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APRIL 5, 2024

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Blue ocean strategy. Learn proven strategies to impact the conversation against the backdrop of a Presidential election cycle. To keep them at bay, find a new blue ocean.”

Revenue 256

Revenue Price Denver Tools 256

Higher Logic

AUGUST 9, 2018

The need for a new messaging strategy. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

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SEPTEMBER 29, 2023

Association Adviser’s annual Association Benchmarking Report begins with an interesting look at association communication challenges and trends over the past 12 years Naylor has published this report. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Event design.

Revenue 272

Revenue Innovation Education Tools 272

Freestone

APRIL 11, 2024

It can be costly, time-consuming, and overwhelming to develop a content strategy from scratch. Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Check out these sixteen strategies to repurpose your content: 1.

Content 52

Content Revenue How To Social Media 52

Reid All About it

JANUARY 22, 2021

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Communicate. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Virtual volunteer fatigue. Sponsorships.

Innovation 370

Innovation Communications Education Strategy 370

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FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Print magazines. Generation Z. More info/register. Fri 2/2 at 4 p.m.

Certificate 266

Certificate Denver South Carolina Project 266

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JULY 31, 2020

– Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Learn how virtual events can be part of a meaningful data-driven content strategy. Tue 8/4 at 12 p.m. 1 CMP credit. More info/register.

Montana 362

Montana Revenue Innovation Case Study 362

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NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Chapter communications. GrowthZone shares strategies for selling your board (or boss) on the need for a new AMS.

Tools 272

Tools Strategy Revenue Technology 272

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MARCH 24, 2023

Sponsorship strategy. GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Scheduling events over someone else’s holiday excludes those who might want to attend—and when it becomes a topic of conversation in your community, it doesn’t reflect well on your organization.

Revenue 227

Revenue Chicago Leadership Education 227

Association Analytics

FEBRUARY 14, 2022

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. This will help increase membership and revenue. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs.

How To 169

How To Case Study Cost Revenue 169

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DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Mark Lowry at Association Analytics shares helpful member retention strategies. Member app. Member retention. Zoom fatigue.

Strategy 272

Strategy Video Technology Innovation 272

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NOVEMBER 10, 2023

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app. 1 CAE credit.

Certificate 281

Certificate Price Tools Technology 281

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FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Digital initiatives. Member mobile app. Webinar latecomers.

DC 261

DC Washington Member Engagement Innovation 261

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FEBRUARY 5, 2021

The weekly list of free educational events and resources for the association community…. Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Association strategies. What deer hunting taught me about strategy. Quick hits. Fri 2/5 at 12 p.m. –

San Diego 370

San Diego Price Strategy Education 370

SBI

OCTOBER 7, 2020

This includes a new microsite and resource center for best practices, case studies, proprietary research, and business tools designed specifically to help associations thrive in today’s environment. Case Studies. Content Strategies. Crisis Communications. Explore All Case Studies. Member Value.

Resources 98

Resources Case Study Learning Management System Revenue 98

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APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. 1 CMP credit.

Revenue 370

Revenue Strategy Content Education 370

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FEBRUARY 19, 2021

The weekly list of free educational events and resources for the association community…. Board strategy. They also describe how credentialing programs can help your association increase member engagement and revenue. How Associations Implement AI-Based Personalization to Drive Revenue and Growth. Conference content.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

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JULY 21, 2023

Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.

Atlanta 195

Atlanta millennials Price Technology 195

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MAY 21, 2021

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit. More info/register.

San Jose 369

San Jose Email Marketing Tools millennials 369

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OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Membership strategies. to identify five membership strategies of high-performing associations.

Revenue 195

Revenue Committee Strategy Technology 195

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MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process.

Chicago 200

Chicago Newsletter Mooc Education 200

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JUNE 9, 2023

Raymond Carver, “Rain” Non-dues revenue. They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. What is/should be IT’s role and/or responsibility in their organization’s AI strategy?

Revenue 205

Revenue Content Chicago Leadership 205

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JULY 17, 2020

Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. Presenters: Amanda Simons, Principal, Honeycomb Strategies. Good question.

Montana 341

Montana Revenue Strategy Conference 341

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JULY 24, 2020

– Proven Strategies to Increase Member Retention. Learn about three learning science lessons you can use to make lifelong learning part of your business strategy and help learners improve their professional skills. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. 1 CAE credit.

Montana 259

Montana Revenue Case Study Conference 259

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MAY 1, 2020

Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Monetizing Virtual Events: Building Sponsorship Strategies. More info/register.

North Carolina 273

North Carolina Revenue Strategy Education 273

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JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Online education revenue. How to create an editorial calendar that will streamline your content strategy. Join an insightful discussion on how you can unlock the true value of community-driven business. Host: Community by Association.

Revenue 195

Revenue Video Strategy Industry 195

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SEPTEMBER 25, 2020

The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

Case Study 285

Case Study Content Montana Price 285

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NOVEMBER 26, 2021

Discover the psychological reasons remote work is cramping our creative style, hear the latest trends in digital creative strategy according to an October 2021 survey, and insights from virtually native creative collaborators at Canto and SketchDeck. Interactive), and Case Study Showdown. More info/register. 1 CAE credit.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Nick Borelli, President/ Strategist, Borelli Strategies.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

APRIL 14, 2023

ASAE Volunteer Opportunities + Volunteer Panel Learn about tools and strategies to help you determine what a satisfying career means to you and start taking steps toward a more fulfilling career. Hear details from a case study organization that has turned this pattern around. 1 CAE credit. More info/register. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

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JULY 7, 2023

PAR Member Meet-Up: Sales Tactics that Association Teams Use to Win Email subject lines, purposeful outreach and unique follow-ups: join this PAR Member Meet-Up to learn and share how association revenue producers are managing customer engagement and guiding their clients to great investment choices. Host: ASAE Tue 7/11 at 12 p.m. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

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NOVEMBER 12, 2021

Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Walk away with new strategies to level up as an event experience leader.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

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MARCH 19, 2021

Event Strategies 2021 and Beyond. Hear actionable advice and tested strategies for hosting both virtual and hybrid events. Learn how to implement tried-and-true processes to create a best of breed virtual event, embrace the ‘new’ in-person, and place customer experience at the center of your event strategy.

LMS 370

LMS Nashville Strategy Video 370

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NOVEMBER 5, 2021

Moderator: Heather Story, consultant, Volunteer Strategies. Publications: How are Societies Approaching Innovation and Revenue Diversification? Hear from leaders in publications at three societies who are all thinking deeply about the challenges of not just revenue diversification, but innovating more widely. Mon 11/8 at 11 a.m.

Survey 195

Survey Revenue Price Team 195

Elevating Engagement

SEPTEMBER 6, 2023

Fresh off of her recently published book, Elevating Engagement , Kaiser draws upon her experience as an association leader to offer expertise on engagement strategies , member experiences , leadership growth , event planning , and more. A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

FEBRUARY 26, 2021

Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Fri 2/26 at 10 a.m.* – The Nonprofit Communications Engine (NYSAE Engagement Lounge). Host: Coalition for Diversity & Inclusion in Scholarly Communications. Shrinking network. 1 CAE credit. 1 CAE credit.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. 1 CMP credit.

San Diego 259

San Diego Strategy North Carolina Conference 259