EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive? PST spot !

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Forj

APRIL 22, 2021

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? But, pricing them too low will prevent your team from making any meaningful revenue. The one-time fee model provides your team will instant, however less predictable, revenue. Developers.

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Association Analytics

DECEMBER 15, 2022

Are you using it to increase revenue and lower costs per renewal? Armed with that information, you might run a test to offer first year members a discount at the annual conference, and then see if that segment’s retention rate improves. But are you truly leveraging that information? Retention rates aren’t one dimensional.

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Virtual

OCTOBER 7, 2014

” So a diverse revenue stream isn’t just a “nice to have” for associations, it’s often a matter of survival. Fortunately, there are some tried and true strategies toward increasing revenue. Group purchasing: This is a trickier one, but can be a great source of revenue if you spend some time on it.

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ISAE

MAY 13, 2024

Events are a great way for your association to boost engagement, secure additional revenue, motivate members to actively participate, and inspire them to build their professional networks. It’s easy to highlight the value that events add to your offerings, and you can add obvious member perks like discounts or early registration.

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Association Analytics

MAY 17, 2021

Are you using it to increase revenue and lower costs per renewal? Armed with that information, you might run a test to offer first year members a discount at the annual conference, and then see if that segment’s retention rate improves. But are you truly leveraging that information? Retention rates aren’t one dimensional.

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Analysis Discount Revenue System 192

Membersuite

AUGUST 5, 2022

I see a growing number of associations offering three to five individual membership tiers with the dues based on the value of the benefits received and other variables—you’ll see some examples below. With a flexible membership model (and AMS), dues within a membership tier can vary depending on the company’s revenue or number of employees.

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EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) For example, the Ontario Beekeepers’ Association offers workshops for beginners and more established beekeepers.

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.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. Credentialing programs.

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Membersuite

SEPTEMBER 10, 2022

A member who works for a non-member company can talk about the benefits of membership with colleagues—an example of word-of-mouth marketing. . #2. Early-career professional: dues are discounted for a limited number of years or until the member reaches a certain age or career milestone. Common Membership Tiers. Trial Memberships.

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EventMobi: Association Events

SEPTEMBER 21, 2023

Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! For example, after you host a fantastic event, you can give members a space to keep the conversation going! Acquiring new members comes with upfront costs, especially those tied to marketing.

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Association Freak

MARCH 25, 2021

This usually means a discount, sometimes bearing the association brand. They also serve as a critical source of non-dues revenue. For example, they can shift their expectations for affinity products from revenue to favor of member value. The Decline of Affinity Product Revenue. The affinity model is unwinding.

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MemberClicks

AUGUST 4, 2022

How do you strike a balance between ensuring that enough revenue comes in to cover all your operation costs, and charging your members a fair price for the value they’re receiving? Membership dues are the biggest provider of revenue for organizations. You don’t want to lose money because your multi-year discount is too large.

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Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

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Revenue Communications Newsletter Directory 62

Aaron Wolowiec

AUGUST 19, 2014

In fact, offering such benefits may be the most effective method for increasing non-dues revenue. Second, it can drive non-dues revenue for your organization through commissions or revenue sharing with benefit providers. And obviously, the more benefits you provide, the greater the opportunity for engagement and revenue.”.

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MemberClicks

MAY 30, 2023

Examples include sports, political or religious affiliations, or hobbies. This is an appealing and easy-to-understand model for members, but unfortunately it doesn’t always translate to a reliable source of revenue in the long run. However, you can balance this unpredictability with other sources of non-dues revenue.

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Nimble AMS

APRIL 7, 2022

For example, they should be able to log in and: Manage their account . For example, you can do things like: Suggest items that might interest them based on their past activity (“Because you purchased X, you might also be interested in purchasing Y.”). Allow members to purchase and do multiple things at one time. Register for events

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Discount Examples Certificate Member Experience 128

MemberClicks

MAY 25, 2023

You can also earn added revenue from sponsorships and selling ad space on things like your conference app. If you have some sightseeing or other event planned, look for opportunities for group discounts. For example, can your venue also supply the catering and AV? Increase revenue. Negotiate on everything.

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Reid All About it

MARCH 24, 2023

Non-dues revenue. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. PAR explains why a business development strategy is vital to association revenue health. 1 CAE credit. More info/register.

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Membersuite

NOVEMBER 4, 2022

Temper your revenue projections. 2: Revenue Diversification. During the pandemic, many associations were caught short when they had to cancel or transform their major revenue generator —the annual meeting or trade show—and didn’t have a worthy virtual alternative for sponsors and exhibitors. 3: Membership Tiers and Pricing.

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Revenue Software Price Technology 102

Freestone

MARCH 7, 2024

Remember that the goal of PD Day isn’t to increase non-dues revenue, but to create awareness about your learning program and show how you can support members throughout their career journey. To ensure the greatest member attendance, you may want to consider ‘down times’ in your industry, when business may not be as demanding.

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How To Course Tips Education 73

Association Freak

MAY 21, 2022

But unfortunately, the effects are rippling through the association world – putting downward pressure on membership, lowering advertising, royalty, and other revenue sources, and impacting the dashboard metrics of most organizations. On-demand discounts. These headwinds have been building for some time.

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MemberClicks

MAY 10, 2024

From encouraging membership to driving enormous revenue growth, Job Board is not only an invaluable resource for members, but also a hidden weapon associations can wield to drive non-dues revenue, expand reach and add value. To maximize revenue, WID offers these businesses bundles of job listings for a reduced rate.

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Delcor

MARCH 31, 2020

Online learning programs deliver much needed education to members as well as provide a steady source of non-dues revenue and opportunities for sponsorships. For example: What are the key types of functionality you seek in a system? Source of non-dues revenue. Do you provide member discounts? LMS selection criteria.

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LMS Authoring Tools Certificate Discount 81

Higher Logic

MAY 2, 2019

For example, an annual event publication could be your biggest print run of the year – and a huge opportunity for revenue growth and boosting member knowledge. Increase non-dues revenue. For example, only include advertisements within your publication that directly relate to your content or association’s mission.

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Tips Revenue Case Study Content 136

Reid All About it

DECEMBER 1, 2023

Committed to Community: Why Belonging is the New Currency of Business Drawing from real-world examples, explore how building and nurturing external communities can lead to sustained growth and success for organizations. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. –

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EventMobi: Association Events

SEPTEMBER 13, 2023

For example, emails with personalized subject lines are 26% more likely to be opened. In fact, marketers report a 760% increase in email revenue alone from personalized and segmented campaigns. For example, if you partner with a local cupcake business, your branded (and delicious!)

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Member Experience Tips How To Software 130

Nimble AMS

MAY 13, 2021

Almost three quarters of associations are looking to increase non-dues revenue and develop and/or offer new benefits and services. ?. For example, with Nimble Communities, you can: Present members with a custom home page that presents them with targeted, valuable content based on their member profile. Increase member engagement. ?.

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Association Freak

APRIL 10, 2024

For example, volunteering opportunities or participation in advocacy efforts, while less frequent than attending a webinar, might demonstrate a more profound member commitment and positively influence renewal decision. These could be generic discounts on unrelated products or access to infrequently used resources.

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WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. For example, your MVP could be a three-week mini-course instead of the usual ten-week course. Digital entrepreneurs are driven by purpose and profit.

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Reid All About it

DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Mobile apps. Attend as many or as few sessions as you wish—sessions described below. More info/register.

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YourMembership

APRIL 5, 2016

Buyer’s Guides are an important source of non-dues revenue supporting the initiatives of your organization. Presenting solutions specific to their needs often creates upsell opportunities, which will truly benefit their business while increasing the amount of advertising revenue invested with you. Offer incentives, not deals.

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NXUnite

DECEMBER 13, 2023

We even offer a Cause Coins system for our community, which they can redeem for rewards like discounts on technology and event tickets. TechSoup TechSoup delivers discounted and donated software, hardware, and technology services from various technical companies to nonprofits. Today, they serve over 2,500 clients.

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Higher Logic

OCTOBER 22, 2019

It’s awesome that members can self-serve by updating their own information in their online community profile (for example, a name change, title change, etc.). Apply early bird and other member discounts. Your members will appreciate registration discounts in return for joining your association or signing up early for your next event.

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Association Success

SEPTEMBER 9, 2020

This is especially true when it comes to meeting revenue goals. a first-come, first-served exclusive session option, 15% discount off conference registration for the sponsor’s employees. For example, with ATD, this includes retargeting ads through Google AdSense. . Third-party organizations can do the work for you.

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MemberClicks

MARCH 7, 2023

For example, who wouldn’t want to be part of the ‘Founders’ Circle’ tier? Now that you’ve gotten a feel for why names matter, lets get into the action of naming your tiers. For example, a small publisher who runs a book club membership might have both a digital and book tier of their membership.

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Higher Logic

JULY 13, 2017

For example, you could create an eCourse that teaches your members new software for their jobs. Expert Tip: The best learning management systems will also help you increase non-dues revenue by selling some of your online courses or certification materials. NAWR took this route when they partnered with FedEx for their shipping discount.

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