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Association Brain Food: 4.12.24

Reid All About it

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. When Zoom meetings became a thing, I saw lots of posts describing best practices for online meetings. by Tony Rossell, Marketing General Inc. Gen Z education. Staff meetings.

Revenue 256
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Association Brain Food: 1.26.24

Reid All About it

It’s scary to think what might happen to chapters if they can’t find enough members to lead them. Leadership development for young members. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256
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Association Brain Food: 5.12.23

Reid All About it

Jeff De Cagna joined the hosts of The Association Podcast —Ben Muscolino (AMS Geek, Breezio, Data Sangria), Gretchen Steenstra (DelCor) and Jake Toohey (Adage)—to talk about boards and flawed governance systems, the return to complacency, the low bar of relevance, and generative AI. No plan, no progress. More info/register. 1 CMP credit.

Chicago 200
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Association Brain Food: 7.7.23

Reid All About it

Self-paced online courses. Creating effective, engaging live instruction is challenging enough. Designing asynchronous (self-paced, on-demand) online courses is even tougher, but WBT Systems gives you a head start. More info/register (PAR members only). Association leadership. Fascinating times, right?

Tools 195
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Association Brain Food Weekly: 5.14.21

Reid All About it

That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Skip down to the list of free webinars if you prefer takeout.

St. Louis 341
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Association Brain Food Weekly: 2.12.21

Reid All About it

Online education nimbleness. Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. WBT Systems describes several other options for delivering online education.

Revenue 370
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Association Brain Food Weekly: 4.23.21

Reid All About it

Please read this Twitter thread from Irving Washington, CEO of the Online News Association, about burnout, especially if you’re a staff or volunteer leader. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370