Wild Apricot
JUNE 21, 2017
If you’d like help making your virtual meetings more productive, here is a six-step formula along with the templates and examples that can make your virtual meetings super productive.
GrowthZone
JUNE 21, 2017
There are several surefire ways to make sure your email stands out in members’ inboxes. By employing even one of them, you increase the chances of sending something your members will actually open. Remember these important tactics when crafting an association email: Be Mobile Friendly. With the surge of mobile email readership on smartphones, consider how your emails display on mobile devices.
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Associations Now
JUNE 21, 2017
Whether you offer a retiree membership category or not, there’s a good chance you’re missing opportunities to engage older members. Last week, we explored how millennials are increasing their engagement with organizations big and small. And this week we turn our attention to older members who are thinking about retirement. The fact is age 65 no longer means you stop working.
Smooth The Path
JUNE 21, 2017
My husband has an individual serving size coffee maker. The power button and the brew buttons are located right next to each other so it is really easy to hit the power button instead of the brew button. When I accidentally power it off, the coffee maker forgets where it was forcing me to repeat all the steps. This takes less than a minute but it feels like a slight inconvenience.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Idea Architects
JUNE 21, 2017
A fair amount of my work this year has been collaborating with organizations to refresh the design and impact of the conferences they offer. In a few posts this summer I will share some lessons learned. The first lesson, while obvious, seems vastly under-applied in conference design: specific metrics drive better design and res ults. Ask 1000 meeting planners to list the goals for any of their conferences and one of the most common replies will be: to facilitate participant networking.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Aptify
JUNE 21, 2017
Let’s face it— bad data surrounds all of us. Open the Contacts app in your phone, and you see duplicates all over the place. Send out invitations to your birthday party next month, and you get three back because of bad addresses. Call someone to wish them a happy birthday, and they tell you it was two days ago. Or worse, reach out to the CEO at your association’s top client, only to find out they were replaced four months ago—something you should have known.
GrowthZone
JUNE 21, 2017
Securing funding for your association can be challenging. While the non-dues revenue route is all-too familiar, an often-overlooked source for funding is grants. There are many sources for grants, the most accessible and obvious being government grants. However, a simple web search for available grants produces thousands of results beyond those provided by local, state, and federal governments.
Associations Now
JUNE 21, 2017
How to create an online community strategy that delivers results. Whether you’re creating an online community strategy from scratch or just refreshing what you have, you need to be crystal clear about what you’re trying to achieve with your community. “New communities should start with a single, clear goal agreed by all relevant stakeholders,” says a recent FeverBee post about creating and optimizing your online community strategy.
Effective Database
JUNE 21, 2017
As has been noted elsewhere , the AMS market has experienced significant changes over the past year. As one simple but powerful example, Community Brands has purchased four AMS providers (Abila, Aptify, NimbleUser and YourMembership) and moved them under one umbrella. The result of this and other actions in the AMS space means that there are (or will be soon) significant changes coming to this space, especially in terms of personnel.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
JUNE 21, 2017
The ability to harness, process, and make strategic decisions with data is becoming an invaluable skill set for finance professionals and beyond. The Association for Financial Professionals’ Digital Finance Academy helps participants develop these competencies. To better prepare corporate treasury and finance professionals for the various obstacles in a data-driven economy, the Association for Financial Professionals is launching the Digital Finance Academy.
Beth Kanter
JUNE 21, 2017
ETR Associates Staff Walking Group. Note from Beth: I recently facilitated a Happy Healthy Nonprofit workshop on bringing a culture of wellbeing into the nonprofit workplace. We discussed the importance of leadership modeling and supporting a culture of wellbeing. My colleague, Laura Norvig, who works for ETR, a behavioral health non-profit devoted to providing science-based programs and services for youth and families, shared some great examples about how their nonprofit’s CEO, Vignett
Associations Now
JUNE 21, 2017
A new analysis from the Online Trust Alliance notes that a failure to focus on issues of transparency and consumer protection were major reasons that sites didn’t find a place on the group’s Honor Roll this year. On the surface, DigitalOcean, American Greetings, Publishers Clearing House, and Under Armour have little to nothing in common, except for one thing: Each company has one of the most trustworthy sites on the entire internet, according to the Online Trust Alliance , an initia
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