Associations Now

APRIL 16, 2013

Instead of finding your organization on the losing end of an emerging trend, you might have better luck adapting to your association’s needs. But maybe, if you reconsider the entire approach, you might find your organization in this spot a little less often. Rejigger the Approach.

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Strategy Press Release Michigan Technology 40

Associations Now

MAY 12, 2017

It’s not uncommon for organizations to implement initiatives to diversify their staff, membership, or customer base. Specifically, working with the LCDA will help companies and organizations better represent the Latino population, which makes up 18 percent of the U.S. population. With Latino purchasing power at $1.7

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Press Release Recruiting Recruitment millennials 58

Protech

NOVEMBER 11, 2020

Protech), a proven association management technology provider for associations and member-based organizations, hired John Bjorn as Chief Revenue Officer. John Bjorn, CRO, Protech, said, “I am excited to be part of Protech, a company that for more than 35 years has defined success and innovation in the association management industry.

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Revenue Industry Maryland Class 52

Achieve

NOVEMBER 19, 2018

As a fundraiser, you’re probably wondering how your organization can get a slice of that donation pie. If your organization is already setup to accept donations through Facebook – great! Place ad spend behind your content: You’ll hear me say this often, but your organic content is only as good as your paid ad strategy.

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Tips Press Release United States Florida 52

Associations Now

JUNE 3, 2015

Let’s say your organization has a brilliant new study that provides a bounty of insight about your area of expertise. So you prep a press release, line up some internal experts who are ready to field some interviews, and think that the ensuing press campaign would be a roaring success. Other Good Reads.

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Press Release Innovation Communications Report 40

Association Adviser

OCTOBER 23, 2018

Associations are rightly proud of their member communications: Magazines, newsletters and websites represent the value of membership in the organization, while also sharing important industry news and professional development education with members. Your association publications are the stars of your member communications strategy.

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Newsletter Communications Press Release Social Media 62

Higher Logic

AUGUST 15, 2018

Check out our official announcement in this press release. The best organizations change ahead of when they need to. As we look at the next phase in this journey, we need the right combination of people and structure to develop and foster our long-term strategy. The Right Combination for Success: People and Structure.

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Portland Press Release Team Software 31

Associations Now

JULY 25, 2017

During its 59th Annual Meeting & Exhibition in Denver, July 30-August 3, the organization will stream presentations from three speakers and allow viewers to ask follow-up questions. The livestream is part of ABTA’s accessibility strategy that also includes local in-person meetings held across the U.S.,

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Conference Denver Illinois Press Release 40

Associations Now

AUGUST 31, 2015

Silvercar , which has a presence at 10 airports nationwide, has taken an app-first strategy to car booking, allowing customers to pick up a car—in all cases, an Audi A4—without even speaking with an attendant. McCormick said in a press release. Some startups are even beginning to eye the airport space exclusively.

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Detroit Press Release United States New York 40

Associations Now

MARCH 4, 2016

In an article posted on Business Insider late last month, the company’s vice president of product innovation, Chris Jaffe, explained what’s behind its recommendation algorithm. But the not-so-good news for associations is that recommendations and personalization strategy must continue to evolve and get better.

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Austin Press Release United States Products 40

Associations Now

SEPTEMBER 26, 2014

While global brands like Nike and LEGO have developed and implemented successful strategies, other companies and industries have been slower to engage, including destination marketing organizations and convention bureaus, says Marketing Challenges International. content marketing—not sales. Called “ 24 Hours. Content distribution.

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Content Marketing Press Release United States 40

Associations Now

JANUARY 5, 2015

“Leapfrog” CEOs are popular at companies eager to innovate. It’s too early to say whether the “leapfrog CEO” approach, as Torres calls it, is a successful strategy. It’s a groupthink problem, and that can occur regardless of the amount of experience an organization’s leader has. Share your thoughts in the comments.

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Press Release Leadership Innovation Industry 40

Association Adviser

SEPTEMBER 24, 2013

Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums. Organizations can accomplish this in a number of ways, most of which are relatively inexpensive. Or, by allowing non-members to sign up to receive your eNewsletter or digital magazine.

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Technology Social Media Maryland Press Release 60

Associations Now

MAY 12, 2015

Organizations and universities alike have been banding together to prevent important-yet-dated documents from disappearing entirely online. But it took the work of the Harvard Library Innovation Lab to do something significant about it. That said, the two primary URL redirect strategies have different purposes.

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San Francisco Library Content Press Release 40

Reid All About it

JUNE 1, 2018

don’t use press releases to find new story ideas. ( If your organization has a free webinar or event coming up, please send me the link. If you don’t think your organization is vulnerable to a man-made or natural crisis in this day and age, think again. Setting Goals to Execute Your Strategy. PR Daily ).

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Puerto Rico Chicago Tools Washington 30

CMA Solutions

AUGUST 31, 2022

A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Let’s take a look at how you can bring your brand to life with a strong video marketing strategy: 9 Best Business Video Ideas 1. It’s more than a photo. It’s more than words. time duration) and conversions. Then, a N.J.

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Video Marketing Strategy New Jersey 52

Reid All About it

JUNE 17, 2016

Meeting planners need to stay on top of technological advances, corporate initiatives, budget restrictions, attendee expectations, meeting innovations and organizational goals or risk becoming obsolete. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International.

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LMS Raleigh Content millennials 150

Associations Now

JULY 17, 2019

And one such strategy involves moving away from promotional models wearing revealing clothing at tradeshow booths—a practice that has faded in recent years, but hasn’t gone away entirely. Booth personnel may not wear clothing that is sexually revealing or that could be interpreted as undergarments,” the association said in a press release.

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Press Release Innovation Technology Team 89

Associations Now

NOVEMBER 25, 2014

Back in March, skateboarding legend Tony Hawk took part in an elaborate prank, organized by the comedy site Funny or Die, where he tested out a “Back to the Future II”-inspired hoverboard called HUVr. What if there were room to disrupt the way we do our marketing and to reach new levels of innovation? See the Potential.

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Email Marketing Marketing Press Release Tools 40

Associations Now

SEPTEMBER 30, 2013

Also: Is your organization losing its creative inspiration? And, at the pace at which innovation moves, the next big thing always seems to be just around the corner. How does your organization evaluate new technologies? Don’t forget to issue press releases and share your successes with the media.

Technology 40

Technology Press Release Newsletter Project 40

Association Adviser

NOVEMBER 6, 2017

We finalized a three-year strategic plan at the end of 2015 that defines key goals across the organization. We produce and distribute template resources like infographics, videos, PSAs, fact sheets and press releases that members can customize and use as their own. AA: Tell us about your media relations strategy.

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Communications Puerto Rico Social Media Newsletter 112

Beth Kanter

JANUARY 14, 2014

While the primary goal is for students to learn about strategic use of networks and social media for international organizations, I will also be covering some practical career skills such as effective networking and self-directed professional learning (also called “Social Learning”). Global Conversations.

Social Media 28

Social Media Organization Class Project 28

Associations Now

APRIL 15, 2014

(And it wasn’t the only security headache, either: The WordPress-produced Jetpack plugin, widely used by nearly all sites reliant on the CMS, had a security issue so serious that the organization updated 11 old versions of the plugin just to patch the vulnerability. That one was easier to fix.). According to a U.S.

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Press Release Certificate Committee Course 40