Reid All About it

APRIL 30, 2021

Check this flowchart before you decide to put that content behind a paywall or lead magnet form. I’ll be happy to feature it as long as it’s not too product centric. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Wes Trochlil ). Joe Chernov, HubSpot ). Host: Fridays@4. every Monday.

Education 354

Education Technology Strategy Revenue 354

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Give members a place to learn and find the right content. Use community to reach future members.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Manage registration, marketing efforts, and product add-on revenue all through your main database. Email marketing software. Email Newsletter.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Higher Logic

JUNE 5, 2018

What actually makes marketing automation useful? The real reason marketing automation software makes the marketer’s day-to-day more efficient is because it exponentially increases productivity and the level of insight you have about your marketing efforts, while decreasing the amount of time you have to spend on manual tasks.

Marketing 159

Marketing Email Marketing Software Social Media 159

Reid All About it

JANUARY 6, 2017

“Our achievements are simply the by-products of our ability to realize the potential of the present moment.”. The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

“Our achievements are simply the by-products of our ability to realize the potential of the present moment.”. The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

FEBRUARY 12, 2021

I’ll be happy to feature it as long as it’s not too product centric. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Email Marketing Workshop. Host: Fridays@4.

Revenue 370

Revenue North Carolina Industry Technology 370

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. One of our main areas of expertise is internal employee engagement and productivity. Email marketing and communication. Communicate consistently and valuably.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Reid All About it

JULY 16, 2021

How to create an editorial calendar that will streamline your content strategy. I’ll be happy to feature it as long as it’s not too product centric. Presenter: Brudis Limar III, Head of Revenue – Sales and Marketing, e180. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing.

Revenue 195

Revenue Video Strategy Industry 195

MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Platforms like MemberClicks offer a website builder specifically for membership organizations that lets you create a site with gated content. What Is a Membership Website?

Directory 52

Directory Discount Software Tools 52

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Check out their series of posts about content hubs. When you create a content hub on your website, make sure Google finds it and likes it. Presenters: Scott Abel, The Content Wrangler.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. How to explain content marketing to anyone. Content Marketing Institute ). New Yorker ). 1 CAE credit.

DC 170

DC Las Vegas Washington Review 170

Reid All About it

MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. I enjoyed the first episode about associations that manage to publish content rapidly in response to industry events or news. I’ll be happy to feature it as long as it’s not too product-centric. How Marketers Can Unlock the Power of Event Data. Host: Bizzabo.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

SEPTEMBER 10, 2021

I’ll be happy to feature it as long as it’s not too product centric. Learn how to identify the content that keeps members coming back, get more members to use your benefits, inspire members towards self-actualization, and how an active member portal helps your association grow. Presenters: Nathan Chin, Senior Product Manager, Cvent.

Strategy 195

Strategy Content Education Tips 195

Reid All About it

MARCH 17, 2017

Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Follow along as a young professional goes from website visitor to new member in a process turbo-charged by inbound marketing content. I’ll be happy to feature it as long as it’s not too product-centric.

DC 150

DC Washington America eBook 150

Higher Logic

JANUARY 27, 2020

With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, email marketing, and customer support. Follow Shana on LinkedIn. Jason Schofield. Jason’s current role: Co-Founder and CEO at Pathways to Empower.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. I’ll be happy to feature it as long as it’s not product-centric. Presenter: Jason Askey, Product Marketing Manager at Cvent.

DC 170

DC Washington Tools Certificate 170

AssociationChat

APRIL 10, 2020

The 2020 competition received 189 submissions across 15 categories, including a new category for digital content. The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media.

Newsletter 52

Newsletter Austin Committee America 52

Reid All About it

DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Excellent list of ways to instantly show your product, membership, or program’s value. ( Quick hits.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Reid All About it

APRIL 14, 2017

I’ll be happy to feature it as long as it’s not too product-centric. Tue 4/18 at 11:30 a.m.* – How Are Organizations Using Marketing Automation? Marketing automation is not just a buzz word for an updated approach to email marketing. Storytelling in 2017: It’s Not About Content, It’s About Engagement.

Content 150

Content Chicago Marketing DC 150

SCD Group

MARCH 29, 2015

I’m not sure why but the volume of junk email marketing arriving last week reached a tipping point. Here’s a sample of what arrived in my email box one day last week: Connecting up. I just wanted to followup and see if you received my earlier email?” Tell me how your products solve my problems. It’s Josh.

Marketing 40

Marketing Strategy Email Marketing Sample 40

Reid All About it

OCTOBER 28, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. I’ll be happy to feature it as long as it’s not too product centric. Volunteer Recruitment: No Volunteers?

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Associations Now

JUNE 14, 2017

Keeping up with the latest product developments and figuring out how best to deploy them can be tricky—especially when you have to figure in how a diverse audience of millennials uses these platforms. Far more millennials use Facebook than LinkedIn, so experiment with Facebook’s job feature to recruit this generation to your organization.

Social Media 58

Social Media millennials Email Marketing Recruiting 58

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. I’ll be happy to feature it as long as it’s not too product-centric.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

MemberClicks

OCTOBER 10, 2023

Table of Contents: What types of nonprofits create membership programs? AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources. What are the benefits of nonprofit membership programs? What types of nonprofits create membership programs?

Software 52

Software Membership Management Newsletter Revenue 52

Reid All About it

JULY 21, 2017

I’ll be happy to feature it as long as it’s not too product-centric. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

NOVEMBER 9, 2018

I’ll be happy to feature it as long as it’s not product-centric. But most will agree that recruitment and retention feels tougher now than ever before. Find out how to use both free and paid tools to reach the people on Google most likely to join and support your organization, and how to create content that catches their attention.

Chicago 174

Chicago DC Washington Software 174

Reid All About it

OCTOBER 21, 2022

Content clutter. WBT Systems explains how to eliminate and prevent learning content clutter. I’ll be happy to feature it as long as it’s not too product centric. Speaker: Sarah Sain, CAE, Senior Director of Content Services, Naylor Association Solutions. They won’t. Online community. Do your virtual meetings suck?

Revenue 44

Revenue Email Marketing Education Review 44

MemberClicks

MAY 13, 2022

The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. . Email Marketing. Does the vendor offer additional product packages with more advanced features?

Software 52

Software Association Management Price System 52

SCD Group

FEBRUARY 18, 2014

Rather than focusing on how many emails we should send members or how members should handle “information overload,” let’s look at how we can improve the effectiveness of our email marketing. For more information on this topic, Brian Clark of Copyblogger offers a free ebook on email marketing. #4

Email Marketing 40

Email Marketing eBook Communications Video 40

Experts in Membership Marketing

MAY 17, 2013

as the one time recipient and now engaged reader proceeds to devour the content of your email. There are so many factors that contribute to an email’s success – a major factor is trust the email recipient has that the email they received is valid – from a source opted in to and recognize.

Marketing 28

Marketing Report Email Marketing Recruiting 28

Reid All About it

MAY 27, 2022

Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. Fíonta explains why volunteer recruitment has become more difficult since the pandemic and suggests strategies for filling your leadership pipeline again.

Technology 41

Technology Case Study Education System 41

Reid All About it

SEPTEMBER 9, 2022

Product development. Inspired and informed by a session at ASAE Annual, WBT Systems describes a product development cycle you can use for educational programs. I’ll be happy to feature it as long as it’s not too product-centric. Email marketing has never been more difficult than it is today. More info/register.

Education 41

Education Project LMS Technology 41

Reid All About it

JULY 14, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not too product-centric.

Education 39

Education Price Tools Technology 39