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Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Our panel draws on their experience with certification organizations as psychometricians, vendors, and the chair of the I.C.E.’s CAE credits.

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How to use innovative technology to attract members to your association

Nimble AMS

Consider adopting modern association management software (AMS) to drive member recruitment. An AMS is an invaluable tool to optimize your operations and boost member recruitment and retention. . Use the results to personalize your approach to member recruitment. Provide data about different industry positions.

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Association Brain Food Weekly: 11.20.20

Reid All About it

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Virtual conference pricing. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies.

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Association Brain Food: 4.5.24

Reid All About it

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Pricing in a Post-Pandemic World: Maximizing Revenue Learn methods for assessing price sensitivity and willingness to pay. More info/register.

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Association Brain Food: 1.12.24

Reid All About it

Learn about expanding areas of antitrust enforcement: labor markets and information sharing and the role of industry associations; practical advice for your team and important considerations for legal teams; and recent major corporate and individual prosecutions, fines, and settlements. More info/register. More info/register.

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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. Industry trends job-seekers must know. Job skills most wanted by top industry employers. They’ve built content partnerships with recruiters and PR agencies.

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9 Ways to Rethink Your Membership Dues Structure in a Post-Pandemic World?

Membersuite

In my last post, I suggested creating a flexible membership model with a range of tiers and pricing that appeal to the different segments of your target audience. Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. Membership Tier Possibilities .

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