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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. You most likely use email marketing to 1) communicate with your members, and 2) engage your members.

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3 South Florida Nonprofits Sucessfully Fundraising Amid COVID-19

Achieve

Communicate with your donors. . Check in with your supporters (and volunteers), ask how they are doing, provide updates about your organization, etc. Below I’ve compiled three great examples of nonprofit organizations in South Florida fundraising successfully amid COVID-19: 1. To which my answer is a resounding YES!

Florida 52
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A look back at 2015

Aaron Wolowiec

Here’s a look at 2015: Marketing and Communications. In September, Event Garde held a marketing and communications retreat in which we discussed our communications strategy and marketing goals. Next month, we’ll be discussing how to implement our marketing and communications plan.

Michigan 100
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It’s a Great Time to Be a Young Association Professional: Erin Sevitz on Working Hard, Being Agile and Leaving Your Mark

Association Adviser

This month’s Corner Office features Erin Sevitz, director of communications for the International Facility Management Association (IFMA). Association Adviser: Tell us about your career path toward becoming director of communications for IFMA. ES: Isn’t there a saying about how leaders are made, not born?

Houston 74
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Association Brain Food Weekly: 7.11.16

Reid All About it

. – Focus On: Referral Marketing. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.

DC 150
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Meet The Speaker: Multi-Channel Fundraising with Abby Jarvis

Achieve

can help you think through the different stages of planning a marketing campaign in our upcoming webinar on January 19th at 2pm EST. If you’d like to register for FREE and have a chance to ask Abby your own questions, click the register button below! What is your biggest tip for deciding on the right marketing channels? See you there!

Florida 52
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Association Brain Food: 12.2.22

Reid All About it

Word-of-mouth marketing. Do you remember early last year seeing a slew of LinkedIn updates about an online DEI course at the University of South Florida (USF)? WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Quick hits.

Tips 41