Reid All About it

JULY 7, 2023

The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. AI and event planning.

Tools 195

Tools Education Newsletter Chicago 195

Association Briefings

OCTOBER 21, 2020

Here are a few reasons you should leave your member newsletters to a human. Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. Artificial intelligence has no place in an association-centric member newsletter. Quality Control Content quality can make or break your member newsletter. Handcuffed!

Newsletter 52

Newsletter Marketing Press Release Content 52

Association Briefings

MARCH 30, 2021

These newsletters are becoming more and more imperative in taking an association’s brand marketing to the next level, while consistently staying in front of industry professionals and becoming established informational authorities. Digital elitists have tried to “kill” email since 2009.

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Membersuite

FEBRUARY 17, 2022

Host webinars, live and on-demand online courses, on-demand recordings, and virtual and in-person conferences and other educational events. Market Need #3: Stay on Top of Industry News and Information. You can also sell news and information in digital and print formats and as an event feature. Online store.

Revenue 135

Revenue Certificate eBook Education 135

Reid All About it

NOVEMBER 20, 2020

The weekly list of free educational events and resources for the association community… 86 “normal,” please. Here’s one from MemberSuite: your virtual events have value so stop making them free. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Virtual conference pricing.

Certificate 370

Certificate System Dallas Price 370

Membersuite

JULY 16, 2021

Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Never store the same information in more than one system, that’s just asking for trouble.

Report 175

Report How To Committee System 175

Freestone

MARCH 4, 2024

Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program. Highlight learner success stories, exciting upcoming events, or annual conferences to show your program’s value, ultimately attracting more learners. Learner retention. Sponsor acquisition.

Strategy 52

Strategy Marketing How To LMS 52

Association Briefings

MAY 6, 2021

Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events. They showed up to every convention, visited every exhibitor booth, attended every happy hour, and led vibrant discussions during networking events. Adoption and retention followed.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Higher Logic

OCTOBER 24, 2018

I’m not here to tell you exactly what the best email design is (that’s pretty subjective anyway), but I am here to strengthen your knowledge of the basics with critical tips and inspiration based on my experience as an email marketer in the association and B2B demand generation world.

Tips 89

Tips Email Marketing Newsletter Content 89

MemberClicks

APRIL 11, 2023

Information to Include in Your Membership Directory While every membership directory looks a little different, each listing should include some common details. The kind of information in each listing will depend heavily on your unique organization and members. Talk about it at public events.

Directory 52

Directory Examples Social Media Newsletter 52

Achieve

DECEMBER 8, 2023

Your performing arts program can leverage an alumni database in multiple ways, including to: Maintain up-to-date contact information for each of your alumni. Analyze alumni donors’ giving and engagement patterns to inform your fundraising strategy. Email marketing. Text messaging.

Tips 52

Tips Survey Social Media Communications 52

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Where community fits in: Deepen member relationships year-round , not just at meetings or events. Find out more below.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters. Did you know….

Newsletter 189

Newsletter Maine Content Examples 189

Reid All About it

JANUARY 29, 2016

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. Registration and more information. So here goes. 12 CAE credits).

North Carolina 150

North Carolina Newsletter Email Marketing Committee 150

Aptify

NOVEMBER 5, 2020

Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. Sending too much information right away can be a turnoff. Start by thanking new members for their membership. Be personal.

How To 148

How To Newsletter Examples Communications 148

MultiBriefs

JUNE 29, 2023

Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy. We've debunked some of the most common marketing misconceptions below, giving you the information you need to reach your organization's goals.

Marketing 52

Marketing Social Media Directory Video 52

Associations Now

OCTOBER 29, 2019

Leverage these tips to keep them informed and engaged. Email marketing is a great way to get your message directly in front of members. But if you’re crafting each email with your organization, rather than your members, in mind, it’s likely that your emails will go unread. Hosting a wintertime event?

Strategy 63

Strategy Newsletter Email Marketing Social Media 63

Associations Now

JULY 2, 2019

Digital marketing tools make it easier to test out a member recruitment campaign in real time. At the American Optometric Association, piloting several marketing tactics with chapters first helped inform a national campaign targeted to young prospects. Email marketing. Here’s how the AOA team did it.

Recruiting 88

Recruiting Recruitment Minnesota Georgia 88

MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. To help you make an informed decision, let’s first answer some frequently asked questions about membership software.

Membership Management 52

Membership Management Software Directory Revenue 52

MemberClicks

SEPTEMBER 26, 2022

It drives things like automated renewal campaigns, allows associations to easily send out invites to their next great event and helps them send their newsletters and other communications to their members. With all that data in one place, it also gives association leaders the analytics and insights they need to make informed decisions.

Software 52

Software Membership Management Directory Email Marketing 52

Higher Logic

JULY 19, 2018

But, how many times a week do you scroll through your inbox and think, "Why am I receiving emails about something completely irrelevant to me?" or "Why am I being sent this email asking me to register for an event that I already registered for?". This information wouldn’t have been possible to know without automation.

Tips 159

Tips eBook Newsletter Marketing 159

MemberClicks

DECEMBER 19, 2023

A basic website typically includes public-facing information about your: Mission, vision, and values Organizational history Leadership staff or board members Ways people can get involved Services and programming Contact information to learn more A membership website includes this information, but also offers gated, members-only content and pages.

Directory 52

Directory Discount Software Tools 52

Higher Logic

OCTOBER 12, 2017

You’ll have access to contact information, gift records, relationships, and virtually any other data you choose to collect in one easily accessible location. Fundraising campaign management tools allow you to create and track campaigns, accept online donations, and manage fundraising events. Email automation. Giving kiosks.

Technology 179

Technology Strategy Software Tools 179

MemberClicks

JULY 31, 2023

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. To help you make an informed decision, let’s first answer some frequently asked questions about membership software.

Membership Management 52

Membership Management Software Directory Revenue 52

AssociationChat

APRIL 10, 2020

The Gold Circle Awards committee voted to introduce this new category to address the segment of work associations execute that are not full marketing or communication campaigns such as, apps, blogs, podcasts, or social media. E-Newsletter. Association of Equipment Manufacturers; AEM Industry Advisor e-Newsletter. E-Newsletter.

Newsletter 52

Newsletter Austin Committee America 52

Association Briefings

OCTOBER 22, 2020

Tradeshow/Event Registration – Which members are currently registered for your next tradeshow or webinar? Nothing turns off a subscriber more than receiving notification about an upcoming event that they already registered for. The goal is to determine which email variant is the most effective before you send it to your entire list.

How To 52

How To Newsletter Content Communications 52

ISAE

APRIL 4, 2024

Use this information alongside any direct engagement data you measure from things like event attendance, new gifts from donors, and email click-through rates to get a holistic picture of your stewardship strategy’s performance.

Examples 40

Examples Strategy Review Discount 40

MemberClicks

OCTOBER 6, 2022

Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Reaching out to prospective new members only via email or on social media isn’t enough—you’ll need to spread your message far and wide.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Fonteva

MARCH 19, 2020

They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. This information is vital to making informed decisions on what actions should be ceased, improved or prioritized. Offer events that interest your members. That’s where data comes into play.

Tips 52

Tips Recruiting Recruitment Tampa 52

Association Adviser

JULY 16, 2013

Which Tactics Work Best for Email Marketing? Email is still a marketer’s workhorse because it’s relatively cheap and usually the most effective form of marketing at our disposal. eMarketer recently ranked the most effective email tactics. Visit Us at These Important Industry Events.

Directory 60

Directory Newsletter Email Marketing Social Media 60

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Even better for non-profits: for every $1 spent on email marketing, organizations get an average return of $42.

Email Marketing 52

Email Marketing Marketing Strategy United States 52

WBT Systems

AUGUST 29, 2017

Association members encounter an overwhelming amount of information every day from organizations pushing themselves into the already crowded professional development space. Who consistently attracts a large crowd when speaking at industry events? Use them in email marketing campaigns. Add them to your course catalog.

Marketing 192

Marketing How To Course Discount 192

Associations Now

SEPTEMBER 26, 2017

Social media is a great way to build excitement about your event—but don’t lose sight of these other tried-and-true marketing methods. In fact, it’s now standard operating procedure to kick off your annual meeting marketing push with an announcement on Facebook and Twitter, introducing the event hashtag.

How To 68

How To Social Media Newsletter Video 68

Fonteva

DECEMBER 19, 2019

That’s why it’s important that your association actively works hard to keep members coming back year after year, offering value through opportunities and events that can’t be found otherwise. Email marketing. Live events. Email marketing. Live events. Learning opportunities.

Member Engagement 59

Member Engagement Strategy LMS Class 59

Disciple Media

SEPTEMBER 18, 2023

Offers analytics for informed decisions. Easy-to-use event management features. Setting up integrations is complicated and the platform is limited in terms of editing or updating content and events. Provides essential tools like event calendars. Simplifies communication and event management.

Tools 36

Tools Price FAQ Member Experience 36

Associations Now

AUGUST 27, 2015

For those organizations with larger email lists, the Litmus study found that segmenting audiences with tailored messages can improve forward-to-open rates. Along these lines, both the Healthcare Businesswomen’s Association and the New Jersey Society of CPAs offer customized email newsletters to members. Types of content.

Marketing 40

Marketing New Jersey Email Marketing Social Media 40