Sat.Apr 18, 2020 - Fri.Apr 24, 2020

How to Re-Engage a Lapsed Member

Moery Company

I hear this question all the time, “Hey, JP! How do we re-engage our lapsed members?”. We have found that, through years of experience and helping our association clients attain their membership goals, a lapsed member is the best opportunity to recruit someone back to your organization.

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20 Online Fundraising Ideas Perfect for Any Cause (Social Distancing Approved!)

Wild Apricot

Looking for ways to fundraise while adhering to social distancing regulations? Here are 20 online fundraising ideas and great examples to learn from

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Association Brain Food Weekly: 4.24.20

Reid All About it

The weekly list of free educational events and resources for the association community… Zoom fatigue—or is it? I’m reading a lot about “Zoom fatigue” these days, which concerns me because associations are relying on Zoom (and other web-conferencing platforms) to educate and connect members to each other. Evan Selinger says the problem isn’t Zoom fatigue, it’s mourning life as we know it. Makes sense. Using Zoom for professional development.

5 Tips to Guarantee Engagement at Your Virtual Event

Velvet Chainsaw

To design a virtual event with the participants in mind, you need to create an engaging, interactive experience that provides relevant content and promotes knowledge sharing and networking value—often the missing link in our new virtual reality.

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Don't Pick Your Next LMS Until You Read This Guide!

With so many factors and people to consider, how do you make sure you pick the right LMS? It’s simple: This guide covers crucial considerations with actionable advice and professional insights, so you know you’ve picked the perfect eLearning solution.

Five Areas of Focus for Association Leaders During a Crisis – Association Hustle Podcast Episode 229

Moery Company

Listen to this week’s episode to learn how you can adapt and adjust your association’s membership acquisition, value proposition, communications, meeting and events, and leadership to the current environment. Hello and welcome to JP Moery’s Association Hustle Podcast. President of The Moery Company, JP’s mission is to arm today’s associations with insight and strategy to thrive and a progressively complex and competitive business landscape.

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5 Ideas for New Digital Revenue Streams

Blue Sky eLearn

Over the past few weeks hundreds, maybe thousands of association events have been cancelled. Even as many remain hopeful for summer and fall events, it is unclear when we will be able to return to a more normal way of life, and what this new normal will look like. O pport unity for new and increased digital revenue streams still lies ahead even if your face-to-face meeting is cancelled or is smaller in attendance. . Virtual Events . Taking Your Face-to-Face Conference Virtual.

How to Add Sponsor Value to Your Organization's Virtual Event


Many events wouldn’t be possible without the help and support of sponsors. Perhaps as part of your traditional sponsorship packages, you’ve included signage placements and speaking opportunities. Maybe you’ve even included push notifications through your onsite conference app.

How do we develop annual sponsorship programs? – Ask JP #019

Moery Company

Hey, we’ve got another Ask JP episode! Today’s question is, “How do we develop annual sponsorship programs?” ” Ah, great question. It’s a very timely one because associations are now saying, “We had live event-only sponsorships, now what we do as those are being canceled?” ” Here’s what I would do: Inventory your entire organization and all of the assets that you have in place that might be sponsorable.

The Complete Membership Database Selection Guide

Wild Apricot

This membership database selection guide is perfect to help small organizations, associations and nonprofits just getting started with formally managing their member data or looking to switch systems

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Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

Leading During a Pandemic: How Far Ahead Should You Think?

Associations Now

COVID-19 has forced hard questions about how to handle urgent needs and think ahead. History reminds us not to get too pessimistic and to take a look at governance. At a time like this, it can be hard to figure out whether to take the long or short view.

114 Free Resources for Associations and Chambers


In an effort to support organizations during these uncertain times, hundreds of tech companies are offering free use of their product, extended trials, discounts, and more. As a technology resource for associations and chambers of commerce, GrowthZone aggregated this list of relevant and useful programs to help member-based organizations. As the internet is fluid and the information included here was sourced from various websites; the information is reliable, but not guaranteed.

Set Daily Metrics to Help You Move Forward – Association Field Report (April 21, 2020)

Moery Company

Hey guys, quick report from the field today. I want to share a couple of paraphrased conversations that I hope are not happening in your organization. “I hope we cancel that meeting that’s scheduled for July 15 because, if we go through with it, I’m totally not ready for it.” ” Or, “I sure hope we delay those membership renewals that are supposed to go out the door because I’m not ready to deal with them.”

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How to Adapt Your Membership Renewal Policies to COVID-19 Challenges

Wild Apricot

In this post, we cover solutions to membership renewal admin challenges you might be facing during COVID-19. Learn how to defer renewal dates, freeze a membership, and more

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Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

Robert’s Rules of Order by Henry M. Robert

Eric Lanke

This short work is commonly known as “the classic manual of parliamentary procedure.” And if my experience is in any way typical, it is casually referenced far more frequently than its principles and procedures are rigorously applied.

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Steps You Should Be Taking Now for Your Fall Conference

Velvet Chainsaw

This is the fourth in a series of blogs posts, written collaboratively by our team, which uncover lessons learned in advising dozens of our clients on their events in the time of COVID-19.

Working With Outside Partners to Help With Your Association’s Programs

Moery Company

It wasn’t that long ago that I sat on the association side of things and this meant that I really understood the uneasy feeling of letting an outside group come in and help us with our programs, strategic planning, memberships, or sponsorships. These “outsiders” didn’t work with our members, our industry, or under our mission day in and day out. When you’re the ones doing those jobs, you’re the ones who know the industry the best!

#GivingTuesdayNow: The Pros and Cons of Participating

Wild Apricot

Have you heard about #GivingTuesdayNow happening on May 5, 2020? If you're unsure about whether or not to participate, here are some pros and cons


Need Remote Learning NOW? Get Online Quickly & Easily With This Can’t-Miss Guide

Remote learning is becoming more important than ever. Whether you’re scrambling to get your eLearning launched, or need to upgrade to meet increased demand, this guide will eliminate the guesswork so you can find your perfect LMS!

Co-Leading and Succeeding: Angela Kisskeys and Sarah Ruzek, Associations North

Association Adviser

For 3 years, Angela Kisskeys and Sarah Ruzek have been exploring and pushing the boundaries of co-leadership as the co-directors of Associations North. The post Co-Leading and Succeeding: Angela Kisskeys and Sarah Ruzek, Associations North appeared first on Association Adviser. COVID-19 Resources Features From the Corner Office Leadership Associations North Co-Leadership

The world is more than ‘members’ and ‘non-members’

Association Success

If there’s one thing the last couple of months as global citizens has taught us, it’s that things are a heck of a lot more complicated than we may have liked to think at the beginning of 2020. .

Association Field Report (April 20, 2020)

Moery Company

Hi friends, a little bit of encouragement for you today in our field report. We had a great conversation with our team this morning. We touched on interesting information we read regarding great organizations that have fantastic government relations operations. I tell you what, they are showing their worth in a big-time way right now! I can tell you specifically that the US Chamber of Commerce, where I used to work, is doing unbelievable things for small businesses.

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5 Ways to Reach New Donors Online

Wild Apricot

Many nonprofits miss out on new donors by not having the right online presence. Here are five ways you can reach donors online


How to Avoid Fundraising’s Quiet Killer: Donor Attrition

Speaker: Jay Wilkinson, CEO & Founder, Firespring

It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.

Helping Members Shine With a Virtual Office Contest

Associations Now

At what seemed like the flip of a switch, Americans went from commuting road warriors to a pajama-clad nation of predominantly stay-at-home workers because of the COVID-19 pandemic. Here’s how one association is giving its members a chance to shine while highlighting the solidarity of the experience.

Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

Editor’s note: This piece was originally published on Anthony Shop’s LinkedIn page and republished with permission. Like most people, I had never heard of Carole Baskin or Big Cat Rescue until two weeks ago, when Netflix’s “Tiger King” became the escape I needed from the global COVID-19 pandemic.

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In-Person to Digital: Shifting your Engagement Strategy


COVID-19 has changed everything. With the uncertainty of what might be coming next, associations and chambers should take action now in order to provide continued value to members. From In-Person to Digital: Tips for Shifting your Membership Engagement Strategy provides a wealth of tips and how-tos for navigating and embracing the shift from in-person engagement to digital engagement. Some of the topics covered: Be a resource.

Here's Why You Need to Attend Personifest 2020 Virtually

Wild Apricot

PersoniFest 2020 is now being held virtually on April 23rd. Here's why you and your team don't want to miss Wild Apricot's third annual user conference

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AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

How to Develop Virtual Networking Opportunities

Associations Now

Since lots of people attend conferences for the opportunity to network with fellow attendees and speakers, many meeting pros are concerned about making that possible in a virtual environment. A look at some ways it can be done. As associations work to convert their conferences from in-person to virtual, many are concerned about the attendee experience and what elements may be lost in an online environment.

3 Tips Every Employer and Job Seeker Needs to Know for Virtual Interviews

Association Adviser

New teleconferencing technology has led many employers to migrate their interview process online, and the COVID-19 pandemic and the shift to full-time remote work in general have only sped up this transition. While there are some people out there who are wary of moving away from in-person job interviews, video interviews can help to drastically […]. The post 3 Tips Every Employer and Job Seeker Needs to Know for Virtual Interviews appeared first on Association Adviser.

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Creating a member experience that yields growth

HighRoad Solution

Every purchasing decision happens at the end of a journey. When you buy a sandwich, it’s because you felt hungry, you thought about your food options, and you decided that the best available choice was a sandwich. Association members follow the same process when they’re making decisions about attending events, renewing their membership, or getting certified. Their journey begins with the realization that they need something to help their career or their personal aspirations.