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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

Member engagement is the #1 way to make sure your members recognize the value they get from your association. The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! The solution? Boost your non-dues revenue.

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How to Continue the Conference Learning Experience

WBT Systems

Conferences consume a great deal of your association’s time and financial resources. Should they take such a primary place in your association’s educational offerings? The truth is: conferences are not the most effective method of transferring knowledge. Why Continue the Conference Learning Experience.

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Association Brain Food Weekly: 1.11.19

Reid All About it

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Host: TechSoup.

DC 275
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Associations: Solving the Skills Gap with Digital Credentials

WBT Systems

Associations around the world face a common challenge — how to remain relevant and expand their footprint in their particular domain. In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. Why Look to Associations?

LMS 252
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Association Brain Food Weekly: 1.20.17

Reid All About it

Monday, January 23 is Community Manager Appreciation Day (#CMAD). If your association has a community manager, I know you already appreciate him or her because your online community would likely fail without their attention. EST – community managers, have the adult beverage of your choice ready and join in. 1 CAE credit.

LMS 150
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March Madness Turns to April Gladness – It’s Time for Xperience 2015

YourMembership

Once again 300 association leaders and staff from around the country and as far away as South Africa, will converge on St. Petersburg for YM’s annual customer conference. There has been quite the discussion lately about what the top trends in technology are and their implications for associations?