Association Success

OCTOBER 27, 2020

The internet has revolutionized the way we consume content. Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . As a result, people are becoming increasingly selective about the content they’re willing to pay for. .

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Content Strategy Library Newsletter 107

GrowthZone

JUNE 20, 2017

What story is your association telling with its social media posts? Get 30 more quick and easy ideas for social media posts for your association now ». There on the top shelf, is a vintage of wine that recently scored 100 points in Wine Spectator magazine. Entertaining content is always in demand.

Social Media 60

Social Media Video Price Maine 60

CMA Solutions

MARCH 6, 2024

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. When InStyle magazine sought expert advice on treating varicose veins, they turned to specialists at VSC, a leading authority in the field, for an interview. But where should you begin?

Marketing 64

Marketing How To Social Media Video 64

Association Adviser

OCTOBER 30, 2018

1 most-valued member communication channel, according to our survey respondents, again taking the top spot and proving that face-to-face content and networking is important no matter what your industry is or who your members are. At the same time, print media is seeing a resurgence. Repurpose content whenever and wherever possible.

Communications 184

Communications Social Media Newsletter Content 184

CMA Solutions

JANUARY 31, 2024

Through more than three decades, we discovered that construction clients like electric construction equipment manufacturer HEVI are looking to solve consistent industry problems such as needing a better look, better UI/UX, and more industry-focused content for SEO. In essence, they needed to expand their brand.

Industry 64

Industry Marketing Social Media New Jersey 64

Association Adviser

JUNE 27, 2018

Associations can also employ a similar concept when it comes to their content. Therefore, we put forth a significant effort to produce cutting-edge content and research for them. This provides a great reason to recycle content – they may have missed the first time around. Don’t have a large magazine archive? Re-format it.

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Content Library Social Media Resources 66

Associations Now

DECEMBER 17, 2018

When it comes to generating content, add their perspectives into the mix. Sure, you won’t see most traditional news outlets turn to their readership for help in cultivating the content they pay for, but De Correspondent , a Dutch, membership-based news site does. Your members have a unique view into the industry they represent.

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Content New York Newsletter Social Media 83

CMA Solutions

JANUARY 31, 2024

Through more than three decades, we discovered that construction clients like electric construction equipment manufacturer HEVI are looking to solve consistent industry problems such as needing a better look, better UI/UX, and more industry-focused content for SEO. In essence, they needed to expand their brand.

Industry 52

Industry Marketing Social Media New Jersey 52

Association Adviser

FEBRUARY 27, 2018

You might not expect an association that focuses on underwater operations to be groundbreaking when it comes to their social media and content marketing, but that’s part of what makes ADCI so interesting. Once you find your audience, sustain them by providing relevant content on a regular basis.

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Content Marketing Social Media Maine 60

Association Adviser

JANUARY 24, 2019

It’s essential for your association to have a clearly defined editorial content strategy if you want to reach your communications goals. Consider these best practices when creating your association’s editorial content plan for the year. When we see content that is relevant to our careers and our lives, we make the time to consume it.

Communications 60

Communications Content Newsletter Directory 60

Associations Now

OCTOBER 30, 2018

Developing and delivering editorial content to your members can be an uphill climb, especially with limited staff and budget. Dairy Export Council lightened the load by forming a content partnership with two like-minded organizations. Each partner has a clear and delineated role in content development and distribution.

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Content Nevada United States Social Media 99

Association Adviser

NOVEMBER 11, 2013

It was a fantastic gathering of some sharp and creative minds who work in gaming, digital marketing, software, Web design, and social media. One session covered the steps needed to become a social media hero. Your fans own your social media channel. and social media.

Social Media 60

Social Media Atlanta Course Content 60

CMA Solutions

MARCH 6, 2024

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. When InStyle magazine sought expert advice on treating varicose veins, they turned to specialists at VSC, a leading authority in the field, for an interview. But where should you begin?

Marketing 52

Marketing How To Social Media Video 52

WBT Systems

AUGUST 30, 2016

Like many individuals and organizations in modern society, associations maintain social media profiles for sharing content of interest to their members. Many people assume that social learning emerged with the development of social media, but this is not the case.

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LMS Social Media Course Education 236

Association Adviser

OCTOBER 13, 2016

If you think you’ve been seeing more advertiser-supplied “thought leadership” content in association media channels, you’re not alone. Preliminary results of our unscientific reader poll show that the majority of association leaders (78 percent) agree that sponsored content should be permitted in their member communications.

Content 60

Content Case Study Guidelines Revenue 60

CMA Solutions

NOVEMBER 17, 2022

In addition, magazines and catalogs that are very visual are also being heralded all over again. This also leads to visual searches over text, shoppable content, and try before you buy. Want those social media posts to pop? From a content perspective, cut through the clutter by “talking” to them—not at them.

Marketing 52

Marketing How To Social Media Video 52

Associations Now

DECEMBER 9, 2015

It’s been another banner year for social media: Associations gained more confidence with new platforms and revealed their thoughts about how they use them, and the platforms themselves evolved and grew. Keeping these failed attempts at humor in mind is key when using your association’s social media voice.

Social Media 40

Social Media Press Release Recruiting Recruitment 40

Association Adviser

FEBRUARY 15, 2017

Instead, keep members inspired by sharing content from your event throughout the year. Here are a few ways you can create content during your conference that will live on long after the event is over. It’s never been easier to shoot and edit video at your event, and the types of video content you can create really knows no bounds.

Content 63

Content Social Media Video Guidelines 63

Association Adviser

JULY 13, 2016

If your association needs help bridging the staffing gap or creating effective, engaging communication plans, outsourcing content management could be a viable, cost-friendly option. Outsourcing content can also be a practical option if your association’s bottom line is in question. Social media. Why outsource?

Content 60

Content eBook Communications Social Media 60

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. Most respondents believe they are good at creating relevant content, and more than half are conducting communication-specific surveys at least once every 12–24 months to stay on top of members’ needs. That goes for businesses, too.

Communications 223

Communications Survey Social Media Revenue 223

Associations Now

SEPTEMBER 30, 2014

To account for changes in how people read magazines, the Association of Magazine Media launched a new audience-measurement tool that calculates content consumption across a variety of platforms and formats. A new tool from the Association of Magazine Media (MPA) aims to help fill in the gaps.

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Tools New York Social Media Video 40

Association Adviser

JANUARY 29, 2018

They attend events, open your emails, visit your website, follow you on social media, watch your videos, and participate in meetings at a frequency and level of involvement that fits their professional role and aspirations at the moment. The first step most associations take when forming a content plan is: What topics should we cover?

Communications 62

Communications Content Survey Social Media 62

WBT Systems

APRIL 19, 2017

In June 2016, an article in Association Now magazine referenced a study titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.” They also need engaging content that allows them opportunities to interact with the content and collaborate with other learners. Make your teaching relevant.

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millennials LMS Price Education 246

Association Adviser

JANUARY 29, 2018

They attend events, open your emails, visit your website, follow you on social media, watch your videos, and participate in meetings at a frequency and level of involvement that fits their professional role and aspirations at the moment. The first step most associations take when forming a content plan is: What topics should we cover?

Communications 60

Communications Content Survey Social Media 60

MultiBriefs

JUNE 29, 2023

Advertising is the only marketing method you need Newspaper, magazine, and television advertisements have their place in association marketing, but it's a mistake to rely on them exclusively. Content marketing is especially helpful, as it illustrates your organization's expertise and makes it easier to highlight the benefits of membership.

Marketing 52

Marketing Social Media Directory Video 52

Association Adviser

MARCH 31, 2017

Is your association taking advantage of all the event-related content that your annual conference generates? While putting forth your best efforts to put on a great event and increase attendance (and future members), it’s easy to leave event- and year-round content opportunities on the table. An Annual Content Treasure Trove.

Content 60

Content Tips Video Newsletter 60

Reid All About it

JANUARY 25, 2013

She tells content marketers — meaning any individual or organization that uses content to educate and build relationships: “The reality is, your audience won’t pick up real momentum until you’ve mastered the “know, like, trust” factor. Why is content marketing so important? More contentment and less frustration?

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Wichita Social Media Kansas Content 150

Mizz Information

SEPTEMBER 29, 2014

Last Friday I had one of those chances, moderating a panel about association social media at an Association Trends Live breakfast. I gave a quick presentation about the top 5 trends impacting association social media in 2014. IMO, those trends are: Images A huge trend this past year has been the rise of visual content.

Social Media 40

Social Media Content Marketing Report 40

Associations Now

DECEMBER 3, 2014

Plus: The Netflix model meets traditional magazines. Can’t tell a learning management system from a learning content management system? You’re not alone, and today’s Social Media Roundup is here to help you distinguish between the two. Then it may want to keep an eye on Next Issue Media.

LMS 40

LMS Social Media Learning Management System System 40

Association Adviser

AUGUST 1, 2016

Incorporate infographics within your association’s magazine, on your Web pages and in your emails to: Increase awareness of your association. Did you know that 90 percent of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text? Recruit new members and staff.

Tools 60

Tools Content Marketing Recruiting 60

Associations Now

JUNE 19, 2013

Also: Content strategy is vital to your association. See how taking a leap of faith and accepting failure pushes you closer to success, and more, in today’s Social Media Roundup. In an article for Entrepreneur magazine , Jane Porter suggests it’s important to own your failures so you can move forward.

Social Media 40

Social Media Content Strategy Marketing 40

Disciple Media

APRIL 2, 2019

The rise of social media has brought the concept of brand communities to the fore. Almost every household or well-known brand in the world now has a presence and following on social media. But is social media bad for business? Larger, well-known companies have built up huge followings on social media.

Social Media 28

Social Media Content System Communications 28

Association Adviser

MAY 23, 2017

Associations have a wealth of content at their fingertips. However, there are still associations today that aren’t making the most of the content they generate in their publications, at events, through online courses and webinars, and from their members. Give your members content where and when they want it. Again, true.

Revenue 63

Revenue Content Survey Newsletter 63

GrowthZone

AUGUST 2, 2022

Entries were organized by category — based on the chamber’s annual revenue — and entry type: campaigns, digital content, websites, and print and electronic publications. The campaign had over 2,700 QR code scans and over 87,000 impressions on the chamber’s social sites. Digital Content. Why Join a Chamber?

Communications 78

Communications Directory Social Media Massachusetts 78

CMA Solutions

NOVEMBER 1, 2023

Magazine Design, Holiday Card, PR Win 1st Place at NJ Ad Club PRINCETON JUNCTION, N.J.—Nov. CMA won first place in magazine design, marketing collateral design and media relations to showcase the company’s depth of in-house talent. CMA’s award-winning work helps advance clients’ brands in various industries.

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NJ Industry New Jersey New York City 52

Reid All About it

FEBRUARY 15, 2013

Everyone (well, most everyone) knows the benefits of content marketing. But you can’t just say to your staff, “Yeah, good idea, start doing social media.” He’s also talking about wearable technology combined with social media , and explains how marketers can prepare for these changes. Cheers for cheese!

Social Media 150

Social Media Revenue Content Marketing 150

Associations Now

APRIL 10, 2014

An example of one exec’s experience with a wooden spoon in today’s Social Media Roundup: Get the Sauce Just Right. Regarding that last item, he wrote this in Career Options magazine: “My mother would always let me do a taste test and ask my opinion about the sauce. Take a look [link] #assnchat. ht @ WebLink ).

Social Media 40

Social Media Content Education Innovation 40