Freestone

FEBRUARY 21, 2024

The scope of your marketing plan varies depending on its purpose or the type of organization it’s for. You could create a marketing plan for the following examples: New product launch. C reate a marketing plan to promote a new learning course, an upcoming webinar, or in-person learning event. Time-based.

Marketing 80

Marketing LMS Social Media Course 80

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. If it intrigues you, check it out—12 CAE credits too.

Survey 256

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Higher Logic

JUNE 4, 2019

While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. Offer resource links to other courses and content within the webinar platform and on the webinar registration page. Also, include a link (or links) to other related content and courses.

Learning Management System 214

Learning Management System Content Course Discount 214

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. . 1 CAE credit. More info/register. 1 CAE credit. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JULY 7, 2023

Self-paced online courses. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. They share 19 activities to build into your asynchronous courses that will make them more effective and enjoyable. . – Host: Professionals for Association Revenue Wed 7/12 at 1 p.m.

Tools 195

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Reid All About it

APRIL 23, 2021

The weekly list of free educational events and resources for the association community…. Member communications. Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Fri 4/23 at 2 p.m.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Chris Detzel, Community Program Manager at Reltio. 1 CAE credit.

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Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

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Reid All About it

MARCH 4, 2022

Sounds like a practical approach to session and course design, doesn’t it? Melissa Householder, CEM, Trade Show Manager, Golf Course Superintendents Association of America. Top Trends in Content Marketing 2022. Host: American Marketing Association. Association Creative Marketing Masterclass. Career wellness.

Class 195

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Reid All About it

FEBRUARY 12, 2021

Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. Host: Community by Association. Presenter: Catherine Hackney, principal, Confident Communities Consulting. Association evolution.

Revenue 370

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MemberClicks

SEPTEMBER 20, 2023

This gives you the infrastructure you need to create experiences that boost your revenue, retention, and engagement. Personalized Member Engagement and Member Marketing The right membership management software prioritizes personalization with member communication, which boosts engagement, recruitment, and your reach.

Association Software 52

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WBT Systems

JULY 24, 2018

Online education’s role in membership marketing. Let’s not forget that online courses provide an opportunity for members to develop relationships with fellow students. Email marketing. We’ve talked before about the power of social proof in marketing your online learning programs.

Survey 150

Survey Marketing Certificate Education 150

Disciple Media

FEBRUARY 6, 2024

Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning.

How To 36

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Reid All About it

AUGUST 19, 2016

Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. Increase Engagement and Drive Revenue with Marketing Automation. More info/register.

Price 150

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Higher Logic

FEBRUARY 7, 2019

Regardless of which type of industry marketer you are – association, corporate, B2B, you name it – you might identify with these challenges. Thankfully, we include some resources to help you put your best 2019 marketing strategy into action (with minimal headaches, of course). Of course it does. Bonus: Relatable GIFs ??.

Marketing 149

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Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. More info/register. Thu 1/20 at 2 p.m.

North Carolina 195

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Aptify

MARCH 30, 2023

Of course, there will be an upfront investment of time, money, and resources in moving to a new system. Are you juggling multiple systems, such as marketing, event management, and accounting? How much potential revenue is your organization missing out on because you don’t have the visibility into data needed to find new opportunities?

Software 72

Software How To Membership Management System 72

Reid All About it

JULY 8, 2016

Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.

DC 150

DC Certificate Washington Content 150

Reid All About it

MAY 14, 2021

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Event safety. Wed 5/19 at 1 p.m. – More info/register.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. More info/register.

Email Marketing 150

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Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. More info/register.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

FEBRUARY 2, 2023

You could lose existing members or prospective members because they find your online footprint hard to use — but you could also miss out on ways to increase your revenue, deliver more value and engage your audience more fully. Their websites and online communities are mobile-friendly and easy for anyone to use.

Software 52

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Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. Member engagement and non-dues revenue. Live events. Learning opportunities. Live events.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Disciple Media

AUGUST 23, 2023

It’s about defining who you are, what you stand for, and how you communicate. Maintaining consistency across all communication channels creates a cohesive experience and strengthens your brand identity. Invest in marketing Investing in marketing is about spreading the word and attracting the right clients.

Price 36

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Reid All About it

OCTOBER 21, 2022

CEOs and hiring managers use the cover letter as a barometer to gauge a candidate’s ability to effectively communicate. This is an ideal time to showcase your written communication skills to get the job. Why Authentication Matters: An Email Marketer’s Crash Course in DMARC, SPF, and DKIM. More info/register.

Revenue 44

Revenue Email Marketing Education Review 44

MemberClicks

MAY 17, 2022

For example, since your email marketing platform integrates with your membership database, you can automate email messages to the existing audiences in your database. By including this information in your email communications, you can make the messages much more relevant. Email Marketing.

System 52

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Associations Now

DECEMBER 3, 2018

The email newsletter is a centerpiece of digital strategy for many organizations. Email communications touch on many different parts of the org chart at once. And this can make executing your email newsletter tricky business. And, of course, volunteers might want a say in what goes inside your email newsletter.

Newsletter 76

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Reid All About it

SEPTEMBER 10, 2021

Learn how to think strategically, prepare a tactical plan for negotiating effective outcomes including your salary, the importance of researching the parties and objectives, how to use persuasive communication, and how to bargain for the desired outcome. Cathy Song Novelli, SVP of Marketing and Communications, Hubilo.

Strategy 195

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Reid All About it

OCTOBER 28, 2022

The weekly list of free educational events and resources for the association community…. Hybrid online courses. WBT Systems shares examples of hybrid online courses from the Transportation Intermediaries Association (TIA) and two other associations. Analyze value to volunteers and market those benefits to increase engagement.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Reid All About it

OCTOBER 7, 2016

Class Central has reviewed and compiled a list of The Best Intro to Programming Courses for Data Science. This list is part of their Data Science Career Guide , a six-part series recommending the best online courses and MOOCs for people entering the data science industry. – Election & Holiday Email Marketing Extravaganza.

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Reid All About it

JULY 9, 2021

Of course, but canned do just fine in a pinch. The pandemic has reshaped every aspect of our lives: how we do business, how we communicate, and how, when and where we interact with each other as human beings. Emails That Don’t Creep But Get You…Like Really Really Get You. Would fresh clams be better? CAE credits.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

ISAE

APRIL 4, 2024

This makes it easier to facilitate the stewardship strategies and communications that drive long-term engagement, and it shows donors that their contributions are especially valued. Prior to that, he ran email marketing for President Obama and served as Campaign Director for MoveOn.org.

Examples 40

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Disciple Media

FEBRUARY 7, 2024

Are you planning to provide insightful articles, exclusive videos, interactive courses, or perhaps a mix of these? Part 2: Selling your membership Now, let’s get to the juicy bit – how do you sell your membership so that you are bringing in new members and scaling your revenue? A multi-channel approach works best.

How To 36

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Disciple Media

OCTOBER 24, 2023

With stricter controls, dedicated support, and more invested members, the community is naturally more protected from toxic behaviour often found online. Direct revenue stream: This isn’t just about monetization; it’s about mutual trust. Monetization capabilities: Look for platforms that support various revenue models.

Strategy 36

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Achieve

AUGUST 25, 2023

Training your team and developing their communication skills will be essential. For nonprofits, it’s an extremely helpful way to diversify and stabilize their revenue streams. Of course, donors should discuss the fine details with professional advisors and planners before making decisions. Retained life estates.

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Reid All About it

MARCH 31, 2017

I’ll be off the grid except for sharing photos on Facebook (of course!) They want to be able to complete full courses, prep for board exams, and earn their certificate – all on their mobile devices. – SEO and Content: The Perfect Match to Generate New Revenue. Emma’s Top Email Design Tips. 1 CAE credit.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

SEPTEMBER 30, 2022

PropFuel describes why and how this innovative approach to communicating and engaging with members and customers is so successful. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Simon Inger, Chief Revenue Officer at Cadmore Media. Julie Stuck, email strategist, Validity.

Blended Learning 41

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