Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 19, 2024

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Membership, again.

Revenue 256

Revenue Strategy Member Engagement United States 256

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Reevaluate your young members’ journey.

Tips 98

Tips millennials Newsletter Recruiting 98

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Member Engagement 240

Member Engagement Recruiting Recruitment Communications 240

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community. Strategic partnerships.

LMS 256

LMS North Carolina Recruiting Recruitment 256

GrowthZone

SEPTEMBER 14, 2022

Our annual survey of association professionals reports repeatedly that a common concern is the increased pressure to recruit young members. The bulk of the workforce is made up of Millennials, Generation X, and Baby Boomers, and Gen Z is not far behind. Associations have members. 5 Tips to Engage Young Professionals.

Recruiting 78

Recruiting Recruitment Social Media millennials 78

Membersuite

APRIL 13, 2023

Recruiting and retaining members at the same time is a lot of work and usually requires different tactics—but not always. Webinars Webinars are an affordable (and sometimes free) way for people to get information and earn CE credits. Share promotional information on slides and in the chat.

Content 93

Content Marketing Social Media Video 93

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. 58 percent of MGI participants said one of the top three reasons members join is to network with others in their field—the highest rated reason of them all.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. Host: Engage Software.

San Jose 188

San Jose millennials Revenue Content 188

YourMembership

MAY 31, 2012

Ideas to help you engage, empower and retain members. How Do You Innovate With Millennials? May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. But once you have them as active members of your staff, board or volunteer base, what do you do? More Information.

Innovation 150

Innovation millennials Class Software 150

WBT Systems

JANUARY 3, 2017

As an example of this, back in June 2016 an article in Association Now magazine referenced a study titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.”

Technology 210

Technology Learning Management System Certificate System 210

Reid All About it

OCTOBER 27, 2017

Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025. These measures reveal three types of members: Super Members, Rank and File, and Value Seekers.

LMS 150

LMS millennials Blended Learning System 150

Higher Logic

FEBRUARY 4, 2020

For the seventh time in eight years, ‘information overload/cutting through the clutter’ weighed in as the No. Plus, the two core challenges following #1 in the report—the “inability to communicate member benefits effectively" and "customizing for different member segments”—certainly play a role in information overload.

Communications 287

Communications Tips Content Tools 287

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. Host: Engage Software.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Marketing to Gen Z and millennials. More info/register. 1 CMP credit.

Strategy 272

Strategy Video Technology Innovation 272

ISAE

JANUARY 17, 2024

However, the volatility of membership rates has forced associations to change the way they approach member recruitment, engagement, and retention, placing more of an emphasis on delivering the value outlined in their membership offerings. Improved accessibility. Increased transparency. Improved accessibility.

Cost 52

Cost Review Software Member Experience 52

Reid All About it

NOVEMBER 11, 2016

Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. Elisa Pratt, chief global member engagement officer, ASIS International. Monthly Certified Meeting Professional (CMP) Information Session. Host: MCI Group.

Handbook 237

Handbook Washington eBook DC 237

Reid All About it

SEPTEMBER 29, 2023

After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. The report offers much to digest about communication, member engagement, events, staffing, outsourcing, and more. I’m looking for examples for a post I’m writing.

Revenue 272

Revenue Innovation Education Tools 272

Aaron Wolowiec

SEPTEMBER 10, 2013

And later that month, committee members flock to your building to discuss the assignments for the year. And by the end of the year, you find it harder and harder to recruit – and keep – volunteers. Like zombies, committee members engage in busy work instead of generating new ideas to further the mission of the organization.

Michigan 100

Michigan Committee millennials Social Media 100

Higher Logic

SEPTEMBER 28, 2017

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Member personas are imaginary people that describe your ideal or average members.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Reid All About it

MAY 15, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Join first , then look in Events for more information. More info/register.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

MARCH 9, 2018

By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement. – Adapt to Attract Millennial and Gen Z Talent . Millennials make up the largest segment of the workforce. Pew Research ). . More info/register. 1 CAE credit.

DC 120

DC millennials North Carolina Washington 120

Reid All About it

NOVEMBER 10, 2017

If you know of associations practicing content strategy, please forward this information to them and encourage them to also participate. Members can find information anywhere. Your promotional and informational emails are no better than anyone else’s unless you give each member what they want. 1 CAE credit.

DC 150

DC Washington Tools Education 150

Associations Now

MAY 17, 2017

Their “Ask The Guru” discussion looked at how to maximize member engagement through diversity and inclusion efforts. The biggest takeaway for membership teams: As you work to recruit, retain, and engage members, always be thinking about D+I. Target member recruitment to underrepresented groups.

Team 50

Team Recruiting Recruitment America 50

Associations Now

FEBRUARY 28, 2017

Your introverted members want to get involved as well, but you may unwittingly be making engagement unappealing. The MemberClicks blog provides a few tips to get your introverted members engaged in ways that are comfortable for them. Associations are hungry for advice on recruiting millennials. Rumor has it.

millennials 40

millennials Recruiting Recruitment Revenue 40

Associations Now

JULY 30, 2014

The annual Small Membership Survey Report [PDF], by Toronto-based software company Wild Apricot, identified the same top three priorities reported in last year’s survey: Small-membership organizations are most concerned about increasing membership, increasing member engagement, and demonstrating member value.

Survey 40

Survey Recruiting Recruitment millennials 40

.orgCommunity

OCTOBER 8, 2019

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters. How are we listening to our members?

Technology 40

Technology millennials Revenue System 40

Association Adviser

JULY 28, 2016

For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). Tactics for engaging millennials. million and $5.8

millennials 60

millennials Arizona Communications Atlanta 60

Association Adviser

SEPTEMBER 19, 2016

Scott Wiley, CAE, head of the Ohio Society of CPAs , and newly elected Chair of the ASAE board, shares his thoughts about advocacy, millennials, member engagement and the importance of financial literacy in an exclusive Association Adviser interview. . Associations are doing great work to recruit the next generation of leaders.

Ohio 60

Ohio Innovation millennials Resources 60

Eric Lanke

APRIL 23, 2012

Member Engagement. I also read this fantastic post on SocialFish by Ryan Crowe about an outsider Millennials perspective on associations and association membership. I am a member of several associations. But isnt that what a member ultimately wants? Labels: Member Engagement. Member Engagement. (9).

Innovation 100

Innovation Member Engagement Leadership millennials 100

Associations Now

SEPTEMBER 11, 2013

Like zombies, committee members engage in busy work instead of generating new ideas to further the mission of the organization,” she writes, citing advice from Elizabeth Engel, CEO of Spark Consulting. These ruts can be especially detrimental in attempts to recruit and retain younger volunteers.

How To 40

How To Recruiting Recruitment millennials 40

Reid All About it

FEBRUARY 24, 2023

Member Engagement: Strategies for Associations Associations with engaged members enjoy the benefit of continued relevance in the community, better member retention, and an increased likelihood of attracting new members organically. . No plan, no progress. More info/register. 1 CAE credit. 1 CAE credit.

Certificate 39

Certificate Innovation Education Process 39

Association Adviser

MAY 20, 2014

”We tried a large email segmentation project last year, and it actually hurt our member engagement. The days of having membership committees cold call members are over. He’d also like to see associations get better at using analytics to measure membership engagement patterns.

Technology 60

Technology How To Video Social Media 60

Reid All About it

SEPTEMBER 20, 2019

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one. CAE credit. 1 CAE credit. Tue 9/24 at 2 p.m. –

DC 34

DC Washington Baltimore Certificate 34

Reid All About it

OCTOBER 7, 2022

Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Year-round attendee community.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

MARCH 3, 2023

Learn about the types of security assessments available in the marketplace, what an assessment framework is and which one your organization should be using, why types of information should be delivered through an assessment, and what your organization should do with the assessment output. 1 CAE credit. More info/register. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39