media 52

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. 79% of associations open with a welcome email, and 53% provide members with the opportunity to create a member profile. The solution? Year round.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Association Adviser

OCTOBER 30, 2018

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Repurpose content whenever and wherever possible.

Communications 186

Communications Social Media Newsletter Content 186

Aptify

JULY 1, 2021

Provide targeted, valuable content. Instead of relying on membership promotions, provide content that helps you develop relationships with membership prospects. Identify and research the different segments of your target membership market – for example, students, early career, mid-career, executives, and professionals in transition.

Recruiting 146

Recruiting Recruitment Social Media eBook 146

Reid All About it

MAY 19, 2023

Tiffany Moule at Higher Logic explains what associations should know about ChatGPT. She warns that “careful human oversight, editing, and institutional knowledge is still required,” but suggests how to use it for research and content creation. Will this legislation have consequences for risk-averse associations and their communities?

Strategy 195

Strategy Content Leadership Email Marketing 195

Nimble AMS

JUNE 27, 2022

According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. .

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Reid All About it

OCTOBER 13, 2023

The weekly list of free educational events and resources for the association community… Sponsored education. Associations usually rely on corporate marketing budgets for sponsorship revenue. It’s been a while since collards have graced our table, but cooler weather means more greens at the farmers market. 1 CAE credit.

Revenue 272

Revenue Austin Tools Education 272

Association Adviser

NOVEMBER 27, 2017

For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.

CA 62

CA Marketing eBook Tools 62

Reid All About it

JUNE 18, 2021

Jennifer Schap, Allison Whitley and Kari Messenger, Association Management Center ). Ernie Smith, Associations Now ). Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?.

LMS 369

LMS Certificate America Committee 369