Potomac Core

MARCH 3, 2020

Since 2004, Julia Hamm , President & CEO of Washington, DC based Smart Electric Power Alliance ( SEPA ), positioned the organization as the strategic partner to help the electric utility industry transition to a clean energy future. Grew annual revenue from $300,000 to $12 million. 5+% profit margins & 5 years of profits.

DC 232

DC Arlington Virginia America 232

Reid All About it

SEPTEMBER 22, 2023

The weekly list of free educational events and resources for the association community… Event recordings. Visualizing the Future: AI, Dataviz, and Real-World Impact (Washington DC) Learn how AI is being designed for trust and feedback, examining features in everyday technologies. Location: Washington DC. Gen Z education.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Location: Washington DC. I’d love to see that phrase in membership marketing copy.

DC 261

DC Washington Member Engagement Innovation 261

Reid All About it

APRIL 28, 2023

The weekly list of free educational events and resources for the association community… Credentialing programs. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m. Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. More info/register.

DC 205

DC Recruiting Recruitment Washington 205

Reid All About it

MAY 17, 2019

The weekly list of free educational events and resources for the association community… Superstition Mountains Wilderness, AZ. Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Solving with ACE: A Design Thinking Experience (Washington DC and virtual).

DC 170

DC Washington Social Media Revenue 170

Reid All About it

JANUARY 18, 2019

The weekly list of free educational events and resources for the association community… Maddie Grant and Jamie Notter have a new book coming out, The Non-Obvious Guide to Employee Engagement. Embracing Data and Technology to Increase Member Engagement (online and Washington DC). Location: online and Washington DC.

DC 293

DC Washington Member Engagement Content 293

Reid All About it

NOVEMBER 16, 2018

The weekly list of free educational events and resources for the association community… Does anyone on your staff have the association CIO mindset ? Location: Washington DC. To (Strategic) Plan or Not to Plan: ACE Conversation (Washington DC and online). Location: Washington DC and online. Location: Washington DC.

DC 235

DC Washington Indiana Review 235

Reid All About it

DECEMBER 3, 2021

The weekly list of free educational events and resources for the association community…. 12 more days until I see many of you at ASAE TEC in Washington DC! They also developed resources to help their members get used to and succeed at online learning. 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors.

Revenue 195

Revenue Technology Innovation Social Media 195

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Locations: online and Washington DC.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Reid All About it

DECEMBER 8, 2023

The weekly list of free educational events and resources for the association community… Mental health. People talk about it in the association world, but how many associations actually provide resources and education about mental health issues to members and industry employers? Location: Washington DC. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MAY 24, 2019

The weekly list of free educational events and resources for the association community… Billhighway asks, “ Do your chapter awards spark joy? ” Three Reasons Why Associations Must Refocus Governing on the Future…and Three Ways to Do It (Washington DC Idea Swap). Location: Washington DC. Thu 5/30 at 12 p.m.

DC 170

DC Illinois Washington Content 170

Reid All About it

OCTOBER 29, 2021

The weekly list of free educational events and resources for the association community…. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Sponsor survey. 1 CAE credit.

Revenue 195

Revenue Survey Leadership Education 195

.orgCommunity

JULY 18, 2019

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. Career resources.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Reid All About it

JULY 31, 2020

The weekly list of free educational events and resources for the association community… Economic outlook for associations. A virtual experience engineered for visual learners, meaningful online conversations, and product introductions that makes sense for associations looking for new and innovative ideas to generate non-dues revenue.

Montana 362

Montana Revenue Innovation Case Study 362

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MARCH 15, 2019

The weekly list of free educational events and resources for the association community… Back in my restaurant general manager days, I went through a serious bout of burnout. Beyond the Logo: Building Real Partnerships to Grow Non-Dues Revenue (virtual and Washington DC). Locations: virtual and Washington DC.

DC 150

DC Washington Denver Sacramento 150

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. TechSoup Tour: How to Access Donations, Discounts, and Resources. Location: online and Washington DC. Location: Washington DC.

DC 275

DC Washington Learning Management System LMS 275

Reid All About it

OCTOBER 5, 2018

The weekly list of free educational events and resources for the association community… Dave Coriale is a robot. Chapter Roundtable in Washington DC. Location: Washington DC. – Association Palooza VI (Washington DC). Location: Washington DC. Locations: Washington DC and online. Okay, was a robot.

DC 170

DC Washington Tools Certificate 170

Reid All About it

DECEMBER 14, 2018

The weekly list of free educational events and resources for the association community… It’s the most wonderful time of the year… (sing it with me). Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? Location: Washington DC.

Vermont 285

Vermont DC Washington Education 285

Reid All About it

JUNE 9, 2023

The weekly list of free educational events and resources for the association community… Woke up this morning with a terrific urge to lie in bed all day and read. Raymond Carver, “Rain” Non-dues revenue. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once? And gave over.

Revenue 205

Revenue Content Chicago Leadership 205

AssociationChat

AUGUST 29, 2023

AI isn’t a future concept; it’s here, impacting the way associations like yours operate, engage members, and generate revenue. Mark Your Calendars: Association AI Day, November 6th Location: Join us at the prestigious National Union Building in Washington, DC, from 8 am – 5 pm, co-located with AMSFest Why Attend?

Leadership 52

Leadership DC Revenue Washington 52

Reid All About it

MARCH 8, 2019

The weekly list of free educational events and resources for the association community… Don’t keep your association’s technical savvy and systems all to yourself. Billhighway suggests how you can help your chapters with member recruitment by sharing your digital and technical expertise and resources. More info/register.

LMS 170

LMS Price DC Washington 170

Reid All About it

MAY 26, 2023

The weekly list of free educational events and resources for the association community… Reflection. “To Host: Professionals for Association Revenue Speaker: Susan Borke, Principal, BorkeWorks Thu 6/8 at 9:30 a.m. Location: Washington DC. Good intentions are nice, but they mean nothing if they don’t turn into action. to 3:30 p.m.

Technology 195

Technology Education Arkansas Leadership 195

Reid All About it

APRIL 5, 2019

The weekly list of free educational events and resources for the association community… When I was in charge of getting a new AMS back at my old association, I had no idea how to approach selection and implementation. New “auto renewal” laws in DC and several states will affect how associations handle membership communications.

District of Columbia 170

District of Columbia DC Washington LMS 170

Reid All About it

JANUARY 22, 2021

The weekly list of free educational events and resources for the association community…. His 21 tips to improve your corporate partnership program (with links to additional resources) is the place to start (and return to) if your sponsorship program needs tweaking or overhauling. Association Xchange, formerly DC Idea Swap).

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

MAY 5, 2023

The weekly list of free educational events and resources for the association community… Meaningful meetings. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. Hear ideas for collecting non-dues revenue (sponsorship, job boards, merch, etc.), Location: Washington DC.

Chicago 205

Chicago Education Certificate Revenue 205

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NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Maximizing Revenue through Smart Pricing Strategies. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap). The ‘normal’ we know is history. And I have to ask, do we really want to repeat it?

Certificate 370

Certificate System Dallas Price 370

Reid All About it

JANUARY 10, 2020

The weekly list of free educational events and resources for the association community… As many in my family can tell you, I’m not always good at noticing someone’s sent me a text, so I’m not in need of a digital detox. Meeting Your HR Needs in 2020 (Washington DC Idea Swap). Location: Washington DC. Wed 1/15 at 12 p.m.

LMS 243

LMS Software Chicago Washington 243

Reid All About it

DECEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Grassroots advocacy. Getting Buy-in, Budget, and Executing Epic Event Engagement Activations Attendee engagement is important, but how do you convince your leadership to invest time, money, and resources into something that they don’t fully understand?

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

APRIL 19, 2019

The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New Member Engagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. Location: Washington DC. Location: Washington DC.

DC 170

DC Washington Chicago LMS 170

Associations Now

APRIL 3, 2013

Proposed regulations in Washington, DC, would severely limit where the city’s food trucks can operate, according to the local food truck association. FTAMW released a map of downtown DC—where the food trucks get the bulk of their business—that shows where trucks would be allowed to vend outside the designated zones.

DC 40

DC Proposal Washington Social Media 40

Reid All About it

MAY 10, 2019

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. The Gaming Advantage: A Deep Dive into the Resources Casino Properties Offer Events.

DC 170

DC FAQ Member Experience Project 170

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. AI pulse survey. CAE credit.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

DECEMBER 7, 2018

The weekly list of free educational events and resources for the association community… How do you manage if you’re an education department of one ? Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Host: TechSoup.

Washington 186

Washington DC Library Tips 186

Reid All About it

JANUARY 31, 2020

The weekly list of free educational events and resources for the association community… Marketing General Inc.’s Then, if you have more time, check out the advice and resources in this Gather Content interview with content strategist Hilary Marsh. ASAE Communication Professionals Happy Hour (Washington DC).

Chicago 221

Chicago Massachusetts DC Washington 221

Reid All About it

SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Chapter Roundtable in Washington DC. Location: Washington DC. Location: Washington DC.

DC 170

DC Chicago Washington Video 170

Reid All About it

OCTOBER 4, 2019

The weekly list of free educational events and resources for the association community… If, like me, you’re sick of all the negativity around, you’ll appreciate this article by Wes Trochlil of Effective Database Management about what’s good in data management —yes, data management, we’ve come a long way, baby! CAE credit.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Location: Washington DC. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. Two months from now, I hope to see some of you at Non-Dues-a-Palooza in Denver too.

Tools 195

Tools Education Newsletter Chicago 195