Certificate Innovation Project Strategy 
Association Analytics
APRIL 1, 2024
In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.
Reid All About it
FEBRUARY 2, 2024
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Fri 2/2 at 10 a.m.* – How to Amplify Your Team’s Power with Generative AI Hear about practical, real-world applications of AI to enhance team efficiency and innovation. Print magazines. More info/register.
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Reid All About it
MARCH 8, 2024
In 2024, the data continues to show how the historical assumptions that drove association strategy are less and less valid.” Tech Tuesday Slam Dunk: Successful Strategies to Manage Your IT Project Portfolio Managing your IT project portfolio is like juggling multiple March Madness brackets—requiring skill, precision, and strategic thinking.
Reid All About it
OCTOBER 6, 2023
Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. They share a bunch of good ideas for onboarding, flexible work schedules, employee perks, recognition, and communication.
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NOVEMBER 10, 2023
The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. 1 CAE credit. .
Reid All About it
AUGUST 25, 2023
Starkweather Association Services explains how to prepare your team for any project involving change , which is most projects these days. With their guidance, you can better understand and minimize the complications your people might bring to a project—a valuable competency for any career. Change readiness. Middle managers.
Reid All About it
APRIL 5, 2024
Blue ocean strategy. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets. Sherry Budziak of.orgSource says, “Sharks are looking for a meal. To keep them at bay, find a new blue ocean.”
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