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Association Brain Food: 2.9.24

Reid All About it

eShow predicts five event trends for 2024 and describes how technology can help you stay on top of them. Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. They describe how technology can help strengthen your organization’s culture. Event trends.

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Association Brain Food: 4.5.24

Reid All About it

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Blue ocean strategy. In 1970, Alvin Toffler predicted the rise of future shock caused by technology, but the exact opposite happened. Gamification at events. 1 CAE credit.

Revenue 256
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3 Add-on Tools to Drive Association Revenue + Amplify Member Engagement

Higher Logic

Is your association leveraging technology to its fullest potential? An effective data collection tool will integrate with your current engagement platform and drive revenue by allowing you to: Track community activity alongside event attendance, renewal, and retention campaigns. Resource: Higher Logic + AACSB Case Study.

Revenue 211
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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment. Quick hits Why a membership renewal notice is not an invoice. |

Revenue 256
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Association Brain Food: 10.6.23

Reid All About it

Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. CAE credit.

Revenue 256
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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. Print magazines. More info/register. 1 CAE credit. More info/register.

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Developing a Non-Dues Revenue Strategy for Sustainability

Association Success

The technological and innovative competition confronting association revenue streams requires a comprehensive strategy – including strong corporate partnerships. Giangola and Rosenthal have partnered with associations to create highly successful non-dues and corporate partnership programs that drive revenue and member value.

Revenue 64