AssociationChat

APRIL 12, 2021

At Pricing for Associations, we have conducted numerous surveys for market research and market testing around value and pricing. If you’re looking to DIY a survey on value and pricing in the next few months, this article is for you. This matters because your survey is typically the first step in market research.

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Price Survey Marketing Certificate 124

Disciple Media

AUGUST 21, 2023

In a world that never stops learning, online courses have become a golden ticket to sharing knowledge, connecting with global audiences, and even generating passive income. The rise of online courses The digital age has transformed education, bringing learning to our fingertips. But how do you make it happen? Let’s dive in!

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Course How To Price Social Media 36

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Strategy Marketing How To LMS 52

MemberClicks

MAY 31, 2023

Your membership pricing is a crucial part of what retains and delights your members, while also attracting new ones. Finding that sweet spot in your membership prices isn’t easy. What is a Membership Pricing Model? What Are Popular Membership Pricing Models? The right membership pricing model is a personal choice.

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Leading Learning

AUGUST 16, 2021

We’ll stress that this is in no way a guide to setting Webinar registration or sponsorship fees or a suggestion for how you should price your registration fees and sponsorships. Here are the questions about Webinar pricing data we asked of organizations that sell and/or accept sponsorships for Webinars they offer. per minute.

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Membersuite

MARCH 17, 2023

Use that data when planning and marketing events. Webinar, course, and other educational event registrations Email clicks Web page views Community discussions Check your AMS data for audience segments that are large or active enough to support specialized tracks or workshops. The emphasis is on “targeted.”

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Event Planning Marketing Discount Conference 150

Blue Sky eLearn

JULY 14, 2020

Offer Tiered Pricing . However, if you’re bringing your conference into a virtual format, and your conference had tiered pricing based on when you registered, why not use the same pricing model for your virtual event? One of the things we’ve heard is that virtual meetings are getting A LOT of last-minute sign ups.

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Tips Conference Price Social Media 363

Associations Now

JULY 25, 2017

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. You know how I know email marketing isn’t going anywhere anytime soon? And its model, if it holds up, could be attractive to small-scale marketers as well.

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Email Marketing Price Marketing Cost 80

Reid All About it

APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. by Tony Rossell, Marketing General Inc.

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Revenue Strategy Price Newsletter 256

WBT Systems

AUGUST 15, 2017

An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue.

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Education Marketing Class Mooc 155

Leading Learning

DECEMBER 3, 2023

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market? Aside from being U.S.-centric,

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Marketing Mooc Course Education 52

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

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Survey Marketing Certificate Education 150

Disciple Media

DECEMBER 18, 2023

Our comprehensive guide delves into the steps to build a thriving online learning community around your courses, ensuring a harmonious blend of technology, collaboration, and interactive learning that resonates with the needs of modern learners. What is an online learning community?

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Disciple Media

AUGUST 26, 2022

Community apps are a great solution for content creators, course providers, coaches and instructors, brands, faith and other community groups, hobby communities, charities, businesses looking for internal comms solutions and many more. Why is community marketing so important for your business? What are their passions?

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Disciple Media

AUGUST 26, 2022

Community apps are a great solution for content creators, course providers, coaches and instructors, brands, faith and other community groups, hobby communities, charities, businesses looking for internal comms solutions and many more. Why is community marketing so important for your business? What are their passions?

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Leading Learning

DECEMBER 9, 2021

Of course, before you can grow your learning business, you’ll need to get buy-in from your board to obtain the necessary resources. Here’s what we’ll cover: Express market demand for education opportunities. Express market demand for education opportunities. Establish urgency in building your learning business.

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Price Indiana Course Cost 90

Forj

APRIL 22, 2021

For example, they could assist with the search for a learning management system or consult on the pricing of your courses. A consultant can create a roadmap to reach your goals from your eLearning pricing strategy, to the content you’ll provide, to how you’ll market those offerings. Converting courses to new formats.

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LMS Course Price Team 172

Disciple Media

APRIL 26, 2023

In time that community can become your most potent marketing platform, act as an incubator for brand ambassadors or future leaders of your movement, provide a place to test market new products, and provide you with a steady revenue stream. And creating your courses is easy as pie with Thinkific’s drag-and-drop system.

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Membersuite

SEPTEMBER 10, 2022

You should reassess your existing membership model to see if it’s still meeting the needs and preferences of your market. It’s a good time to also expand membership to new market segments by offering something different. A trade association’s market has companies of different sizes, budgets, and membership goals. .

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Price Discount Marketing Newsletter 135

Reid All About it

AUGUST 4, 2023

Membership pricing. Your association’s recruitment and retention success depend on your membership model pricing. Impexium dives deep into membership pricing models to explain when to make a change, how to do the requisite research, what type of models are commonly used, and how to figure out pricing. Member engagement.

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Atlanta Price Revenue Denver 195

Freestone

NOVEMBER 22, 2023

Read our blog for helpful tips to boost end-of-year revenue and ring in 2024 by hitting your organization’s goals. 6 s teps to leverage your LMS to drive end-of-year revenue Did you know that professional development courses make up just 7% of most organizations’ revenue? Freestone LMS empowers organizations to repurpose content.

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Revenue Education LMS Price 52

Reid All About it

NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Host: UST Education Speaker: Brianne Wheeler, Director of Marketing at PropFuel Wed 11/15 at 1 p.m. – New association event. More info/register.

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Certificate Price Tools Technology 281

Freestone

APRIL 11, 2024

Introduction Does it feel like your continuing education program spends all its time creating content and building courses? Giving life to your newly created marketing piece in multiple channels goes a long way. Scaling is so important for small organizations with limited marketing resources. Is it OK to repurpose content?

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Blue Sky eLearn

MAY 4, 2020

How do you price your virtual events? There is a wide variance in how virtual events are priced. If pricing is based on attendance, be sure that pricing is in broad bands of users, so that you do not unnecessarily get saddled with high overage fees. Can we use the platform for other courses or webinars?

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LMS Price Team Sample 282

YourMembership

SEPTEMBER 10, 2012

A Content Marketing Primer for Associations. I just returned from an amazing conference - Content Marketing World. Every answer we provide, every moment we spend trying to make them feel wanted, we are marketing ourselves and our organization to them. That sort of marketing is part of being human. Of course not!

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Content Marketing Software Social Media 150

Associations Now

DECEMBER 12, 2018

Repackaging content is nothing new, but ensuring it’s marketed correctly can keep your association top of mind among members. Whether it’s webinars, articles, online courses, or in-person sessions, providing quality content to members is one way that associations deliver on their mission. Register now!”. Segment your messaging.

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Content Tips Marketing Certificate 89

Virtual

DECEMBER 2, 2015

A good place to start is with the trusty “4 P’s” of marketing, first espoused by Phillip Kottler (often called the father of modern marketing) in 1967. It’s funny to see how many lessons from his 4 P’s—product, price, promotion and place—still apply in the I nternet and social media age. Product: Here’s the cold, hard reality.

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Marketing Price Boston Social Media 100

Reid All About it

SEPTEMBER 15, 2023

Also worth your time The right marketing question—an intriguing way to approach a marketing campaign. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Tue 9/19 at 2 p.m. – Sales Enablement for Associations Associations need marketing, membership and sales working as one unit with a drive towards shared goals.

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LMS Revenue Arlington Education 256

WBT Systems

OCTOBER 25, 2016

When pricing your association’s training offerings, it is important to assess their value, and then price accordingly. Assuming the former, it’s important that you revise and re-set course pricing on a regular basis particularly at the start of a new venture into online learning.

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Price Course Discount Cost 150

Associations Now

APRIL 16, 2020

With the coronavirus causing global stock markets to tumble , many are concerned to see their retirement funds decline in value as well. If you decide to get out of the market, you have two decisions to make,” Syron said. Do you enter the market when it goes up 20 percent?”. Trying to time the market doesn’t typically work.

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Marketing How To Price Course 93

Freestone

DECEMBER 12, 2023

Your ability to drive revenue from your learning program depends largely on your ability to create great courses. This kind of content can come in all shapes and sizes ranging from re-broadcasts , webinar recordings, white papers, course materials, and more. Previous courses taken and the topics of interest. Career stage.

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Learning Management System LMS Revenue System 84

Reid All About it

JANUARY 5, 2024

In this course, we delve into key strategies and methodologies to elevate your member engagement, refine value propositions, and foster a symbiotic relationship between organizational revenue and member value. Host: UST Education Speakers: Marcus Leite, Director, Sales & Marketing, and Dan Stevens, President, WorkerBee.TV

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Revenue LMS Price Education 277

MemberClicks

JANUARY 18, 2024

3) Pricing WordPress membership plugins are available in a range of pricing options. Before you start looking, have an idea of how much your organization is able to spend and define the budget and price range, or whether you are opting for a free alternative. Pricing Apprentice: $149/year Suite: $299/year 2.

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Leading Learning

JANUARY 7, 2022

The pandemic has caused us to decrease pricing for at least some of our online educational offerings. In 2021, many organizations changed in-person conferences or seminars or courses to virtual, and some did it for the very first time, which means they added a new format to their portfolio of offerings. percent) Decreased pricing (9.3

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Potomac Core

MAY 3, 2016

KPMG’s 2016 report “Setting the Course for Growth: CEO Perspectives” underscores how today’s CEO is laser focused on staying relevant in a turbulent global market. Achieving Association Relevance Despite Market Turbulence is how CEO’s can position their organizations for long term growth and durability.

Marketing 100

Marketing eBook Member Engagement Guidelines 100

Spark Consulting

JULY 16, 2013

I’m headed to Providence to speak at CESSE this week, and one of the sessions I’ll be participating in will be an idea swap where we’ll be sharing marketing materials. If you’re not clear about what you want people to do, you are not ready to invest in a marketing piece. Are the prices right?

Tips 150

Tips Marketing Price Review 150

Associations Now

NOVEMBER 26, 2023

Rich Vallaster, DES, CEM, director of marketing, trade shows & events at A2Z Events, explained in the article that these days a person registering for a conference isn’t the evidence of commitment that it used to be. One solution to this issue, of course, is to increase prices, and penalties for cancellation.

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