WBT Systems

MAY 23, 2017

Learning is part of their character and they seek it out wherever they can find it by: Reading blogs, articles, reports, tip sheets, white papers, ebooks, and books. In addition to your usual content, consider creating and sharing content about lifelong learning, growth mindset , habit development, and other transformative topics.

How To 210

How To LMS Tips Class 210

Higher Logic

MAY 19, 2016

They’ll also inform your marketing department on everything from how to structure your marketing email campaigns to what content you should create. But brand ambassadors can also generate original, quirky marketing content as well. Or make the resource library easy to browse but only members can access or contribute content.

Team 136

Team Marketing Newsletter eBook 136

EventMobi: Association Events

SEPTEMBER 21, 2023

Within the first couple weeks of member sign-up, it can be beneficial to: Send a welcome email Provide a thorough intro package Host a welcome event Connect members with mentors Something as simple as sending out a welcome message can increase member engagement with your email content by 33% !

Strategy 130

Strategy Software Social Media Discount 130

Higher Logic

MAY 29, 2020

Member-generated content shows you’re the place to be , while fostering peer-to-peer engagement among your most valuable members. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. Be the industry leader.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

JULY 19, 2018

They got rid of their Friday newsletters, instead sending emails at a time that better served their members. Marketing automation can help you send effective, personalized content to each member. Learn best practices, how to get started, and how to analyze your metrics in our eBook, How to Create Effective Automated Campaigns.

Tips 159

Tips eBook Newsletter Marketing 159

WBT Systems

JULY 31, 2018

Use content marketing to attract your target audience. Lead magnets are free content pieces that capture the attention and interest of your target audience, in this case, millennials. Website visitors provide their email address in exchange for a download of a tip sheet, checklist, report, or ebook. Tips for cover letters.

millennials 150

millennials Resources North Carolina Certificate 150

Higher Logic

JANUARY 24, 2019

Segment your members by what interests them , and then target that group with interesting and relevant content. Members should be able to freely perform important tasks, update their profiles, and engage with your program’s content on their own. Download articles or other content. Manage email newsletter subscriptions.

Communications 209

Communications Software Member Engagement Event Planning 209

Higher Logic

JUNE 6, 2019

can divert your audience from engaging meaningfully with your content. You can look at different behavior patterns to show your members content relevant to them. You gain inbound leads and valuable search engine optimization (SEO) content. You can try to engage your customers or members, but everyone else is also there.

Tips 136

Tips Social Media Revenue Content 136

Disciple Media

MAY 24, 2023

How often will you be sending out newsletters, promo emails and triggered emails? And who will be writing your newsletters and promo mails anyway? Here are a couple of ways you can define your target audience so that you can shape your email content to them more effectively. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Association Adviser

NOVEMBER 13, 2018

If people aren’t staying long on your blog, that could be a hint that your readers want shorter content. A lot of blogs have moved to shorter forms of content because readers are looking for quick-hit information. The more you customize your information, the more it can become overwhelming to track and organize all of your content.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Association Adviser

OCTOBER 25, 2017

Here are five things your association should take stock of before attempting to earn more non-dues revenue: Find even more ideas and strategies for earning more non-dues revenue in our free eBook, 5 Tips for Maximizing Non-Dues Revenue From Your Communication Vehicles. Know exactly how your members are consuming your association’s content.

Revenue 76

Revenue eBook Tips Team 76

Aptify

DECEMBER 6, 2017

Download the Inbound Marketing for Associations eBook today! Your website, blog, and content must be optimized for Google search so members and prospects turn to you first for information. You need content that helps your audience do their jobs, make decisions, solve problems, and prepare for the future.

Marketing 56

Marketing Software Content Process 56

Associations Now

SEPTEMBER 28, 2016

There’s just so much potential for associations, because we’re so good at creating relevant content and have been for years and years. There’s just so much potential for associations, because at associations we’re so good at creating relevant content and have been for years and years. If they’re so good at content, though, why not?

Case Study 40

Case Study eBook Content Social Media 40

MemberClicks

NOVEMBER 16, 2021

So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. Especially now, your member newsletters specifically can be an effective way to keep your members updated and engaged with your organization. 10 Membership Newsletter Best Practices.

Newsletter 52

Newsletter Tips eBook Content 52

Reid All About it

APRIL 20, 2018

Anna Ruth Williams explains why thought leadership content works —and she has eight statistics to back up her argument. I know this is a self-serving share, but, seriously, thought leadership content is all about being a valuable resource, establishing authority and trust, and developing relationships with your target audience.

Social Media 37

Social Media Chicago Tools Washington 37

Reid All About it

APRIL 13, 2018

If you can swing it, original research is one of the most valuable types of content you can share with your audience. Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. And if another type of technology is on your wish list, much of their guidance still applies.

DC 30

DC Washington Revenue Chicago 30

Higher Logic

JULY 19, 2016

They come in various formats -- including a newsletter, podcast and videos -- so anyone can find something that resonates. We Support NYC (Newsletter). This weekly newsletter (comes out every Friday) is always packed with resources I otherwise wouldn’t have found. State of Community Management 2016 (eBook).

Resources 120

Resources New York City New York Newsletter 120

CMA Solutions

AUGUST 31, 2022

Check out these numbers: Video content is shared 1,200% more than text and image posts In 2022, people are spending 19 hours per week watching videos, up from 10.5 Social media marketing is all about the content you are pushing through the channel. Highlight it in your emails and newsletters. hours per week in 2018. Take a look.

Video 52

Video Marketing Strategy New Jersey 52

Association Mavens

MAY 5, 2014

We actually do a little bit of outsourcing here but we don’t like to do it for more than about six months because we just don’t have the body of knowledge to get the content, get the stations going. Another alternative is outsourcing it. So yeah, the number one thing is lack of resources put on it. So Ben, what are your thoughts on this?

Social Media 40

Social Media Strategy Software Newsletter 40

Higher Logic

NOVEMBER 27, 2018

Before you start blasting out emails and assigning roles, take time to develop and finesse a content and lead generation strategy. When you’ve got marketing automation, you don’t need to send multiple emails or a newsletter that covers every topic of interest to your entire audience. Mistake 6: Creating unappealing content.

Marketing 196

Marketing How To Email Marketing Tips 196