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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

That’s why marketing is such a crucial step to the success of your association events. Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email.

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How to get non-techy staff on board with new membership management software

Aptify

Here’s how to get non-techy staff on board with new membership management software. When it’s time for new membership management software , it’s important to get your entire organization on board with the new technology. Of course, from the technical side, it’s important to call things what they are and be specific.

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Membership Management: 4 Top Ways to Maximize Engagement

Blue Sky eLearn

And before you get started, make sure you have the right membership management software to help you put these strategies into place. Start with Fonteva’s ultimate buyer’s guide to association management software.². He has experience with lead generation, content marketing, marketing automation, and events.

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Tips for Selling Online Courses to Your Association Members

Fonteva

Included in this genre are e-learning and online courses. Selling online courses to your association members is an effective way to provide engaging and educational experiences and opportunities. Selling online courses is more than just pulling together educational materials and handing them off to your members. Let’s begin.

Course 98
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What is Customer Experience (CX)? Crash Course

Fonteva

To help your association’s team understand CX, why it matters, and how to get started with it, this article will provide a crash course, reviewing topics such as: What is CX? Understanding the CX Process Ways to Manage and Improve Your CX Applying CX Principles to Memberships. But what is CX ? What is CX?

Course 52
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4 Ways to Elevate Your Next Association E-Learning Course

Fonteva

The last thing you want to do is invest in custom-creating a new e-learning course only to have few members (if any) purchase it. Just like a forgotten instrument, treadmill, or book gathering dust in the corner of your closet, courses that members don’t complete provide little value for your organization. Keep courses updated.

Course 52
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First Step to Content Marketing for Associations

YourMembership

A Content Marketing Primer for Associations. I just returned from an amazing conference - Content Marketing World. Every answer we provide, every moment we spend trying to make them feel wanted, we are marketing ourselves and our organization to them. That sort of marketing is part of being human. Of course not!

Content 150