Membersuite

JULY 16, 2021

The association staff on the project team care about these functions and features, but most of their co-workers only care about one thing: reports. Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. Teach data users how to create and pull reports.

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Report How To Committee System 175

Higher Logic

FEBRUARY 9, 2023

The post The Latest Association Email Usage and Engagement Benchmarks appeared first on Higher Logic. The latest report on email benchmarks is now available!

Email Marketing 194

Email Marketing Report Marketing 194

Associations Now

JULY 25, 2017

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. You know how I know email marketing isn’t going anywhere anytime soon? And its model, if it holds up, could be attractive to small-scale marketers as well.

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Email Marketing Price Marketing Cost 80

Associations Now

AUGUST 6, 2018

Email marketing is still evolving, 15 years after Congress gave the industry a single set of rules that regulate the messages that go in your inbox. Email marketing has been with us a long time, and it always seems like there’s a new headache facing organizations that rely on it. Also: Timing event meals perfectly.

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Email Marketing Marketing New York Guidelines 58

Membersuite

SEPTEMBER 8, 2016

. One of the many things that makes email marketing such a valuable piece of an organization’s overall marketing strategy is the access to reporting metrics that it provides. Many marketers pore over metrics, compare results to other campaigns, and hope to improve over time.

Email Marketing 60

Email Marketing Marketing Tools Communications 60

Associations Now

FEBRUARY 1, 2019

Litmus’ 2019 State of Email report highlights the issues to watch out for (including Google AMP’s email variant) and trends to follow in email this year. Among the highlights of the latest report: Mobile, Gmail remain the biggest drivers. It’s also unclear if other email providers will follow Google’s lead.

Report 85

Report Email Marketing Tools Technology 85

Higher Logic

JUNE 21, 2018

Our new 2018 benchmark report, the first of its kind strictly for associations , combines our traditional email benchmarking report with a new industry survey focused on marketing automation (MA). In fact: 87% of associations consider marketing automation an important part of their current strategy.

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Report Marketing Survey Resources 149

Associations Now

DECEMBER 12, 2019

Twilio SendGrid’s 2019 Email Benchmark and Engagement Study reports a sharp decline in open rates from the 2018 edition of the study, but says users are more likely to open if the message feels meant for them. As a new study on email marketing shows, what goes up must come down. percent to 10.9

Report 81

Report millennials Email Marketing Marketing 81

Associations Now

MARCH 1, 2019

A new report from Return Path makes the case that email subscriber disengagement can be a sign that your messages could be soon to hit the spam folder. If you’re sending a lot of emails, you already know that the spam folder is not the place you want to be. So what’s an email marketer to do, anyway? The solution?

Report 101

Report Email Marketing Education Survey 101

Optimist Consulting

MARCH 30, 2017

I really enjoyed reading the latest insights and predictions on digital trends for the membership sector in Digital Excellence 2017 , the free annual research summary report from MemberWise. Here are my top 10 insights from the report. You can download the report for free. What are your priorities for 2017?

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Report Social Media Member Engagement System 100

Associations Now

JANUARY 31, 2024

In February, Gmail and Yahoo will begin to require email senders to authenticate their emails, make it easy to unsubscribe from email lists, and stay under a reported spam threshold. On February 1, Gmail and Yahoo will begin to enhance email security measures to lower phishing and spam problems.

Email Marketing 111

Email Marketing Report Review Marketing 111

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Associations Now

MAY 28, 2014

Does your email marketing need a boost? A new report highlights some of the latest email trends and insights. Before you send out your next marketing email, you may want to make it as short and sweet as possible. What email marketing trends have you seen lately? One takeaway: Brevity rules.

Email Marketing 40

Email Marketing Marketing Survey Report 40

Associations Now

DECEMBER 5, 2014

In one key metric, #GivingTuesday topped Black Friday and Cyber Monday in a big way, according to data from one email marketing firm. When it comes to email marketing, Black Friday has nothing on #GivingTuesday. The post Friday Buzz: What Email Marketing Did for #GivingTuesday appeared first on Associations Now.'

Email Marketing 40

Email Marketing Marketing Report Communications 40

Associations Now

FEBRUARY 16, 2016

While email marketing is the bread and butter of most association marketing offerings, it often isn’t pushed to the full extent of its capabilities. A few months ago, I took a good, hard look at the state of email marketing from a design perspective, and I used some tough language in the headline to get the point across.

Email Marketing 40

Email Marketing Marketing Newsletter Course 40

Higher Logic

JUNE 28, 2018

Higher Logic recently released our 2018 State of Marketing Automation: Association Benchmark Report. When I got a chance to pore over the results, I saw a lot of fascinating responses from the survey portion of the report. Do your low vanity metrics mean marketing automation isn’t working for you?

Marketing 149

Marketing Email Marketing Content Software 149

Associations Now

NOVEMBER 25, 2014

It’s easy to look at something that’s long been consistent and reliable—such as email marketing—and think you’ve mastered it. For a lot of associations, email marketing is kind of like the hoverboard—an area where it doesn’t seem like there’s much possibility. Consider what’s possible.

Email Marketing 40

Email Marketing Marketing Press Release Tools 40

Optimist Consulting

MARCH 26, 2014

The latest MemberWise network report has just been launched. Both these figures show a slight increase on figures from last year’s report. Mobile web will deliver member engagement – last year’s report stated that 75% of respondents didn’t have a mobile-friendly website, but this figure has reduced in this year’s report to 48%.

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Report Social Media Email Marketing Maine 100

Reid All About it

APRIL 12, 2024

Email Marketing, Strategy & Best Practices (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

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Revenue Strategy Price Newsletter 256

Associations Now

DECEMBER 13, 2013

What the latest changes to Google’s popular email service could mean for association marketing campaigns. To run a successful email-marketing campaign, your association has to track message open rates and dig deep into data to understand the needs and habits of its members. Tell us in the comments.

Email Marketing 40

Email Marketing Marketing Washington System 40

Wild Apricot

APRIL 25, 2016

This year's Benchmarks report is the most comprehensive yet and lets you know how nonprofits are stacking up on everything from email marketing to social media to donation campaigns.

Email Marketing 150

Email Marketing Social Media Report Marketing 150

Nimble AMS

MARCH 30, 2023

Organizations that choose a CRM invest for the following functionalities: Lead management Contact management Reports and analytics Process automation Artificial intelligence What is association management software ( AMS ) ? Associations can leverage CRM software to enhance customer or member relationships. Increase efficiency.

Software 138

Software Member Experience Technology Certificate 138

Aaron Wolowiec

AUGUST 16, 2016

This week at the ASAE Annual Meeting , Demand Metric (sponsored by HighRoad Solution ) unveiled its benchmark report, “ 2016 State of Digital Marketing in Associations.”. In fact, in the 2016 report, only one-fourth of respondents reported their members perceive communications as always relevant. “In

Marketing 133

Marketing Email Marketing Report Content 133

Higher Logic

DECEMBER 5, 2019

Attendees reported that the session provided “Great information that really impacts how we’ll send moving forward,” as well as introduced concepts both new and old that made it “Worth it!” These are three email authentication protocols that are essential to your success: Sender Policy Framework (SPF). Let’s get into it.

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Email Marketing Tips Marketing Content 156

Higher Logic

AUGUST 30, 2018

As a legitimate email marketer, you must also be mindful of those filters: they can often dump your messages into the Junk folder alongside those scams and malware. Statistics indicate that around 15% of all legitimate email marketing never reaches the inbox. They’re either dumped in your Junk folder or rejected outright.

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Tips How To Email Marketing Marketing 185

CMA Solutions

JANUARY 31, 2024

Invest in Search Engine Optimization (SEO) A report from the Search Engine Journal says that 93% of all online experiences, regardless of sector, begin with a search engine. According to a report by the Construction Marketing Association , nearly all construction professionals use social media for their marketing purposes.

Industry 64

Industry Marketing Social Media New Jersey 64

Membersuite

OCTOBER 21, 2022

Since an AMS is at its essence a database, find out what kind of reporting and analysis you can do with the AMS alone, and what you’ll have to rely on other software to do. This option expands your data analysis capabilities and increases your team’s access to reports and dashboards. Soon, retention reports can be calculated for you.

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Analysis eBook Software Report 142

Blue Sky eLearn

FEBRUARY 4, 2020

The software allows you to organize and store member information, as well as generate reports to discover valuable insights on your membership. Manage registration, marketing efforts, and product add-on revenue all through your main database. Email marketing software. Social media platforms.

Organization 270

Organization LMS Software Social Media 270

Aaron Wolowiec

AUGUST 16, 2016

This week at the ASAE Annual Meeting , Demand Metric (sponsored by HighRoad Solution ) unveiled its benchmark report, “ 2016 State of Digital Marketing in Associations.”. In fact, in the 2016 report, only one-fourth of respondents reported their members perceive communications as always relevant. “In

Marketing 100

Marketing Email Marketing Report Content 100

Achieve

FEBRUARY 2, 2015

MUST HAVE #4: REPORTS TAKE ONE-HOUR EVERY MONTH TO LOOK AT YOUR EMAIL STATS AND REEVALUATE YOUR STRATEGY. Email platforms are next to useless if they do not have the kind of reporting that you want. Don’t use a welcome series to talk about yourself, make it about your audience and what they want to hear.

Email Marketing 52

Email Marketing Marketing Software Content 52

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Number of users Depending on the number of people who need to run reports or get administrative access, your cost will fluctuate accordingly. Data reporting with actionable insights.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

Survey Project Strategy Education 256

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Spring Cleaning: 5 Reports to Run In Your Membership Database Now.

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San Jose Email Marketing Tools millennials 369

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. For nonprofits, the latest findings reinforce an industry-wide trend toward email marketing,” Chris Strub wrote in Forbes. percent. “For

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Las Vegas Email Marketing California Software 97

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to each - particularly as it relates to email. That’s right, email marketing is still the best way for associations to reach these unique generations. Both groups also receive a decent share of email per day.

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Marketing millennials Email Marketing Social Media 52