Associations Now

AUGUST 28, 2023

Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That’s according to Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report , which surveyed 800 participating associations.

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Associations Now

SEPTEMBER 6, 2023

Multi-Platform Communication Segota recommends associations take a holistic approach to communication and use multiple tools to listen and collect feedback. “We For example, an online community can be a great space to initiate communication between the board and members.

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Wild Apricot

OCTOBER 11, 2019

Here are some tips and examples of how to tell your organization's story to make your annual report more engaging and compelling.

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MemberClicks

NOVEMBER 9, 2023

This identifies how you can communicate information that better appeals to your members. For example: If one of your SMART goals were to improve skill development for your members in Area A, ask questions like: How would you rank your skill level in Area A before the workshop? How to format this question? Use a text box.

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Associations Now

DECEMBER 20, 2023

As the year ends, some associations will compile their activities into a printed annual report, while others may be less traditional and do something digital. While printed annual reports are a staple at many associations, the American Bankers Association doesn’t use format to communicate with members.

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Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. We need to unite generations to focus on moving forward together.” –Kim Kim Lear, Keynote Speaker, #HLSF18.

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Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

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Higher Logic

OCTOBER 18, 2017

Most associations already use segments for data and communication, usually in external marketing and member acquisition. If all your association’s data and reports focus on the big picture or individuals, then you’re not able to see how well chapters, committees, and other groups are performing. What are Segments?

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NXUnite

MARCH 20, 2024

Your constituent relationship management (CRM) system houses all the data you need to successfully communicate with alumni. For example, maybe Jane wants to see more STEM mentors available and Javier didn’t hear about the program enough to form an interest. Identify, recruit, and communicate with volunteers. Let’s dive in!

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Aaron Wolowiec

JANUARY 19, 2016

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Without content, communication efforts are null.

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Reid All About it

APRIL 26, 2024

s 2024 Association Economic Outlook Report , is optimistic. Host: UST Education Speaker: Leona Dalavai Scott, President, JEP Marketing Communications LLC Tue 4/30 at 11 a.m. Benchmarks for Success Dive into Higher Logic’s most recent association email, community, and member experience survey data benchmarks. Association trends.

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NXUnite

MARCH 18, 2024

Building a relationship with donors and encouraging a response initiates reciprocal communication, through which both your organization and your donor benefit from stewardship. For example, Youth for Understanding (YFU) created the following digital card to celebrate its 70th anniversary and express gratitude for those who have donated.

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Associations Now

MAY 29, 2019

When bad stuff happens—whether it be a financial scandal or a cyberattack—associations need a communication plan. Dive Deeper Dan Miller, along with his copresenter Jennifer Mottershead, will be speaking on crisis communications plans at ASAE’s Marketing, Membership, & Communications Conference , which runs June 6-7 at the Walter E.

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Communications Social Media Washington DC 86

Association Reserves

AUGUST 21, 2023

Every year, hardworking HOA board members receive a HOA Reserve Study report, and its hefty content can feel like trying to decode a foreign language. Let’s break down your results so you’re equipped with everything you need to support your community! When The report’s validity is another critical factor.

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Association Analytics

JUNE 21, 2023

Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling. This leads to better communication, and over time, a more organized set up so you won’t be overwhelmed by where to go for the data you need in the moment. Sound familiar? Solution : The solution to this challenge is pretty simple.

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Association Adviser

MARCH 27, 2019

Associations may say they don’t play favorites with members, but results from our 2018 Association Communications Benchmarking Study prove otherwise. Why customize member communication for certain groups over others? New members, for example, need guidance about how to become involved in your association and how things are done.

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Association Adviser

JANUARY 25, 2019

These are just some of the questions that plague association leaders and communications experts when figuring out how to best interact with members – and encourage members to respond in kind. 1 in 2018, to be exact, according to the 2018 Association Communications Benchmarking Report. is a communication challenge.

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Association Analytics

MARCH 1, 2023

For example, let’s say your association sold two products (Product A and Product B) last year that brought in the same total revenue – $20,000 each. How clearly are you communicating these benefits to members? Which reports are necessary and which ones are outdated? How can you streamline reporting into one dashboard?

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Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. He pairs each one with relatable examples to drive the point home. Online community. To connect with and learn from other members, which is why online communities are a must. In 2016, China reported 17.86

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Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Robust reporting tools: Ensure your AMS can provide the reports your association needs, when you need them.

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Aaron Wolowiec

JANUARY 5, 2016

Post-event fulfillment reports consistently rank at the top of sponsor lists in terms of the most valuable services provided by conference hosts. According to the 2012 IEG/Performance Research Sponsorship Decision-Makers Survey , fulfillment reports tied audience research as the most important service provided by conference hosts.

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NXUnite

APRIL 2, 2024

For example, a company might donate $25 per volunteer hour, with a minimum of 5 hours required. This encourages employees to engage in community service, knowing additional financial backing will amplify their efforts. For example, 360MatchPro’s list of corporate philanthropy examples shares that the Coca-Cola Foundation awarded $94.8

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Optimist Consulting

MARCH 30, 2015

I recently read ‘ One Voice – A Best Practice Guide to integrated communications ’, which is a great free guide from CharityComms, the charity PR and marketing professionals membership body. I outline my suggested steps to more integrated communications at your membership organisation below: Decide to integrate. Establish the team.

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Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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Optimist Consulting

MARCH 30, 2015

I recently read ‘ One Voice – A Best Practice Guide to integrated communications ’, which is a great free guide from CharityComms, the charity PR and marketing professionals membership body. I outline my suggested steps to more integrated communications at your membership organisation below: Decide to integrate. Establish the team.

Communications 100

Communications How To Team Tools 100

Optimist Consulting

MARCH 30, 2015

I recently read ‘ One Voice – A Best Practice Guide to integrated communications ’, which is a great free guide from CharityComms, the charity PR and marketing professionals membership body. I outline my suggested steps to more integrated communications at your membership organisation below: Decide to integrate. Establish the team.

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Communications How To Team Tools 100

Association Analytics

SEPTEMBER 27, 2023

Below are five convincing points you can present when making your case, each paired with relatable examples to drive the point home. Let’s take member retention as an example. Communicate the Art of the Possible Visualize the Future: Before diving into something new, it’s natural to want a glimpse of the end result.

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Wild Apricot

APRIL 18, 2012

Here are some tips and examples of how to tell your organization's story to make your annual report more engaging and compelling.

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Report Tips Examples Organization 150

Blue Sky eLearn

SEPTEMBER 10, 2021

According to this Experian report on customized messaging , personalized emails are six times more likely to deliver higher transaction rates. This will allow you to track and apply important member data in all of your email communications. Target communications to segmented member groups. Address readers by name.

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Email Marketing Marketing Content Software 283

Association Analytics

SEPTEMBER 13, 2023

Example: Using more advanced learning analytics, one association was able uncover that the courses they offered with industry certifications had significantly higher completion rates than those without. Example: An IT association discovered that learners consistently faced challenges in one specific module of a coding course.

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Association Analytics

FEBRUARY 14, 2022

Some examples include: Data specific – What data empowers you? An example is how many new members did we acquire last month? More time – your staff can spend more time on valuable projects rather than creating reports or developing Excel spreadsheets. Communicate to leadership and staff in their language.

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How To Case Study Cost Revenue 169

NXUnite

JANUARY 23, 2024

For example, you might create segments for first-time donors, long-time supporters, volunteers, and individuals who have shown a particular interest in a specific program or cause within your organization. Consider when your audience is most receptive to communications. For 23% of our neighbors, this is a daily reality.”

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Content Strategy Newsletter Social Media 130

Reid All About it

APRIL 12, 2024

She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Explore ways to enhance visibility, financial communications, accountability, improve management of financial resources, and optimize the impact of financial reporting and messaging. Staff meetings. 1 CAE credit.

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Revenue Strategy Price Newsletter 256

Achurch

DECEMBER 9, 2021

You may feel you need a sharpened Spidey sense to understand their communications, intentions, and personalities. The long-winded answer is – adopt an intentional new method of communicating, understanding, and collaborating that fosters connections and lessens misunderstandings. Manager/direct report relationships.

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Reid All About it

APRIL 5, 2024

While reading GrowthZone’s 2024 association survey report , I noted a few common problems. From optimizing member engagement to streamlining operations, we’ll explore real-world examples of how enhanced data governance strategies lead to tangible improvements in business outcomes. 2024 membership pains. More info/register.

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Association Adviser

SEPTEMBER 28, 2018

According to the recently published Association Communications Benchmarking Study , an overwhelming percentage (84 percent) of associations believe they are good at creating relevant content in their communications. Another 45 percent report that declining reader engagement comes from too many competing content options.

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Communications Content Survey Analysis 61

Nimble AMS

MAY 6, 2022

For example, Nimble AMS is built on the Salesforce CRM platform. Here are some examples of what you get with Nimble AMS, built on the Salesforce CRM platform:? . Business intelligence + reporting/dashboards? . Association-specific templates for email communications, processes, dashboards, reports, and more? .

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