Higher Logic

AUGUST 1, 2019

The Top 3 Ways Associations Recruit New Members. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). Email came in as the second-best way to improve member acquisition.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

EventMobi: Association Events

OCTOBER 19, 2023

If you run a membership organization, you know how important it is to engage and retain your members. After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! Here’s how to organize and execute your campaign in 9 simple steps!

How To 130

How To Discount Social Media Software 130

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. Media visibility positions your practice as an authority in your healthcare field, which helps recruit patients.

Marketing 64

Marketing How To Social Media Video 64

Reid All About it

NOVEMBER 20, 2020

Fri 11/20 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Certificate 370

Certificate System Dallas Price 370

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Recruitment Jam.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Recruitment Jam.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . To truly transform how your members benefit from your organization, you’ll want to invite them to the leadership table.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. Adoption and retention followed. Irrelevancy will only turn them off.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

MAY 19, 2023

Association executives want their organizations to evolve and take advantage of new opportunities, but something is holding them back. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. and expansion (yay!). Association growth mindset. More info/register.

Strategy 195

Strategy Content Leadership Email Marketing 195

MemberClicks

OCTOBER 20, 2023

According to Harvard Business Review , organizations that prioritize balanced “reduction plus offensive investment” in software maximize value and return on their software investment and outperform competitors with more defensive, cost-cutting approaches. This increases the efficiency and effectiveness of your organization.

Software 52

Software Association Management How To Email Marketing 52

Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments? Organize volunteering opportunities. New Member Acquisition. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MAY 8, 2019

Many associations see membership as an automatic email opt-in. The logic here being, if someone wants to be a member, then that person also wants to receive emails from the organization. Members may want email from you, but only on topics that are relevant to them. The same is true of email marketing communications.

Tips 166

Tips Email Marketing Newsletter Communications 166

Membersuite

OCTOBER 21, 2022

A data warehouse is a data repository designed for the storage, organization, analysis, and reporting of data from multiple sources. With a data warehouse in your AMS, your association can compete more strategically in your market. With a data warehouse, you won’t need a separate analytical tool—it can even do membership math for you.

Analysis 142

Analysis eBook Software Report 142

Reid All About it

FEBRUARY 12, 2021

Fri 2/12 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

Revenue 370

Revenue North Carolina Industry Technology 370

Associations Now

APRIL 24, 2020

Also: Boost your email-marketing efforts with landing pages. In today’s work environment, it’s easy to get overwhelmed by the constant emails, messages, and calls that come your way. The key to time blocking is organizing the tasks that need to be completed and then set aside a specific timeframe to focus only on those items.

Products 102

Products Newsletter Email Marketing Recruiting 102

Reid All About it

MAY 12, 2023

No matter the size or type of your association, and no matter your current role, see how you, too, can distinguish and propel your organization. Organizer: Association Women Technology Champions Tue 5/16 at 12 p.m. Organizer: Association Women Technology Champions Tue 5/16 at 1 p.m. No plan, no progress. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

APRIL 30, 2021

They’ll also discuss how organizations might leverage research in a move toward transformative thinking, what association-driven transformative thinking might look like, and what it could mean for our community. . Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Host: Marketing General Inc.

Education 354

Education Technology Strategy Revenue 354

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. You have new members. Now it’s time to get them on board. Invite them to join in.

How To 148

How To Newsletter Examples Communications 148

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. Discover opportunities to recruit new members. Therefore, our first tip for using data to improve your association’s management is cleaning and organizing your database beforehand. Discover opportunities to recruit new members.

Tips 52

Tips Recruiting Recruitment Tampa 52

Association Freak

AUGUST 31, 2023

Reading Time: 5 minutes This article first appeared in Associations Now as “ Five Breakthroughs in Membership Marketing “ It's Time for a Breakthrough in Membership Marketing Traditional membership marketing is predictably low return and has stayed the same for years. Some may try to win them back but then give up.

Marketing 72

Marketing Cost Email Marketing Social Media 72

MemberClicks

OCTOBER 6, 2022

Your members are the lifeblood of your organization—but how can you most effectively “manage” them? Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means. Make formal introductions.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. Not only does this help keep your association organized, but you can use these data points to personalize member communication and build more meaningful relationships. Conclusion.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

MemberClicks

DECEMBER 19, 2023

What’s the first thing you do when you want to learn more about an organization? Your organization’s membership website is one of your most visible marketing assets. Additionally, poor user experience can cause up to 50% of website visitors to end up with a competitor organization. Probably look up their website!

Directory 52

Directory Discount Software Tools 52

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

Membership Marketing

JULY 26, 2018

The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel. Direct mail is cited only by individual membership associations as one of the top three recruitment channels.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Reid All About it

JULY 16, 2021

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Subscribe to Blog via Email. every Monday.

Revenue 195

Revenue Video Strategy Industry 195

AssociationChat

APRIL 10, 2020

With the cancelation of the 2020 Marketing, Membership & Communications Conference due to COVID-19, ASAE will be taking a new, creative approach to recognize, celebrate and share the work of GCA Awardees. 118 judges from a variety of associations, nonprofits, and for-profit organizations evaluated the submissions this year.

Newsletter 52

Newsletter Austin Committee America 52

MemberClicks

DECEMBER 7, 2022

Growing your organization is no easy feat. You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? A referral program is one of the best ways to recruit new members.

How To 52

How To Discount Recruiting Recruitment 52

Reid All About it

MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. If your organization has a webinar scheduled in the next few weeks, please send me the link. Have no fear.

DC 150

DC Washington America eBook 150

Associations Now

OCTOBER 2, 2018

Think about something that didn’t go to plan this year, and consider how your organization can enhance it for next year. Recruiting new members is always exciting, but getting them integrated into an association’s online community, resources, and other offerings can be a complicated, and sometimes incomplete, process.

Email Marketing 92

Email Marketing Project Price Committee 92

Reid All About it

OCTOBER 5, 2018

A new report shows that “word of mouth” (WOM)—both online and offline—impacts every business, organization and cause. If your organization has a free webinar or event coming up, please send me the link. Presenters: George Constantine, Partner, Nonprofit Organizations Practice, Venable LLP. 1 CAE credit. More info/register.

DC 170

DC Washington Tools Certificate 170

Reid All About it

JUNE 2, 2017

If your organization has a webinar scheduled in the near future, please send me the link. Learn why organizations would need to develop registries, the purpose and value of registries for stakeholders, and see examples of existing registries. 2017 Key Performance Benchmarks: Email vs. Automation. 1 CAE credit. Tue 6/6 at 2 p.m.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

JULY 28, 2017

If your organization has a webinar scheduled in the near future, please send me the link. Learn how to become an influencer and engage your biggest influencers as a recruitment tool. With marketing being more metric-driven than ever before, the importance of understanding how your organization measures up has escalated.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

JULY 8, 2016

If your organization has limited funding or limited staff, you won’t want to miss this webinar. Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. Tue 7/12 at 3:30 p.m.

DC 150

DC Certificate Washington Content 150

Associations Now

JUNE 14, 2017

Far more millennials use Facebook than LinkedIn, so experiment with Facebook’s job feature to recruit this generation to your organization. MeetingsNet shares ways to effectively use email marketing to boost registration. Have you considered posting a job opeon Facebook? Need to draw more people to your events?

Social Media 73

Social Media millennials Email Marketing Recruiting 73

Reid All About it

OCTOBER 28, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Learn what should be reviewed, modified or included in organizers’ contracts to reduce exposure to liability and risks. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. every Monday.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39