Remove Learning Management System Remove Marketing Remove Products Remove Recruiting
article thumbnail

Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

These could be member retention, recruitment, products & services and event registrations. The event team might be eyeing a better registration system, while marketing focuses on a new email tool. Now, imagine if data could show that members who attend events are 50% more likely to open marketing emails.

Analysis 169
article thumbnail

The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. Why is Video Marketing So Effective for Associations? Currently, 137.4K

Video 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 6.25.21

Reid All About it

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). Ed Salvato, LGBTQ marketing specialist.

LMS 361
article thumbnail

Association Brain Food: 11.10.23

Reid All About it

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Check out what James Young at Product Community has to say about building and using a community engagement funnel. New association event.

article thumbnail

Association Brain Food Weekly: 1.11.19

Reid All About it

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Mon 1/14 at 2 p.m. –

DC 275
article thumbnail

Association Brain Food Weekly: 1.10.20

Reid All About it

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. I’ll be happy to feature it as long as it’s not product-centric. This series of 15-minute videos cover hot topics and issues related to 501c organization management. Elise Dopson, Databox ). 1 CAE credit.

LMS 243
article thumbnail

Give a Taste: Let Prospects & Members Sample Online Education

WBT Systems

Dr. Robert Cialdini, author of Influence: The Psychology of Persuasion , brought the six principles of persuasion to the attention of the marketing world back in 1984. Offers like these work better when marketed with a sense of urgency. You will need to market this sample program as much as any other product.

Sample 150