Sat.Sep 05, 2020 - Fri.Sep 11, 2020

5 articles to influence your culture and online presence

Association Success

Virtual communications and successful cultures are top of mind in this week’s Friday Five. Beginning with benefits sponsors do and don’t want, and ending with a TED Talk on social media exploits, association professionals are focusing on their online presence.

What Do Netflix and Your Organization Have in Common?


How many people do you know who’ve cut the cord on cable? Maybe you’re one of those people. You got tired of paying for channels you never watched, and so you dropped cable for Netflix. (Or Or Hulu. Or both.). The point is, you didn’t want to pay for things you weren’t using.

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Association Brain Food Weekly: 9.11.20

Reid All About it

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”.

Important Trends in Virtual Sponsorships, Membership, and Government Relations – Association Hustle Podcast Episode 249

Moery Company

This week’s episode covers important trends in virtual event sponsorship sales, membership, and additional areas of focus for associations. Hello and welcome to JP Moery’s Association Hustle Podcast.

eLearning demand is at an all-time high. Pick the right LMS!

The need for online learning is greater than ever having the right LMS is absolutely crucial. Quickly, easily, and cost-effectively decide which Learning Management System is right for you with this 12-step guide from LMS implementation experts.

6 Data Security Practices For Nonprofits in The Digital Age

Wild Apricot

In this post, we cover the kinds of nonprofit data security breaches that are most likely to happen, and which data security practices your nonprofit can use to prevent them


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Need new ideas for attracting members? Follow this 7-step framework for success

Association Success

The membership economy applies to any organization that acquires and retains members, ranging from traditional associations to for-profit companies like Amazon and Netflix.

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The Trade Show Isn’t Dead; It’s Just Different

Moery Company

At my previous association, tradeshows were a big deal. It was the place and time to find new business opportunities, build face-to-face connections, and learn about the latest trends in the industry. How are associations meeting those goals when the trade show is cancelled?

The Donation List Template Your Organization Needs to Stay on Track

Wild Apricot

Download this donation list template so that your organization never loses track of which donations you’ve gotten, as well as who sent them and whether or not they’ve received a thank-you letter

8 Ideas for Promoting Your Association Job Board to Employers


If your association or chamber has a job board on its website, then you probably already know just how much value it can add to membership engagement and non-dues revenue.

Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

What sponsors want – and don’t want – from virtual conferences

Association Success

Many associations are missing the mark – and missing revenue potential – when it comes to their conference sponsorship offerings, according to the findings in our new white paper, “The New Sponsorship Model for Virtual Events.”.

Virtual Event Sponsor Expectations – Association Field Report (September 11, 2020)

Moery Company

I know a lot of you are in the field selling virtual sponsorships. I think it’s really important to have conversations with your existing and potential sponsors that will set you both up for success.

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Why Your Masjid Needs Mosque Management Software

Wild Apricot

Want to save time managing the administrative side of your masjid? Here's how mosque management software can give you more chances to engage with your community

How to Write a Proclamation for Industry Support


Editor’s note: This article was originally posted on September 7, 2016. It has been updated. Why write a proclamation? Proclamations serve to signal to citizens that an issue matters. A proclamation can influence policy decisions is an official way for government leaders to make an announcement.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

The surprising reasons you shouldn’t exclusively focus on membership

Association Success

Associations could learn a thing or two from Amazon. . Amazon is one of the biggest membership-based companies in the U.S. In January 2020, more than 112 million Americans belonged to the company’s Prime membership, which offers benefits such as free two-day shipping in exchange for an annual fee.

Seek Diverse Perspectives on Purpose

Association Adviser

Mixing different perspectives through a diverse professional network helps us innovate in ways that are rich, colorful and exciting. The post Seek Diverse Perspectives on Purpose appeared first on Association Adviser. Diversity & Inclusion Features Membership diversity

4 steps to successful virtual events for your association

Nimble AMS

We hear a lot these days about virtual events. They’ve become a must-have for associations trying to replace lost revenue and member engagement from cancelled events. They’re also a convenient, low-cost option for providing members with content and networking opportunities year-round.

[Template] How to Write a Professional Event Planner Bio


Event planners represent their event and their organization — to vendors, their audience, sponsors, etc. — so whether you’re a beginner or seasoned, in-house or agency, professional development should still be top of mind. One thing that all event planners should have on hand is a quick bio.

Need Remote Learning NOW? Get Online Quickly & Easily With This Can’t-Miss Guide

Remote learning is becoming more important than ever. Whether you’re scrambling to get your eLearning launched, or need to upgrade to meet increased demand, this guide will eliminate the guesswork so you can find your perfect LMS!

3 ways to ensure your email strikes the right tone

Association Success

We have all been there, the vague email, the bold wording, the unnecessary use of caps lock. What does it all mean, or does it mean nothing it all? . Allow me to introduce you to two of electronic communication’s biggest problems: confusion and assumption.

Advocacy Alert from ASAE – Climbing the Hill: New Op-ed from ASAE President & CEO, Susan Robertson, CAE…


[from ASAE’s Public Policy Department]. Dear Members and Advocates: We are pleased to share a recent op-ed in The Hill from ASAE’s president and CEO, Susan Robertson, CAE.

Evolving Association, Evolving Skills

Smooth The Path

As you plan how your association navigates during COVID-normal and beyond, also take a look at your skills. What is your path for growth? Related: Back to normal or new normal for associations. Model the change you want in your association.

Virtual Conference Pricing: The Many Factors to Consider

WBT Systems

Virtual Conference Pricing: The Many Factors to Consider. Read more about Virtual Conference Pricing: The Many Factors to Consider

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How to Avoid Fundraising’s Quiet Killer: Donor Attrition

Speaker: Jay Wilkinson, CEO & Founder, Firespring

It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.

2 membership ideas to steal from this report

Association Success

Word-of-mouth recommendations and email communications were the two best channels for new member acquisition for membership organizations last year, according to Marketing General Incorporated ’s latest Membership Marketing Benchmarking Report. .

2020 LMS Considerations: Platform Organization and Taxonomy


Imagine going to Amazon to purchase a new book and there is no search feature. You have to scroll through every single item Amazon sells until you come across the book you wanted. Phew, nightmare over.

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Back to Normal or New Normal for Associations

Smooth The Path

There are two schools of thought in the business right now. One is, “everything we are doing now is a placeholder until things get back to normal.” ” The other is, “this is a pivotal moment; we are moving toward a new normal.”

Make Sure Your Association’s Next Virtual Event is a Hit


These days, virtual events are a must-do for helping to replace lost revenue and member engagement from cancelled events. They’re also a convenient, low-cost option for providing members with learning and networking opportunities year-round.

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

How To Land Sponsorships For Your Virtual Events

Association Success

The coronavirus has dramatically changed the way associations run live workshops and events. It’s also changed how they get them sponsored. Moving to a 100 percent virtual environment is a great safety precaution, but it doesn’t come without its challenges.

Sometimes it’s the least bad choice

Effective Database

Sometimes it's the least bad choice Just like in life, sometimes when we're making technology or management decisions, we're faced with few good choices. And very often I'll tell my clients, what we're looking to do is make the "least bad" choice. For example, during a new system implementation, the vendor will ask for "blackout" … Sometimes it’s the least bad choice Read More » Uncategorized Wes's Wednesday Wisdom

Launching A Virtual Academic, Scientific, or Medical Conference


This spring (2020) OpenWater helped the Association of American Geographers, AAPT Physics Education, American Astronomical Society, ISPOR (healthcare), and the Law & Society Association hastily migrate to a fully virtual experience.