MemberClicks

OCTOBER 27, 2023

Video content has been growing in popularity. According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Video is everywhere and there’s a good reason why. Why is Video Marketing So Effective for Associations? The demand for video content is growing.

Video 52

Video Marketing Recruiting Recruitment 52

GrowthZone

JUNE 14, 2018

Using video is a powerful way to drive engagement, educate, and demonstrate member value and ROI – from your office to theirs. Before you know it, you will have a video library to inform and entertain members and get the attention of prospective members. VIDEO TOPIC IDEAS. VIDEO WORKS. VIDEO TIPS.

Video 111

Video Social Media Library Revenue 111

Reid All About it

APRIL 19, 2024

By supporting these pairings, associations can foster a learning culture and community. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. And, unlike social media channels, your association controls the app. Membership mobile app.

Newsletter 250

Newsletter Content Social Media Education 250

Association Briefings

AUGUST 23, 2021

Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Reid All About it

OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. The Free Press ) Social media platforms hate the written word. However, Non-Dues programs have the highest potential for overall revenue production. You’re leaving money on the table! Member app.

Maryland 272

Maryland LMS Revenue Strategy 272

Reid All About it

OCTOBER 13, 2023

The weekly list of free educational events and resources for the association community… Sponsored education. Associations usually rely on corporate marketing budgets for sponsorship revenue. Beyond Borders: Uniting Chapter Communications Learn how to foster clear communication and collaboration among your chapters.

Revenue 272

Revenue Austin Tools Education 272

Reid All About it

JANUARY 12, 2024

Bulletin describes how a member app helps you nurture member engagement by providing a centralized communication channel for your members. Unlike social media platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. Chief Communications Officer/Owner, CQbd Tue 1/23 at 1 p.m.

LMS 266

LMS Member Engagement Education Revenue 266

Reid All About it

FEBRUARY 9, 2024

. – AI Advice for Associations (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Membership Mondays More info/register. 1 CAE credit. More info/register.

Newsletter 266

Newsletter Certificate Denver Case Study 266

Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Digital initiatives. Member mobile app. Webinar latecomers.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. But all video is not created equal.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

JANUARY 5, 2024

Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. PAR presenters will reflect on their year and share ideas for revenue performance in 2024 and beyond.

Revenue 277

Revenue LMS Price Education 277

Higher Logic

AUGUST 29, 2017

A strong, carefully crafted website that gets new visitors and consistently brings loyal supporters back can become of your nonprofit’s most powerful tools for increasing awareness and revenue. As you increase website traffic, you’ll increase donations and fundraising revenue. Why Website Traffic Matters to Nonprofits.

Revenue 174

Revenue How To Content Project 174

Association Adviser

APRIL 20, 2015

There’s no doubt that video is a powerful communications tool. Using social media, email, digital publications and events to promote your videos will help you inform members of this wonderful benefit. For more about this topic, click on the headline.

Video 60

Video Social Media Revenue Member Engagement 60

GrowthZone

MARCH 21, 2023

Healthcare associations must clearly communicate their value proposition, benefits, and services to potential members. Since the pandemic arrived, video chatting and social media apps are by far the more popular ways to communicate. The takeaway: reach young professionals through mobile-optimized technology.

Survey 78

Survey Social Media Recruiting Recruitment 78

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Each association is unique in their goals, needs, communication platforms, members and legislative functions. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

EventMobi: Association Events

SEPTEMBER 21, 2023

Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! If your retention rate is below that number, here are a few quick things you can do to improve it: Communicate effectively. Use multiple streams of communication (email, social media, paper mail, etc.),

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

FEBRUARY 16, 2024

One of her suggestions, social media polls, regularly pop up on LinkedIn. Looking Forward 2024 (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it!

Case Study 266

Case Study Newsletter Strategy Revenue 266

Association Adviser

NOVEMBER 6, 2017

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

Communications 113

Communications Puerto Rico Social Media Newsletter 113

Reid All About it

NOVEMBER 3, 2023

Chapter communications. Billhighway explains how to help chapter leaders become better communicators so they can more effectively run and promote their chapters. They describe how to first improve your communications (and relationships) with chapters so volunteer leaders are more receptive and aware of your messages and resources.

Tools 272

Tools Strategy Revenue Technology 272

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Harness the Power of Video on Instagram, YouTube, and TikTok Gen Z wants exactly what associations offer.

LMS 256

LMS Revenue Arlington Education 256

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Disciple Media

MAY 21, 2020

Business people are no different, which explains the rise in popularity of enterprise social media networks. Ten years ago, only a handful of (mostly big and wealthy) companies offered their employees membership to a private social network. The impact of enterprise social media networks . Honest and open workplace.

Social Media 36

Social Media How To Maine Communications 36

Reid All About it

JUNE 18, 2021

How to conquer communication debt aka email/message overwhelm. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Polished, Not Perfect: How to Make Authentic User-Generated Video Content from Your Community Even More Powerful. Quick hits. Mon 6/21 at 1 p.m.

LMS 369

LMS Certificate America Committee 369

EventMobi: Association Events

SEPTEMBER 13, 2023

A warm welcome package can include a friendly email, a video, a paper letter, or anything else that shows the value of membership. Communicating when and how to renew will keep your organization at the front of members’ minds, and eliminate stress or confusion. No matter what your strategy is, personalization is key.

Member Experience 130

Member Experience Tips How To Software 130

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Public Speaking in a Video World ( Chatting with Agnes & Cecilia). Host: Fridays@4.

Revenue 195

Revenue Content Virginia Technology 195

GrowthZone

APRIL 19, 2021

” Watch short videos featuring association and. We seized every opportunity to understand and respond to their needs, including engagement with media. We were recently awarded a Platinum Award from MarCom for our communications work around COVID. chamber executives discussing their successes. >>

Organization 148

Organization Survey Revenue Social Media 148

Reid All About it

NOVEMBER 10, 2023

Check out what James Young at Product Community has to say about building and using a community engagement funnel. Unlike social media, a mobile app serves as a centralized communication channel for your members. Member app. Bulletin describes how a member app enhances and fosters member engagement. 1 CAE credit.

Certificate 281

Certificate Price Tools Technology 281

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FEBRUARY 5, 2016

Pave a clear pathway to building better eLearning programs for your association with this free, monthly webinar series from iCohere Academy, a worldwide professional community of practice dedicated to the evolution of webinars, web meetings and courses, and hybrid/virtual conferences. Social Media Examiner explains Blab in more detail.

Pennsylvania 150

Pennsylvania Social Media Recruiting Recruitment 150

Reid All About it

OCTOBER 27, 2023

She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. James Young at Product Community says you need “ a world-class value proposition ” for your association and for each product or experience. – House Social Join us for our quarterly Open House.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Higher Logic

APRIL 2, 2019

Engaging current customers positively impacts overall business goals in several ways, including increasing revenue by generating opportunities for sales of additional products and services. Increase revenue. Well, that was a nice segue into our next point: increasing revenue.). Increase Revenue. That being said….

Marketing 195

Marketing Revenue eBook Software 195

Aaron Wolowiec

APRIL 14, 2015

That includes membership growth, non-dues revenue, social media and Big Data. Not staying current with electronic payment methods and communication methods risks disenfranchising donors,” she said. This is key for many associations as the non-dues revenue model is often necessary to pay for these new content streams.”.

Social Media 100

Social Media Revenue Technology Communications 100

Reid All About it

DECEMBER 3, 2021

70 content ideas for social media posts. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors. Using Event Media to Drive Revenue for Your Meeting. Quick hits. Mon 12/6 at 1 p.m.

Revenue 195

Revenue Technology Innovation Social Media 195

Achieve

AUGUST 18, 2023

For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. You’ve probably heard that creating a multi-channel marketing strategy tends to be more effective than focusing on just one communication method.

Marketing 52

Marketing Video Social Media Revenue 52

Reid All About it

OCTOBER 15, 2021

Fri 10/15 at 12 p.m.* – Developing Highly Profitable New Product Revenue Streams by Leveraging Existing Event Assets. Conferences and tradeshows are ideal platforms to extend into year-round communities—and it can be incredibly lucrative and high margin. Learn how to create authentic engagement using real video content.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

MAY 26, 2017

Using Video to Drive Revenue for Learning Programs and Events. Learn about best practices that make video marketing successful; the different types of videos that should be targeted at different stages of your marketing/sales pipeline, to achieve results; and video production tactics that will improve the performance of your videos.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Reid All About it

MAY 21, 2021

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Chris Detzel, Community Program Manager at Reltio. Kim FitzSimmons, Chief Marketing & Communications Officer at American Association of Endodontists. Mon 5/24 at 1 p.m. New episodes are posted by 1 p.m. every Monday.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

NOVEMBER 19, 2021

The weekly list of free educational events and resources for the association community…. Non-dues revenue. WBT Systems recently hosted an ideation session with Non-Dues-a-Palooza to come up with ideas for revenue-generating online education programs. Presenters: Warren Weeks, founder of Weeks Media. Sponsorships.

Revenue 195

Revenue Technology Conference Education 195