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Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.

Revenue 169
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Association Brain Food: 4.12.24

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Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment. Quick hits Why a membership renewal notice is not an invoice. |

Revenue 259
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Association Brain Food: 4.14.23

Reid All About it

Tanner Kohler, Nielsen Norman Group ) Even in the metaverse, women remain locked out of leadership roles, although they spend more time and spearhead more initiatives there. Quick hits Follow these tips to counteract ten major survey response biases and improve your survey data. More info/register.

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Association Brain Food: 12.1.23

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Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?

Arlington 271
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Association Brain Food Weekly: 11.29.19

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West Virginia inmates will be charged by the minute to read e-books on tablets. Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy. CB Insights ). Seriously, ugh.

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Association Brain Food Weekly: 3.25.22

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Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Location: Virginia. Professional development market potential. Member profile data.

Revenue 195
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Association Brain Food Weekly: 2.19.21

Reid All About it

Board strategy. They also describe how credentialing programs can help your association increase member engagement and revenue. s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission.

Revenue 322