Reid All About it

JULY 16, 2021

Presenters: Jessie States, CMP, CMM, MPI Academy Director, MPI. Presenters: Elizabeth Weaver Engel, M.A., Presenters: David Spinks, Co-Founder, CMX. Presenters: Jennifer Baker, MSW, CAE, senior director, ASAE Business Services, Inc. Presenter: Results Direct Mobile. 1 CMP credit. More info/register. Host: Propel.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Expand your association’s reach by presenting key insights at events and conferences and sharing results on social media. .

Leadership 118

Leadership FAQ Member Engagement Social Media 118

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. The right software investment reduces your general spend and boosts revenue in areas like member renewals , member recruitment, events, e-commerce, and more. Customizable email marketing.

Software 52

Software Association Management How To Email Marketing 52

Association Briefings

MAY 6, 2021

They’re the ones who shaped the industry; who recruited new members based on word-of-mouth. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals. Adoption and retention followed. Irrelevancy will only turn them off.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Reid All About it

OCTOBER 5, 2018

Presenter: Kristy Sadler, CMO at EventMobi. Presenters: George Constantine, Partner, Nonprofit Organizations Practice, Venable LLP. Presenter: Lisa Skeete Tatum, founder and CEO of Landit. Presenter: Jason Askey, Product Marketing Manager at Cvent. Presenters: Teri Carden, founder, ReviewMyAMS. 1 CAE credit.

DC 170

DC Washington Tools Certificate 170

Associations Now

JANUARY 28, 2019

How to Declutter Your CRM’s Email Marketing and Make it More Efficient [link]. Associations send out so much email that the occasional list cleaning is a sheer necessity sometimes. Fast Company makes the case that automating some hiring and recruitment tasks can make the whole process less painful. Clean Your List.

Member Research 85

Member Research Strategy Sample New York 85

Reid All About it

SEPTEMBER 10, 2021

Presenter: Shelly Trent, SPHR, SHRM-SCP, CAE, JCTC, JCDC. Presenter: Courtney Stanley, Keynote Speaker, Event Emcee & Speaker Coach, Dare to Interrupt. Presenter: Alexandra Mouw, CAE, Principal Digital Strategist, Results Direct. Presenters: Doug Coombs, Director of Client Solutions at WorkerBee.TV. Host: Fridays@4.

Strategy 195

Strategy Content Education Tips 195

Reid All About it

MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. Presenters: Susan Chapman, CAE, director of member services, Soil Science Society of America. Have no fear.

DC 150

DC Washington America eBook 150

Reid All About it

JUNE 2, 2017

This presentation will serve as a “registry 101,” providing a general overview and foundation on registries. Presenters: Joy Brown,project manager, American College of Radiology. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

JULY 21, 2017

Presenter: Jenny Saucerman, instructional designer. Host: American Marketing Association. Presenter: Paige Leidig, CMO, NetBase. Presenter: Pat Schaumann, CMP, CSEP, DMCP, HMCC. Presenter: Patti Shock, academic consultant, The International School of Hospitality, and professor emeritus, University of Nevada, Las Vegas.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Higher Logic

MAY 29, 2020

If so, secure a copy of the strategic plan, and use it as the guide for your presentation. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.

Social Media 254

Social Media Tools Member Engagement Revenue 254

EventMobi: Association Events

SEPTEMBER 28, 2023

With all those new members, you need a way to centralize your membership’s success and make it a part of your association marketing strategy. Your membership directory can: Advertise the perks of membership Present your data—how many members do you have? You can promote your directory through email, social media, and your website.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

JULY 28, 2017

Learn how to become an influencer and engage your biggest influencers as a recruitment tool. Presenters: Ryan Williams, author, The Influencer Economy. Presenter: Elizabeth Glau, CMP, attendee experience manager, International Society for Technology in Education. Presenter: Sarah Beaulieu, senior advisor, GreenLight Fund.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

JULY 8, 2016

Presenters: Karin McGinnis, Attorney, Moore & Van Allen, PLLC. Presenter: Jerry Rackley, Chief Analyst, Demand Metric. A well-designed post-webinar survey can provide valuable feedback that you can use to incrementally improve your online presentations. Presenter: Lindsay Bealko, Expert Trainer, Idealware. 1 hour CMP.

DC 150

DC Certificate Washington Content 150

Aptify

NOVEMBER 5, 2020

Your membership recruitment efforts worked! Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. You have new members. Now it’s time to get them on board. Be personal.

How To 148

How To Newsletter Examples Communications 148

Reid All About it

OCTOBER 12, 2018

If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Presenters: Jeff Altman and Jim Kahl, Partners at Whiteford, Taylor, Preston. Presenters: Matrix Group CEO Joanna Pineda and ReviewMyAMS Founder and CEO Teri Carden.

DC 170

DC Las Vegas Washington Review 170

Reid All About it

MARCH 31, 2017

Aptify shares five under-utilized member recruitment tactics. Presenter: David Epstein, content marketing manager, Bizzabo. Presenter: Brenda Enders, president and chief learning strategist, Enders Consulting. Presenter: Fawn Germer, author, speaker and business consultant. A must-read. More info/register.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

NOVEMBER 9, 2018

But most will agree that recruitment and retention feels tougher now than ever before. Presenter: Joy Duling, Membership Growth Expert. Presenters: Karie Mulkowsky, National Programs Manager, Food Allergy Research & Education. Presenters: Cindy M. Presenters: John Leh, CEO and Lead Analyst, Talented Learning.

Chicago 174

Chicago DC Washington Software 174

Reid All About it

NOVEMBER 10, 2017

Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Presenter: Eileen M. Presenters: Tobin Conley, CAE, Strategic Consultant, and David DeLorenzo, CAE, CIO, DelCor Technology Solutions. Presenter: Rebecca Peterson, Director, NonprofitReady.org. Presenters: Pierre Metrailler, CEO, SpotMe.

DC 150

DC Washington Tools Education 150

Reid All About it

APRIL 14, 2017

Tue 4/18 at 11:30 a.m.* – How Are Organizations Using Marketing Automation? Marketing automation is not just a buzz word for an updated approach to email marketing. Presenters: Scott Abel, The Content Wrangler. Presenter: Matt Dixon, author of The Effortless Experience. Host: ASAE Marketing Council.

Content 150

Content Chicago Marketing DC 150

Fonteva

FEBRUARY 9, 2021

These engagement methods aren’t just used to recruit new members, but are also essential elements needed to actively retain those members. Email marketing and communication. With most of your interactions confined to the digital space, a management system with highly capable email and communication tools is key.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Higher Logic

JANUARY 27, 2020

Jennifer is using 2020 to dive into AAAE's (the world's largest professional organization for airport executives) rich community data – focusing on how to analyze it, how to best present it, and how they can use it to engage members based on their preferences. Follow Jennifer on LinkedIn. Follow Shana on LinkedIn. Jason Schofield.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. Presenters: Melissa Eggert and Nikki Gonzales from Soundings.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

OCTOBER 28, 2022

New volunteer leadership and work environments have increased the need for conversations and meetings that focus as much on connection and listening as on the content presented. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. How to Conquer Changes in the Digital Marketing Space. Tue 11/1 at 3 p.m.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Reid All About it

MAY 27, 2022

Recruiting volunteers and leaders has always been a challenge for some associations and chapters, but as the Fortune article pointed out, now you’re dealing with a whole new set of issues. Fíonta explains why volunteer recruitment has become more difficult since the pandemic and suggests strategies for filling your leadership pipeline again.

Technology 41

Technology Case Study Education System 41

Reid All About it

OCTOBER 21, 2022

Watch presentations from a limited number of industry partners that offer AMS platforms. AMS experts will be showcasing platforms and sharing their knowledge with the association market. Watch presentations from a limited number of industry partners that offer AMS platforms. Volunteer Recruitment: No Volunteers?

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

SEPTEMBER 9, 2022

Presenter: Donny Neufuss. Presenter: Brianne Wheeler, Director, Marketing, PropFuel. Presenters: Rob Eby, CPA, CGMA, Partner, and Greg Plotts, Partner, Nonprofit and Association Industry Services Group, Aronson LLC. Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4.

Education 41

Education Project LMS Technology 41

Association Adviser

JANUARY 18, 2019

In a world that is increasingly driven by data, analytics and logistics, having all of your member data consolidated to a single database presents a huge advantage. Automate detailed member emails. The last feature we’ll examine is the email marketing component of an association management software platform.

Software 66

Software Association Management System Tools 66

Reid All About it

MAY 20, 2022

Presenter: Sara Bustard, CAE. With the average email open rate—across all industries—hovering between 16-20%, it’s time to adopt new strategies and tactics to reach your audiences. Presenters: Joe Schwinger, Co-founder and Chief Product/Innovation Officer, MeetingPlay + Aventri. Presenter: Dan Stevens, President, WorkerBee.TV.

Arlington 41

Arlington Project DC Technology 41

SCD Group

FEBRUARY 18, 2014

This challenge presents a major opportunity for associations, but it also calls for a big shift in thinking. Rather than focusing on how many emails we should send members or how members should handle “information overload,” let’s look at how we can improve the effectiveness of our email marketing.

Email Marketing 40

Email Marketing eBook Communications Video 40

Experts in Membership Marketing

MAY 17, 2013

The 2013 Membership Marketing Benchmarking Report clearly shows the use of emails as a TOP 3 channel to promote association awareness, promote membership, fuel member engagement, and drive member renewal and reinstatement (see the data presented below). I look forward to your comments and observations.

Marketing 28

Marketing Report Email Marketing Recruiting 28

Membership Marketing

JULY 12, 2013

Message testing can go to the core of your membership offer and test various presentations of your value proposition or it can simply present a new and different appearance that will help a prospective member take another look at your organization. The same idea applies to membership recruitment.

Marketing 40

Marketing How To Sample Discount 40

Aptify

DECEMBER 6, 2017

You do it by being present in the stream of information passing over their screens every day, and by being on the first page of Google results when they’re searching for something. By integrating marketing automation software with your AMS, you can guide prospects through the recruitment journey (or sales funnel).

Marketing 56

Marketing Software Content Process 56

Reid All About it

NOVEMBER 2, 2018

From automated commerce to assisted development and other emerging technologies, we want to give you the competitive advantage on developing trends that affect the way we market in the future. ? Host: American Marketing Association. Presenter: Minsoo Pak, certified futurist and partner principal of EY. More info/register.

Chicago 38

Chicago DC Tools Content 38

Reid All About it

JULY 14, 2023

Engagement & Mobile Platforms Demo Day Watch presentations from a limited number of industry partners that offer engagement and mobile platforms. How to Scale Your Email Efforts by Leveraging AI and Automation Learn about scaling up the production and effectiveness of your email marketing efforts. to 3:20 p.m.

Education 39

Education Price Tools Technology 39