Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. They share five steps for designing digital experiences that encourage engagement and deliver value to your participants, partners and association. Digital initiatives. Webinar latecomers.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

OCTOBER 6, 2023

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” They share a bunch of good ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Host: Professionals for Association Revenue Wed 10/11 at 11 a.m. Content marketing. CAE credit.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

SEPTEMBER 29, 2023

Association Adviser’s annual Association Benchmarking Report begins with an interesting look at association communication challenges and trends over the past 12 years Naylor has published this report. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Event design.

Revenue 272

Revenue Innovation Education Tools 272

Reid All About it

JULY 31, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. More info/register (fee for non-MPI members). More info/register.

Montana 362

Montana Revenue Innovation Case Study 362

Reid All About it

NOVEMBER 10, 2023

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app.

Certificate 281

Certificate Price Tools Technology 281

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Chapter communications. Host: Professionals for Association Revenue Wed 11/8 at 12 p.m. More info/register. More info/register.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

FEBRUARY 2, 2024

m3Magazines shares advice on transforming your magazine into a valuable asset members will love. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Member Engagement: The Key to Association Sustainability? Print magazines. Generation Z. 1 CAE credit.

Certificate 266

Certificate Denver South Carolina Project 266

Reid All About it

JANUARY 22, 2021

The weekly list of free educational events and resources for the association community…. Communicate. Explore the trends and technologies associations can better monetize and/or innovate with to more effectively communicate with and educate their members, constituents, and the public. Communicate. 8: Innovate.

Innovation 370

Innovation Communications Education Strategy 370

Association Analytics

FEBRUARY 14, 2022

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. This will help increase membership and revenue. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. Communicate to leadership and staff in their language.

How To 169

How To Case Study Cost Revenue 169

Reid All About it

DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Member retention.

Strategy 272

Strategy Video Technology Innovation 272

Elevating Engagement

SEPTEMBER 6, 2023

Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement. A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved? Click to subscribe to the Elevating Engagement newsletter.

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

MAY 21, 2021

Presenters: Amanda Kaiser, MBA, Member Engagement Specialist, Kaiser Insights LLC. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media. Reggie Henry (interviewer), Chief Information and Engagement Officer, ASAE. Post-Pandemic Strategies for Growth: Expanding Education Programs for Member Companies.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once? Get details from a case study organization that has turned this pattern around. Put myself entirely in the keep of this rainy morning. No Soliciting!

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

JULY 21, 2023

The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. Discover innovative approaches to enhance member engagement. CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JULY 24, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities.

Montana 259

Montana Revenue Case Study Conference 259

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APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Hear about some major considerations for online engagement. Driving Revenue when the Engine Stalls. More info/register. Host: Matchbox Virtual Media.

North Carolina 273

North Carolina Revenue Strategy Education 273

Reid All About it

FEBRUARY 5, 2021

The weekly list of free educational events and resources for the association community…. Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Non-Dues-A-Palooza Digital Backstage Pass.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Host: Professionals for Association Revenue. Membership performance survey. 1 CMP credit. 1 CAE credit.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

MARCH 11, 2016

Hear how digital events helped four associations increase engagement and brand awareness, and drive membership, attendance, and revenue. Learn how to present a business case to your leadership for adding digital events to your offerings. PCMA members only, I believe.). How Are You Engaging Your Young Professionals?

Raleigh 150

Raleigh Case Study Project Revenue 150

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JULY 17, 2020

Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

Montana 341

Montana Revenue Strategy Conference 341

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NOVEMBER 26, 2021

Interactive), and Case Study Showdown. How Associations Can Tap a New Source of Non-Dues Revenue in Corporations (Non Dues-a-Palooza Monthly Expert Series). Annie Henderson, Marketing and Communications Manager, ASBO International. PAR GOAT Awards: Honoring Association Revenue Impact. Wed 12/1 at 11 a.m.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Legacy communication channels still have a seat at the table.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

JANUARY 18, 2019

The book presents a provocative alternative solution to one of the biggest problems in workplaces: declining employee engagement. They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures.

DC 293

DC Washington Member Engagement Content 293

MemberClicks

FEBRUARY 2, 2024

Relationships are at the core of all associations and chambers of commerce, paving the way for essential revenue that maintains their long-term success. Some of the key reasons to invest in this software include: Revenue maximization. Your members might not renew on time (or at all) if they don’t get an auto-renewal notice.

Membership Management 52

Membership Management Software Directory Revenue 52

Reid All About it

SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

Case Study 285

Case Study Content Montana Price 285

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MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. No plan, no progress. 1 CAE credit. More info/register. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

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JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Online education revenue. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. How Unifying Your Data Expands Reach, Revenue, & Impact. – Community Case Studies. More info/register.

Revenue 195

Revenue Video Strategy Industry 195

YourMembership

FEBRUARY 27, 2014

Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members. The side effects of this change are: A loss of traditional revenue generated by membership dues. Please take a moment and download this case study.

Case Study 150

Case Study Arizona Social Media Revenue 150

Reid All About it

JULY 7, 2023

. – PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Associations Now

MAY 27, 2015

Today’s communicators just craft a hashtag, sit back, and let people tell their own stories! ” As highlighted on Slate last month , the demand for stories is high, with brands like Clorox, Flonase, and Purina engaging consumers with opportunities to tell their bleach, nasal spray, and cat food stories.

Member Engagement 40

Member Engagement Case Study Revenue Social Media 40

GrowthZone

MAY 18, 2020

Each topic dials in on specific program concepts, case studies, and innovative ideas. End the One-Size-Fits-All Membership: Provide members with customized options. Rethink Member Communications: Keep members informed & connected. Be the Voice of Your Community: Don’t wait for an invitation to lead.

Case Study 148

Case Study Innovation Resources Tips 148

Reid All About it

MAY 8, 2020

Bring your own case studies, observations and burning questions to share in this interactive “group therapy” session on the COVID-19 crisis. Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Hear about some major considerations for online engagement. Tap Chapters as a Member Engagement Channel.

North Carolina 221

North Carolina Montana Conference Revenue 221

MemberClicks

SEPTEMBER 26, 2022

It drives things like automated renewal campaigns, allows associations to easily send out invites to their next great event and helps them send their newsletters and other communications to their members. Need to increase your revenue? Email marketing: Communicating with your membership is critical.

Software 52

Software Membership Management Directory Email Marketing 52

Reid All About it

MAY 13, 2016

Brainstorm ways to start planning for the uncertain future with case studies and best practices from around the globe. If you’re looking for new ways to grow revenue for your association, there may be a secret weapon you haven’t considered: your online store. Ben Martin, CAE, of Online Community Results. 1 CMP credit.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

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NOVEMBER 12, 2021

Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. . – Using Meals to Drive Virtual and Hybrid Event Engagement.

Recruiting 195

Recruiting Recruitment Survey Revenue 195