Sat.Apr 03, 2021 - Fri.Apr 09, 2021

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20+ Stand-Out Association Management Software Options

MemberClicks

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Formality Is Not Always Good

Spark Consulting

Associations tend to default to a formal tone in communications. It feels safe. It can be hard to nail being appropriately funny, and no one ever got in trouble for being excessively formal, right? Well, no. A colleague recently shared some “tips” that had been sent to presenters for an association virtual event by the virtual event provider.

Tips 221
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What does digital transformation even mean?

Nimble AMS

Like many much-used terms, “digital transformation” is in danger of becoming a buzzword. But the truth is that digital transformation actually means something that’s important to the future of associations. Let’s break this down. What is digital transformation? We looked to our friends at Salesforce for a definition of digital transformation. Here’s how they define it: “Digital transformation is the process of using digital technologies to create new — or modify existing — business processes, cu

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How to Host a Rewarding Ideation Session for Members and Volunteer Leaders

WBT Systems

How to Host a Rewarding Ideation Session for Members and Volunteer Leaders. Read more about How to Host a Rewarding Ideation Session for Members and Volunteer Leaders.

How To 485
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Bring Me Higher Love: Creating Customer & Member Loyalty Through Engagement

Higher Logic

The post Bring Me Higher Love: Creating Customer & Member Loyalty Through Engagement appeared first on Higher Logic. Each segment of your customer or member base needs an experience that will take them to the next level of love & loyalty. Learn how engagement can help you get them there. The post Bring Me Higher Love: Creating Customer & Member Loyalty Through Engagement appeared first on Higher Logic.

Revenue 268

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Challenges with Non-Dues Revenue Continue in 2021: Time to “Up your Digital Game”

Aaron Wolowiec

In 2020 many associations were forced to react quickly and either cancel events or pivot to virtual. In many cases shifting to virtual also allowed them to retain sponsorship and exhibit revenue versus refunding dollars. Luckily, our sponsors and advertisers also found themselves in unchartered waters and were likely more flexible and understanding with regards to ROI.

Revenue 244
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Four Steps to Align Data with Your Mission and Goals

Association Analytics

Data provides actionable insights and can give associations a navigable path to make better informed business decisions. But you want to make sure those decisions deliver outcomes that support your goals. “Business Intelligence” can be a vague and intimidating term depending on your interpretation. And yet, the ability to use data to serve your association’s mission has never been more important and timely.

Analysis 192
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We’re Saying Goodbye to One-Size-Fits-All Community Solutions

Higher Logic

The post We’re Saying Goodbye to One-Size-Fits-All Community Solutions appeared first on Higher Logic. Meet our three new customer community products, purpose-built for your company’s unique needs. The post We’re Saying Goodbye to One-Size-Fits-All Community Solutions appeared first on Higher Logic.

Products 177
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Strategy and Preparation Boost Your E-Learning IQ

.orgSource

Investing in a learning management system is no longer a choice. An LMS is much more than an enhancement to your website. It is essential equipment in a business environment that is challenging organizations to provide smarter, faster, and more engaging solutions for their customers than ever before. People look to the web as their […]. The post Strategy and Preparation Boost Your E-Learning IQ appeared first on.orgSource.

Strategy 188
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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Let’s Talk Discounting

Aaron Wolowiec

Discounting is something that we love to talk about in the hopes that we will drive additional sales, but will it drive additional profitability? In this article, we're going to discuss why discounts are not necessarily bad and the proper way you should use them.

Discount 243
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Association Success: Effective Responses to COVID-19

GrowthZone

The GrowthZone AMS 2021 Association Industry Survey Report includes comments by association professionals, sharing some of their organization’s successes during COVID-19. Watch short videos featuring association and. chamber executives discussing their successes. >> We asked: “Related to your organization’s response to COVID, are there any success stories you’d like to share?

Survey 147
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Hearing Every Member’s Voice

Smooth The Path

I was speaking to a group of chapter leaders who are often the MCs of each chapter meeting. We were talking about how some member’s voices never get heard. In frustration, someone shouted out, “If I want to say something, I just say it! I never feel shy! No one else should either.” There was a long silence, and a few people timidly raised their hands.

Cost 125
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Associations North Pays It Forward to Help Hospitality and Tourism Members Rebound

Association Adviser

Associations North's Pay It Forward initiative helps hospitality and tourism members impacted by the pandemic's economic fallout continue to be members. The post Associations North Pays It Forward to Help Hospitality and Tourism Members Rebound appeared first on Association Adviser.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Don’t Wait Until You’re Swamped in Negative Numbers to Call a Consultant

.orgSource

The conference ROI slowly rose like a gator lifting its head from the swamp of negative numbers. But membership dues, product sales, and web analytics are sinking deeper into quicksand. Even facing a dismal scenario like this, the decision to call for outside expertise can be difficult. I understand why leaders hesitate to hire a […]. The post Don’t Wait Until You’re Swamped in Negative Numbers to Call a Consultant appeared first on.orgSource.

Products 100
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The Concept of Open Communities & Growing Non-Dues Revenue

ReviewMyAMS

Within the past year, there has been a heightened need for community management and a shift in strategy because of increased virtual engagement. Online community platforms were ready when associations and organizations needed a virtual space to connect, network, and conduct business as usual. When you think about “online communities”, you often think of an enclosed community only accessible to your members.

Revenue 116
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Is Your Association Your Members’ Professional Family?

Smooth The Path

The Freakonomics podcast is one of my favorites. Using data and research to reveal why people do what they do and why things are broken or misunderstood – it’s like smooth, dark chocolate for my brain. At the end of each podcast host, Stephen Dubner says, “until next time, take care of yourself, and if you can, someone else too.” Every time I hear him say these words, I think of all the ways we take care of each other.

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Breaking Down Data Silos with a Member Data Platform

Association Adviser

6 takeaways about how to use a member data platform to measure and strengthen member engagement, and create more personalized marketing campaigns. The post Breaking Down Data Silos with a Member Data Platform appeared first on Association Adviser.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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What Is An Online Community?

MemberClicks

What is an Online Community, Really? “Sometimes you want to go…where everybody knows your name.”. A vibrant digital space. A branded, online destination. A digital collaboration tool. You may have heard these descriptions before to describe an online community. But what is an online community, really? And why do you need one?

Tools 82
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In-person, virtual, hybrid? How do you choose?

Mariner Management

That question is an ongoing conversation between associations and their chapters that is often complicated by differing state restrictions and the comfort levels of members regarding in-person events, leaving associations with no clear answers. To go fully in-person could alienate those that still feel uncomfortable while staying fully virtual risks further diminishing those vital personal connections that only face-to-face encounters can provide.

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Recruit and retain: 6 ways to create long-term volunteer partnerships

Ungrated

Community associations simply can’t function without volunteers. Board members and committee members play a critical role in making community associations vibrant and attractive places to live. Finding, motivating, directing, and creating long-term volunteer partnerships, however, can be challenging. Yolanda M. Wilson, manager of neighborhood vitality in the City of Mesquite, Texas, creates engagement opportunities and drives participation to improve the city’s neighborhoods.

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What We’ve Learned from a Year of Virtual Conferences

Association Adviser

Kip and Jenn share how they approach to online events and operations to level up their virtual conference game and make logging on something you WANT to do. The post What We’ve Learned from a Year of Virtual Conferences appeared first on Association Adviser.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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The Top 12 Trade Association Websites in 2021

MemberClicks

As a trade association, you have more tasks to accomplish with your website than simply informing your audience. Trade or business association websites are responsible for educating their members, as well as finding new members to help their cause. Considering the multiple purposes your site serves, designing the perfect website experience can be a bit more tricky than it is for other businesses or organizations.

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Call for Papers in a Pandemic: Virtual and Hybrid Event Planning

Eplys

For a few short weeks in 2020, the world seemed to slow. As we’ve progressed to nearly the end of the pandemic, it looks like it has begun to speed up even faster than our pre-COVID lives once again. We have all adjusted, from the way we shop to the way we work, much of it “just in time” or with greater flexibility. Who would have thought that airlines would drop their $200 change fees?

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The 2021 Guide to Mobile Engagement

Association TRENDS

Clowder, the #1 mobile engagement solution for communities, presents their 2021 Guide to Mobile Engagement! After a year that brought on many unforeseen challenges for associations including their ability to reach members, increase revenue and provide new value during the pandemic, this timely guide is aimed to help restore and strengthen that important community connectivity.

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10 Free Behavioral Science Secrets to Increase Engagement

Association Adviser

By understanding why people respond to certain marketing tactics, you can leverage these 10 member engagement decision-making shortcuts to your advantage. The post 10 Free Behavioral Science Secrets to Increase Engagement appeared first on Association Adviser.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.