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Case Study: Texas Society of Association Executives

Association Adviser

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. You never know until you try!” The Challenge. The Results.

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Association Brain Food: 2.9.24

Reid All About it

Host: UST Education Speaker: Bill Mcglade, President, Community Leaders Institute & epIQ Creative Group Wed 2/14 at 12 p.m. Mastering Memorable Online Experiences: A Budget-Friendly Blueprint Hear about effective strategies for delivering engaging and memorable online experiences, overcoming budgetary constraints and time limitations.

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Association Brain Food: 2.2.24

Reid All About it

Tune in for an engaging blend of technology insights and personal stories, all aimed at leveraging AI for effective team empowerment. Microaggression at Work Microaggressions can be directed at members of any marginalized group and are broken down into three categories: microassaults, microinsults, and microinvalidations. 1 CAE credit.

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Association Brain Food Weekly: 5.16.16

Reid All About it

Brainstorm ways to start planning for the uncertain future with case studies and best practices from around the globe. How do know when it’s smart to partner up on programs for your members? What are some guidelines for navigating affinity programs and partnerships? Ben Martin, CAE, of Online Community Results.

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Association Brain Food Weekly: 9.25.20

Reid All About it

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

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Association Brain Food Weekly: 4.23.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey.

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Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter

Beth Kanter

There are no better champions for your organization’s communication’s strategy than your staff. Policy makers, another target audience, were also using Twitter as a communications channel. Figure out who in the organization can participant beyond the executive director or communications department. There’s another benefit.