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8 Strategies to Elevate Your Events Through Email Marketing

Achieve

Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. To ensure that doesn’t happen, your team will need to set up a stellar marketing strategy in the months leading up to your event. Segment your email lists. Personalize your emails.

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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Step 7: Market, market, market! What is a Membership Drive?

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How to Leverage the Marketing Power of Social Proof

WBT Systems

Your association can leverage the power of social proof when marketing your online learning programs. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. A conference hotel upgrade?

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

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5 Ways to Find Low-Cost Association Conference Speakers

GrowthZone

When it comes to finding a conference speaker, associations work with a limited (if any) budget. To find the best fit for your conference, consider the following: Decide what kind of speaker makes sense for your conference and your attendees. press releases, logos on your site, social media promotion, email marketing, etc.).

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How to Market Your Virtual Event

Fonteva

Whether you’re organizing a lecture for staff members or a conference for association members, attendance is everything. So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. So why bother with virtual event marketing? Such is the way with virtual event marketing.