Reid All About it

JANUARY 19, 2024

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Post-program campaigns.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Hear about some major considerations for online engagement. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond.

millennials 307

millennials Montana Class Education 307

Reid All About it

MARCH 3, 2017

You don’t see many posts about recruiting small businesses for membership , so I was excited to read this one by J.P. He quickly takes on benefits, recruitment tactics and dues for small or start-up businesses. The ASAE Great Ideas Conference kicks off this weekend — Sunday, March 5. 1 CAE credit. More info/register.

millennials 150

millennials Recruiting Recruitment Revenue 150

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. 58 percent of MGI participants said one of the top three reasons members join is to network with others in their field—the highest rated reason of them all.

Survey 150

Survey Marketing Certificate Education 150

Membersuite

APRIL 13, 2023

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. They become warmer leads for membership or for bigger purchases, like a conference or online course. Share content that engages, educates, and entertains your target audiences—both prospects and members.

Content 93

Content Marketing Social Media Video 93

Reid All About it

MAY 15, 2020

Virtual conference success story. I’m going to keep my eye out for good stories since everyone’s trying to learn about virtual conferences right now. Virtual conference of the week. Hear about some major considerations for online engagement. ” Engagement can be an even greater challenge during the pandemic.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

Reid All About it

OCTOBER 27, 2017

Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025. Conferences, Fundraising, and Member Records: How Data Is Making a Difference.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

AUGUST 27, 2021

Virtual conferences survey. If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Quick hits.

Tampa 200

Tampa Revenue Education Content 200

Reid All About it

DECEMBER 13, 2019

Millennials are spending more time at home than previous generations , per research uncovered by Sarah Todd at Quartz. Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Member Engagement Party. Yeah, that’s what they said too. Host: Rogue Tulips LLC.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Marketing to Gen Z and millennials. Gen Z careers. 1 CMP credit.

Strategy 272

Strategy Video Technology Innovation 272

ISAE

JANUARY 17, 2024

However, the volatility of membership rates has forced associations to change the way they approach member recruitment, engagement, and retention, placing more of an emphasis on delivering the value outlined in their membership offerings. Improved accessibility.

Cost 52

Cost Review Software Member Experience 52

Association Adviser

JUNE 15, 2018

Does your member communication convey who your association is, what you do and how it relates to members? At the MMCC conference in May, Dan Bennett spoke about the importance of bringing stories to your membership communication to convey who your association serves and why people should belong to it.

Communications 82

Communications Video Survey millennials 82

Higher Logic

SEPTEMBER 28, 2017

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Member personas are imaginary people that describe your ideal or average members.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Associations Now

MAY 17, 2017

Two weeks ago, at ASAE’s Marketing, Membership & Communications Conference , I was struck by an afternoon session led by Sherry Marts, president and CEO of S*Marts Consulting LLC, and Elizabeth Engel, CAE, CEO and chief strategist for Spark Consulting LLC. Target member recruitment to underrepresented groups.

Team 49

Team Recruiting Recruitment America 49

Associations Now

FEBRUARY 28, 2017

Many associations gear participatory activities primarily toward their most extroverted members—the natural joiners who get a rush from the hustle, bustle, and collaboration of conferences and group projects. Your introverted members want to get involved as well, but you may unwittingly be making engagement unappealing.

millennials 40

millennials Recruiting Recruitment Revenue 40

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. The prospect of effectively networking at a conference as big and chockful of options as the ASAE Annual Meeting can be overwhelming. Seven Ideas to Leverage Your Association’s Data to Drive Member Engagement.

Revenue 195

Revenue Video Strategy Industry 195

Association Adviser

JULY 28, 2016

We don’t very often give millennials the mic and ask them directly, ‘what’s important to you in life?’” observed Patrick Leclerc, president & CEO of the Canadian Urban Transit Association , which has a number of tracks and events for young transit professionals at its conferences. “We Conferences. Job opportunities.

millennials 60

millennials Arizona Communications Atlanta 60

Reid All About it

AUGUST 9, 2019

Hosts: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Creating Tomorrow’s Leaders: How to Attract, Retain and Engage Millennial and Gen Z Talent. Learn how to incorporate tactical strategies designed to enhance the management, engagement and training of millennial employees.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

OCTOBER 7, 2022

Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Year-round attendee community.

Blended Learning 41

Blended Learning Education Video Conference 41

Breezio

JANUARY 10, 2017

This is a recipe for failure in terms of engagement. Launching an online community without a Community Manager is equivalent to scheduling your annual conference, but thinking you can pull it off without an Event Manager(s).You’d Millennials now make up 50+% of our workforce. You’d be crazy to think something like that, right?!

Content 28

Content millennials Strategy Recruiting 28

Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. If you want to stand out and make a positive impression, read my advice about sending emails to ASAE conference attendees. Out of the Mouth of Millennials.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Hear how to establish a game plan and timeline, define the role and skills needed, and engage consistently to avoid “ghosting.” 1 CMP credit.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

DECEMBER 2, 2016

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. If you want to stand out and make a positive impression, read my advice about sending emails to ASAE conference attendees. Out of the Mouth of Millennials.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

MARCH 3, 2023

We need a new roadmap to engage members now and in the future. Amanda Lea Kaiser’s book, “Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community,” reveals hundreds of ways to help members engage with others in their community and with your association at each stage of their member journey.

Revenue 39

Revenue Tools Education Member Experience 39

Reid All About it

SEPTEMBER 20, 2019

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. A new episode is posted every Monday by 1 p.m.,

DC 34

DC Washington Baltimore Certificate 34

YourMembership

APRIL 14, 2015

I am writing from Xperience2015 , YM’s second annual customer conference, where we’re spending three days with more than 300 association leaders and staff. A big highlight of day one of the conference was the presentation of YM’s roadmap and vision for the future. People want to know where we’re going and how we’re going to get there.

millennials 150

millennials Course Recruiting Recruitment 150

Reid All About it

SEPTEMBER 29, 2023

In this post, they describe the basics and the advantages Open Space has over the traditional conference session format. Impexium dives deep into membership renewals : the difference between retention and renewal, metrics, why members don’t renew (per research), and, best of all, solutions for those renewal challenges. Event design.

Revenue 272

Revenue Innovation Education Tools 272

Reid All About it

FEBRUARY 24, 2023

Member Engagement: Strategies for Associations Associations with engaged members enjoy the benefit of continued relevance in the community, better member retention, and an increased likelihood of attracting new members organically. No plan, no progress. More info/register. 1 CAE credit. 1 CAE credit.

Certificate 39

Certificate Innovation Education Process 39

Reid All About it

NOVEMBER 11, 2016

Elisa Pratt, chief global member engagement officer, ASIS International. Keep up with the exciting tech disrupters that planners are adopting to bring engagement and productivity to their meetings and conferences: beacon technology, drones, Snapchat, and augmented/virtual reality. Tue 11/15 at 2 p.m. 1 CMP credit.

Handbook 237

Handbook Washington eBook DC 237

Association Adviser

MAY 20, 2014

”We tried a large email segmentation project last year, and it actually hurt our member engagement. The days of having membership committees cold call members are over. He’d also like to see associations get better at using analytics to measure membership engagement patterns. “Again, it comes down to budget.

Technology 60

Technology How To Video Social Media 60