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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

Never forget that their continued support is conditional on the exchange of extra resources, events, and opportunities. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content.

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114 Free Resources for Associations and Chambers

GrowthZone

As a technology resource for associations and chambers of commerce, GrowthZone aggregated this list of relevant and useful programs to help member-based organizations. Smartsheet : Free templates that can be used to build a coronavirus preparedness dashboard, rich with CDC documentation and other resources, and related sheets and forms.

Resources 158
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Is an Email Marketing Price War on the Way?

Associations Now

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. You know how I know email marketing isn’t going anywhere anytime soon? And its model, if it holds up, could be attractive to small-scale marketers as well.

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Association Brain Food: 1.26.24

Reid All About it

The weekly list of free educational events and resources for the association community… Membership. I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. 1 CAE credit. More info/register. More info/register.

Survey 256
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3 Ways to Use Virtual Events to Promote eLearning Programs

Higher Logic

Because learners often assume the resources will always be there for them, so there’s no rush to engage. Resource: 6 Key Features of the Best Learning Management Systems. Offer resource links to other courses and content within the webinar platform and on the webinar registration page. Why is this? Enter: Virtual events.

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Association Brain Food: 4.12.24

Reid All About it

The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Gen Z education.

Revenue 256
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Report: Targeted Emails Draw Higher Engagement

Associations Now

Associations have more opportunities than ever to engage with their communities via email, though challenges remain in terms of personalization, targeting, and data security. The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing.

Report 59