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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

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Association Brain Food: 11.10.23

Reid All About it

The weekly list of free educational events and resources for the association community… Got a writing project ? I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Member app.

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Association Brain Food: 10.6.23

Reid All About it

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. More info/register. 1 CAE credit. .

Revenue 256
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Association Brain Food: 1.26.24

Reid All About it

The spring cohort for their Association Facilitator Certificate Course begins on March 11. I’m happy to feature it as long as it’s not too product-centric. Hear about key trends concerning digital transformation and technology, event models, member experience personalization, and evolving membership models. 1 CAE credit.

Survey 256
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Association Brain Food Weekly: 3.5.21

Reid All About it

I’ll be happy to feature it as long as it’s not too product centric. Fri 3/5 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. Tue 3/9 at 12 p.m. More info/register.

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Association Brain Food: 12.1.23

Reid All About it

When members better understand your association’s legislative and regulatory priorities and their role in achieving those goals, they can more confidently make an effective case with policymakers. Project success stories. Member recruitment. To attract young members , you must recruit in ways that make sense to them.

Arlington 266
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Association Brain Food Weekly: 5.7.21

Reid All About it

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. I’ll be happy to feature it as long as it’s not too product centric.